Category: Blog

April 6, 2023 / / Blog

6th April 2023

The Spokesmen Cycling Podcast

EPISODE 325: Benchmarking Bicycling: How Good Is Your City For Cycling?

SPONSOR: Tern Bicycles

HOST: Carlton Reid

GUESTS: Rebecca Davies, Malcom Davies (not related)

TOPICS: Drilling down into the cycling ranking system City Ratings from People for Bikes

Rebecca Davies, People for Bikes — Malcolm Davies, Trek

MACHINE TRANSCRIPT:

Carlton Reid 0:12
Welcome to Episode 325 of the spokesmen cycling podcast. This show was engineered on Thursday, April 6, 2023.

David Bernstein 0:28
The spokesmen cycling roundtable podcast is brought to you by Tern bicycles. The good people at Tern are committed to building bikes that are useful enough to ride every day, and dependable enough to carry the people you love. In other words, they make the kind of bikes that they want to ride. Tern has e bikes for every type of rider, whether you’re commuting, taking your kids to school or even carrying another adult, visit www.ternbicycles.com. That’s t e r n bicycles.com to learn more.

Carlton Reid 1:03
I’m Carlton Reid. And on today’s show, I’m talking bicycling benchmarking with Rebecca Davies, programme director of the cycling ranking system city ratings, which has been assessing the bicycling friendliness of cities since 2017. And that’s an international initiative from a US Bicycle Advocacy Group people for bikes of Boulder, Colorado. And joining Rebecca, from here in the UK, is bike industry veteran Malcolm Davies, of Trek based out of Milton Keynes. You two I’ve got a complaint to make. I don’t know who wants to take this. Malcolm who’s in the UK or Rebecca, who is in Boulder, Colorado, but my complaint is your website or the website for city bikes, the city ratings says put your city in here and get the details on it. I put Newcastle in and I got not a sausage. So I’d like to register a complaint. What do I do? What does Newcastle have to do to get on the city ratings programme to make cycling and Newcastle better?

Rebecca Davies 2:11
Yeah, that’s a great question. So we have an option on our website, there’s a form that says add my city. And anyone can navigate to that form and then enter a little bit of information about the city they want added. And then we take that into account when we update results in the future for the city ratings, so typically annually. So that would be the best way to get your city added. We try to add as many as we can. So there are limitations sometimes but but that’s the that’s the best way to do it.

Carlton Reid 2:45
Well, it is phenomenally comprehensive. I’m not really complaining. Because it’s something about Newcastle’s going to have to get escaped on and actually do because the comprehensive in that London is very comprehensively covered. And we will get on to that. But first of all, Jen and Rebecca, tell us who you are because you’re the program’s director for city ratings. Yes. People for bikes programme.

Rebecca Davies 3:09
Yeah, yeah, that’s correct. And the city ratings programme director, so I spend a lot of time on on the data, and both generating the data and helping people understand the data and working with my colleagues to communicate how the data connects to changes that cities can make to improve bike networks in their city.

Carlton Reid 3:34
Oone of your colleagues is Jen. So I do apologise for saying Jen in that reply to you because Jen, I have talked to them before. From from from from people, for buyers. So just for those who don’t know, what people promote, is you are an American organisation. So just give us a thumbnail sketch of what people provided. And perhaps more importantly, or as pertinent anyway, is when you get your cash.

Rebecca Davies 3:58
Yeah, so it’s kind of a two part answer to that question. So peopleforbikes is National Bike advocacy organisation based in the US. And we were both nonprofit organisation that does bike advocacy, and but we’re also a trade group for the bike industry. So we have over 300 industry members who support our work. But we’re supported both both by the both by the industry members and then also by grants and charitable donations that allow us to expand the scope of our advocacy work, including our data driven infrastructure analysis work represented by the city rating.

Carlton Reid 4:41
And Malcolm I know where you fit in here. But let’s you tell the listeners where you fit in here. What Why, why isn’t Malcolm Davies on this show with Rebecca?

Malcolm Davies 4:52
Yeah, sure. So so I’m Malcolm Davies. I’m a longtime Trek bicycle employee. Worked for trek since the early 80s. Early 1990s recently retired fairly recently retired. And I now look after advocacy and trucks initiatives around getting more people to ride and making it better for people to ride their bikes.

Carlton Reid 5:15
John Burke, Trek’s John Burke, has been a massive, massive bicycle advocate and pushing the industry forward with organisations like people have a bike. Is that a fair characterization? That that John was massively into advocacy before maybe other industry leaders were?

Malcolm Davies 5:36
I think that’s a reasonable characterization. Absolutely. Yeah. I think John has been a real presence in the industry for many, many years. You know, certainly, in my tenure, it was always something that he’s been very passionate about continues to be passionate about, continues to speak publicly about and tries to motivate the industry to do more to you know, to enhance the experience of cyclists the world over.

Carlton Reid 6:05
And Malcolm, you might be retired, but you will keep your finger on the pulse, you will know intimately that the bike industry is not exactly doing very well at the moment. So we need more bums on seats, we need more people to get on bikes probably than ever before, because because we’re kind of in the doldrums here.

Malcolm Davies 6:23
I think it’s an it’s an interesting time. I mean, I think we all know that the industry had a real uplift as a part of something that people could do during the COVID crisis. And then there’s been a bit of a lull since I think you and I have been in the bicycle industry in the UK and internationally for a long time. And we’ve seen these peaks and troughs many times before. They’re not they’re not unusual to us or many colleagues. That really reality is I think that if you look at the user data, people actually riding that has not dipped, people people went out and they maybe bought some bikes, but they literally apologise My dog is kicking off. So I think that people are out there riding bikes, and I think there is good usership data that shows that. So you know, let’s not get too disheartened that the industry is having a bit of a bit of a downturn having had a big boom, it will come back more people all over the world are seeing the bicycle as a good solution for their, their transport needs, their leisure needs, whatever it is, and they are they are using bikes and riding all the time, which is great, we want

Carlton Reid 7:28
more we might ask it on more but in your role, your Trek person or a bike,

Malcolm Davies 7:34
I am attracted I am try and employed by Trek to look after their European advocacy initiatives and represent track in various places in the industry,

Carlton Reid 7:45
and apart from Trek supporting and being a massive supporter of people for bikes was any greater involvement on the city ratings programme from track?

Malcolm Davies 7:57
Yeah, absolutely. I mean, I think that work, we work together I’ve worked for you know, over the last couple of years with Rebecca and the team in in the US to try and figure out a way that we can do what they’re doing in the US and make it useful and meaningful. So you know, we talked to right at the beginning about great deal of detail are in and around London, that was something that was very much driven by us and by me because I think you know, as you can imagine saying rating of London is kind of meaningless when you have such a big geographical space, both in terms of number of people who live there, but also the way that it’s structured. And you and I know that writing in one place in London is very different to writing in another and so I wanted to get into the detail a bit to make the analysis more meaningful to people and so we focused we focused our efforts on London we focused on the West Midlands we focused on for Manchester,

Carlton Reid 8:59
when all those cities have had put in have invested in bike infrastructure so Manchester with with the Beelines and Chris Boardman and all that kind of stuff. West Midlands with with a mayor is very proactive on on active travel and then of course London famously well starting with Ken Livingstone, then Boris Johnson and then the current Mayor Sadiq Khan is also pro so those those that’s the reason that you’ve gone for those cities. It’s not you know, low hanging fruit, this city could be great if they did this. It’s they’ve put an infrastructure, we’re going to focus on them.

Malcolm Davies 9:37
I don’t think that’s necessarily correct that we because they’ve put in the infrastructure because we know for a fact that some areas of London have put in the infrastructure and done an excellent job if we talk about Hackney or we talk about Waltham Forest, for example. But if we talk about you know, our friends, Royal Borough of Kensington and Chelsea we can clearly see though that they’ve done nothing and they’ve done their best to avoid it. So you know, There was some there was some considerable value in understanding the detail and being able to present the detail in a way that people could say, Well, look, look what happens here and look what the experiences are. You know, this is by no means. And I think Rebecca would certainly confirm this, we’re not, we’re not saying this is definitively how cycling is in a, in a, in a situation in a location, we are saying, Here’s his way of measuring what we currently have. And you can definitely challenge that measurement, you can definitely challenge that output. But it’s a way of making a comparison and seeing how things sit. We can also say, if you look at some of our scores, compared to many US cities, we’re we’re in pretty good shape. But if you start looking at you know, as we know, that cities in the Netherlands or in Denmark or elsewhere, on the European mainland, we’re we’re also way off the pace in many areas. So it’s a it’s a way of promoting a conversation or provoking a conversation. I should say that we’re looking at here. Started,

Carlton Reid 11:03
Rebecca, People for Bikes has been doing this since 2017. So this, this is basically an annual thing. So the information that’s on the website is current as of end of last year. Yeah. 2022.

Rebecca Davies 11:19
Yeah, correct. We updated results for the locations in the UK. It’s actually the beginning of 2023. But But, yes, yeah, we generally released results annually. And we had a separate release for US cities and other international cities in this past year, but in the future, we’ll combine those and release results and update them all at the same time, once a year.

Carlton Reid 11:49
Now, let’s get on to some American cities in a moment, but just kind of like sticking to European cities. See, you’ve got the number one is actually the Hague. So I’m going to you can tell me what this means. But I’ll just I’ll just say the numbers for now. So the Hague is just under 89. In the city rating, that’s out of 100, I’m assuming you tracked 84, Amsterdam 82. And then, you know, coming almost out of nowhere, rather, famously, is Paris, which has got 82, which is two, to hundreds of appoint a joke as close to Amsterdam, which is an amazing transformation that Paris has made. So in your tracking since 2017, can I go back? And can I graph Paris’s trajectory and see how in effect, they’re there, they’re about to overtake Amsterdam.

Rebecca Davies 12:47
So we unfortunately don’t have the international data for that whole span of time. Because when we started, we started with us smaller set of US cities. And then we grew that that number over a few years. And then just a couple years ago, we started adding international cities to the data. So we don’t have as much of a time horizon, unfortunately, for international cities, but it’s definitely something we’ll be able to build up now, as we update the results for these places annually. So we’ll get to start to see that change over time. Although we had, we have run Paris a couple times before. And you could see the improvement, you know, as it really tracks with a lot of the what we’re hearing, as far as you know, anecdotes and stories and reporting out of Paris about everything that’s being done. And I was lucky enough to have the chance to, to see a lot of that and I visited in late 2019 to see a lot of the change underway. So yeah, so it was it’s really been a great example of, of a place that’s that’s changing quickly. And is that is reflected in our city ratings scores, but it was just just under over a relatively short period of time.

Carlton Reid 13:59
I was throwing out just a whole bunch of numbers that which which in effect are quite meaningless at 84 is what what does it mean? What does 82 mean? Berlin’s got 77? Tell me exactly, I mean, looks like see, London has an average of 49. As Michael was saying, some borrowers are going to be much higher than that happening, you know, pleasantly high that but just generally what what are those figures mean? How do you get there? And and who was doing it? Who was physically looking at these, these data points?

Rebecca Davies 14:36
Yeah, so those are all great questions. So So there are two main inputs to our city ratings this year. And that’s a community survey where we asked people how they feel about bicycling in their city. But the biggest input is a metric from what a tool we have called the bicycle network. analysis. And we actually didn’t steal the community survey in all international places. But we did field it throughout the places we measured in England. So England has that combination of this community survey where we asked people what they think about bicycling where they live, and combine that with our our network analysis measure. But most of the other international locations, we just did the network analysis measure. So there’s a slight difference there. The network analysis was worth 100% of the score, for instance, in a place like the Hague, but worth 80% of the score in the boroughs and cities of England. So that’s just some context there. But as far as that network analysis, the bicycle network analysis, so what it is, is a piece of software, essentially, custom software we, we built, some years back, back in 2017, it was completed. And it essentially evaluates the quality and connectivity of bike infrastructure in a given area. Usually, that area is a city or borough that we’re looking at. So it’s saying, you know, given the conditions on the road, whether there are you know, how many lanes are there for cars? Are there safe crossings? What’s the speed limit? Is there any bike infrastructure, what kind of bike infrastructure, it takes all of those things into account, and then either assigns the street as low or high stress given those other factors. And then it of course, includes things pads too, that might be disconnected from the street, but are but allow bikes. So so it evaluates every single, every single path and streets throughout the given area? And then it says, Okay, well, well can people bike from where they live to places they need to go using only what we consider to be low stress or comfortable bike routes. And when we say comfortable, we really mean for the average person, not necessarily the average person biking today, but the average person in general. And we know there are a lot of people who don’t ride bikes, because they’re, they feel unsafe, right, because of the conditions on the road. That data, there’s not enough bike infrastructure, or it’s not sufficiently separated from motor vehicle traffic. And so, you know, they don’t get on a bike. So we want to think about what gets those folks on a bike. And so that’s the standard we want to use for what counts as comfortable, high quality bike infrastructure. So so it runs that analysis saying, Okay, if you start from the area, if people start from the area they live, and they want to get to their school, or their job, or the grocery store, can they make that trip on a bike, safely and comfortably, and if they can, the software rewards points. And if they can’t, it doesn’t, it can repeat this calculation over and over throughout a given area to get to eventually aggregate into this total score. For the whole for the whole region. So that’s essential. So a 100 in our network analysis would mean that you could start from anywhere in the city and get anywhere else using completely safe connected comfortable. bikeways that’s what that would mean. And in practice, we don’t know city scores 100. But the best get into the low 90s. Yeah, upper upper 80s. As we see here, yeah, almost almost 90. But

Carlton Reid 18:25
if Sorry, sorry. If if this was a motoring advocacy organisation, but imagine history is completely flipped. And, you know, bicycles are in the ascendancy and is the bicycle lobbyist groups who are doing this. If this was a motoring lobby organisation, do you think there are any cities that are at 100? For motorists, you think all cities are at 100? For motorists? Where is siping? In the pecking order? Do you think?

Rebecca Davies 18:56
I love that question. I’ve never received it before. And, you know, in some ways, it’s kind of interesting, because you might think, well, it’s the opposite. But that’s not really the case. Because there are we know that And research shows that when you make cities safer for people riding bikes, those improvements make cities safer for people who walk and people who drive as well. A lot of the improvements that that make a road safe are important for for people who drive too. So if we’re saying that a city that’s good for driving is a city that’s safe for driving, where we don’t have a lot of negative outcomes, you know, fatalities or serious injuries, then that actually that wouldn’t be you know, often some of the same cities that are good good for bicycling these things are not inherently at odds. Now I see. It’s the goal was Well, we, we don’t care about safety outcomes. All we care about is how fast somebody can get somewhere. You know, that’s a different that’s a different measure. But um, But even then, you know, having cities that move cars quickly, sometimes are also cities that have at times have a lot of congestion. So, by what by which I mean, maybe you have built your roads to make it easy for cars to go as fast as possible. But the reality is, if that means a lot of people end up driving, then that actually slows everybody down, because now everybody’s driving, and the car is congested roads congested. So

Carlton Reid 20:29
it, could you have a city, that’s 100, the motoring and 100 for cycling as well. I know this is all theoretical. But just think of it as like an experiment or a thought experiment. You know, could you have a city? That’s fantastic for motoring, and fantastic recycling at the same time in some sort of weird utopia?

Rebecca Davies 20:52
Yeah, yeah, I think so. Because it’s really at the end of the day, you want people to be able to move between different modes, safely and comfortably. To know that no matter what way they’re getting around, that it’s going to be safe. And they have efficient options, enhance efficiency, you know, whatever, whatever combination of modes that is, you know, you want them to be able to have an efficient trip. And I think, an efficient and safe trip. And so all of those things need to work together, all the modes need to be complementary in order for that to happen. So, so yeah, I think I think the ideal is a place where all of those things work together. harmoniously. Yeah.

Carlton Reid 21:37
So yeah, I’m thinking of, say somewhere like Los Angeles, but with loads of bike paths, so I’m gonna flip it to Malcolm. And because Rebecca, were kind of we read European, so we kind of probably have a slightly different perspective on you know, how you you kind of have cars and bicycles interacting on perhaps even mediaeval streets? So Malcolm, the same question to you really? Do you think you can have a hyper connected car city, just as the same as you got a hyper connected bike city? And could you even have that in Europe, considering you know, we’ve our cities are already built, and you probably can’t have that hyper connected car city.

Malcolm Davies 22:20
I think, you know, the word record didn’t use perhaps what was she was alluding to as balance isn’t it, you’ve got to find a balance between the different modes of transport. And that’s all modes of transport and all the all the ways people get around, from walking, to cycling, to cars, to public transport, if you really wanted to have a utopia city, let’s say all of those things would have to be in balance. And what you have right now, is an imbalance, right? Because you have, you know, access cars, you have x, you have congestion, you have inefficient public transport, you have inefficient and, you know, high risk, in many cases, in infrastructure not suitable for people to ride on. So I think you can, I think you can make a difference, you can massively improve the, the transport network for people walking and cycling, and even for public transport. But in order to do that, you are going to face the reality that you’re probably going to take some space away from cars from automotive. That doesn’t mean though, that you’re going to make it worse for for cars, because actually, what you’ll do by getting more people onto bicycles and walking and into public transport is you will take cars off the road, so there’ll be fewer cars, yes, there’ll be less space, but there’ll be significantly fewer of them. So you know, I, I actually think you can make a difference in that way. And I think there are a number of, you know, a number of examples all around Europe, they’re even examples in in in England, and the UK where that’s happening, and you’re seeing the benefits. And, and what you’re also seeing is that the people who live there, the residents really like it, they’re really they love it. They’re really happy with it. And when you don’t, you know, one of the things we always say is, do you ever see the people of Amsterdam or Copenhagen or Utrecht, asking to take away that bike paths? And I don’t think I’ve ever heard that happen. No one’s really doing that. And so there is there is value in that conversation. But it is a hard conversation, because you are starting from a premise that if you want to make more bicycle infrastructure or walking infrastructure, you’re probably going to have to take some space away from automotive.

Carlton Reid 24:34
Rebecca, that’s kind of not what you were saying. But do you want I do want to come back to that one, because because what Malcolm is saying you need to take space away from motorists. And you were saying no, you can have you can have both you can have great motoring infrastructure and biking at the same time. To

Rebecca Davies 24:47
be fair, that might be there might be a difference between Europe and the US.

Carlton Reid 24:52
I would like to tease that out. Exactly. I’d like to find out. Is that a European perspective and me and Malcolm come at this at a different way, Rebecca. And do you come at this from a US perspective? So, so talk me through that.

Rebecca Davies 25:07
Yeah, I, you know, I completely agree with everything Malcolm saying, and I think it is true. We have roads in the US that are far too wide. Even some of our neighbourhood streets are just absurdly wide. It’s, it’s kind of crazy how wide some of our streets are. And we know that wider streets lead people to drive faster, which results in poor safety outcomes for all road users. And so we do need to rethink, rethink how we reallocate space. And you know, I’d even argue a city that we definitely think of as a very car centric City, Los Angeles. And it’s true that it can be hard to get around without a car there. It’s not necessarily a great city for driving, I’ve lived there. And I’ve spent, you spent a lot of time sitting in traffic on highways, and there are a lot of roads that are pretty frightening to drive on. And it’s not always very efficient to drive. And, in fact, often it isn’t, but it’s just your only choice. So I don’t think it’s a city that’s working well for cars, either. And it would it would be just such a fabulous city for bikes, you know, if it had the bike infrastructure it needs it’s it’s flat, it’s sunny, it’s beautiful. It’s actually quite densely populated. Despite despite being spread out, in many ways, it’s, there’s a lot of high density in certain parts. But yeah, I mean, I definitely think that conditions are different, you know, because a lot of US cities were built, when, you know, the car was already around and access growing, you know, growing and accessibility. As far as affordability to a lot of people, a lot of cities were built around cars and really subsidised driving and continue to subsidise driving through how the city is designed. So I think there’s a difference that way and kind of what we’re starting with, and, and I’m envious of cities that were of the cities that you know, developed. to a greater extent before, you know, cars were was widespread because some of their conditions are better suited for more multimodal transportation. But But I definitely agree that there has to be a reallocation of space. In order to achieve that that correct balance, it’s very imbalanced in a lot of cities that have given 90 Over 90% of the travel space to driving alone. And that hasn’t resulted in great outcomes, it’s resulted in congestion. It’s resulted in lack of choice for people when they you know, really their only option is to drive. Yeah, and I wouldn’t say it’s, it’s not it’s not making for an efficient system. So, yeah, so I think I think we’re very much aligned on on that. And, and then and the needs in that regard are similar between cities around the world. But there are certainly different starting points, given that a lot of cities have very different kind of designs.

Carlton Reid 28:04
For sure, now, I know that on your website, you talk about road diets. So you know, that’s that’s something that is, you know, what you’re talking about there about, you know, reducing road weights, can you have some very wide and we’re gonna be talking about stroads, and what and what that means to a European, which we’ll, we’ll probably don’t come across that term as much as an American does. But first of all, I’d like to go across to my colleague for an ad break.

David Bernstein 28:28
Hello, everyone. This is David from the Fredcast. And of course, the spokesmen. And I’m here once again to tell you that this podcast is brought to you by Tern bicycles. The good people at Tern build bikes that make it easier for you to replace car trips with bike trips. Part of that is being committed to designing useful bikes that are also fun to ride. But an even greater priority for Tern, is to make sure that your ride is safe, and worryfree. And that’s why turn works with industry leading third party testing labs like E FB, E, and builds it bikes around Bosch ebike systems which are UL certified for both electric and fire safety. So before you even zip off on your Tern, fully loaded, and perhaps with the loved one behind, you can be sure that the bike has been tested to handle the extra stresses on the frame, and the rigours of the road. For more information visit www.ternbicycles.com to learn more, and now back to the spokesmen.

Carlton Reid 29:39
Thanks, David. And we’re here with Malcolm Davies. And we’re here with Rebecca does not relate to you. So no, no. The same second name completely different geographic. Okay. Just just to get that settled. Now, before the ad break, I was asking, Rebecca, about stroads and rode diet. So first of all, for anybody who’s who’s unfamiliar with that term strode, Rebecca, can you can you tell us what that means?

Rebecca Davies 30:09
Sure, yeah. So a stroad is the idea that, you know, you have some roads are built, or in theory are built more for moving cars more quickly, like a highway, that has limited access, where there aren’t many ways to get on the highway, you know, there’s, there’s on ramps here and there, but you can’t, it’s not that, you know, not every street allows you to access that highway, might cross under it or over it, but doesn’t necessarily get you on. So there’s there’s limited access roadways, and then their streets, which tend to be in more densely populated areas, and our, you know, facilitating travel for shorter distances and slower speeds. So, you know, these are places that maybe maybe it’s a street grid, with lots of intersections, and so there’s a lot more activity on streets. And the idea with a stroke is that it’s a kind of unfortunate combination of both of those things, and not achieving either of their aims very well. It’s a road that’s built in many ways, like a highway, and that it’s supposed to try to move cars quickly through an area, but it’s not limited access, it has a number of intersections with other streets. And so so you end up with this, this sort of the worst, worst kind of combination, where it’s quite dangerous, because it’s built for moving cars quickly, but it actually might have a decent amount of activity it might have, you know, shops or residences along the street and intersections along the way, a lot of intersections, and those often might not have very safe controls on them. We see there quite a few roads in the US that don’t have don’t even have sidewalks. So, or if they if they do the distances between crossings are so far that people just crossing the middle of the street, you know, they could be crossing a 567 lane road. And that’s very, very dangerous. So yeah, so they just make for a really both inefficient and kind of unsafe type of roadway. And that that hasn’t decided whether it’s a street or a highway.

Carlton Reid 32:19
And does the road diet does that cure a city of stroads Is that something that is anti stroad?

Rebecca Davies 32:27
and it’s can help rethink you know, what that space is meant to be? I think it’s important for people to be intentional about what that road needs to become. Whether it’s that usually Yeah, get turning it more into a street and thinking about what its main purposes, you know, is its purpose to move cars quickly, or is its purpose to help people travel locally in the area and support the surrounding land uses. And it’s the land use piece, I think is really important there to you know, how you build cities along these roads. And so it’s both about reallocating that space in a thoughtful way, and implementing other safety improvements. So it might be that you reduce the width of the road, you convert lane, one lane that isn’t needed into a protected bike lane, for instance. But there are other improvements to like slowing, like changing the speed limits or adding more safe crossings, so people don’t have to so people don’t have to cross in the middle where there is no crossing. So there’s a variety of ways to improve it to improve that kind of roadway. But certainly some of these overbuilt, overly wide strobes. You know, they just have so much excess capacity that rethinking how some of that space is used is is often an important step.

Carlton Reid 33:52
I want to come back to Malcolm in a minute, and we can dig down into some of the city ratings for for the UK cities. I’m mostly familiar with Manchester and worth, obviously with London, not quite as familiar with Birmingham. But first of all, I’d like Rebecca to talk to you about it because you’re in Boulder, Colorado. I’m assuming I haven’t looked at the figures of your city ratings on on your website. But I’m assuming you’re in the top city in the US are certainly in the top three. And if I had to name the top three cities in the US in innovative hospital, if I wasn’t out to North America, then I’d also add Montreal but if I’m just going purely for the US then I would choose Boulder, Colorado, Davis, California, and Portland, Oregon. As as the top three cities and I know Portland, Oregon, has kind of faltered in the last few years. I know Davis, California has you know, obviously was was incredibly, very bicycle friendly in the 1960s 1970s and for various reasons. Hadn’t been quite so busy. And that Boulder, Colorado is the one that’s taking off is that, again, is that characterization that I’ve just said there does that does that reflect any form of reality at all?

Rebecca Davies 35:11
Those are definitely all leaders, I would say, a lot of boulders, but builders, it is a good city for bike by US standards. And a lot of its network of paths was actually built a few decades back. So it got a bit of a head start. It will say, you know, Boulder has a lot of these kinds of roads that that need to be addressed in the same way other US cities do, you know, these kinds of arterial roads that like we were talking about with strokes that are, too Why don’t have enough safe crossings aren’t really safe for biking. So it has plenty of those. The city actually recently introduced a plan to focus specifically, their their transportation work on those arterial roads, because we know those are the ones with the worst outcomes, and that people don’t feel safe biking on, however Boulder has the benefit of having invested in a network of off street paths a few decades back, and continue to build upon that path network. So so if you’re travelling places that are along that path network, you know, you can have some really wonderful, you know, bicycling opportunities, and experiences, the challenges those, those paths don’t go everywhere in the city. So So, so definitely, it’s a leader, but also still has plenty of work to do. Similarly, Davis invested, you know, was an early leader and investing in their bike, a bike lane network and has continued to do so. And so that’s reflected in our city ratings. And, and I do, we do generally, generally try to compare across cities of similar sizes, because they have both because of how the analysis works methodologically it’s, it’s it, for instance, small cities tend to score a little higher in the ranking. So that’s just something to keep in mind when you compare between cities that are a very different size. But yeah, among larger cities, Portland, definitely one of the leaders in the top 10, but it has it it is it is behind some other large cities in the US. Its neighbour to the North Seattle has in the last few years just kind of crept ahead by a few points in our rankings. And so you know, it’s kind of fun, fun, when you can kind of pull that sort of friendly competition out of the data and see how cities, you know, move together or how one moves ahead, and Seattle’s kind of pulled ahead in in recent years, San Francisco is also a bit ahead of ahead of Portland at this point, but

Carlton Reid 37:44
any other cities that are totally maybe people that obviously heard of the cities, but wouldn’t put them down as a, you know, an up and coming bicycling city? Any surprises in the data?

Rebecca Davies 37:57
You know, it’s a good question. There’s, there are some cities that are doing all the right things and are making great progress, but aren’t very high in our rankings. And that can be because, because, you know, they’re they’re very much in there, their work is underway. But also some of them are starting from a harder starting point. So for instance, Austin, Texas, is a city doing a lot of great work to build out their bike network. But you know, the city also started from a tough place in terms of you know, it’s a very, it’s a very large city that’s experienced a tonne of growth, and has a lot of starting from a very car centric infrastructure landscape. So has the cities built some phenomenal, some phenomenal bike paths, and we’ve seen them climb up in our ratings, but but because they’re starting from that, such as tough spot, and and, you know, a lot of their momentum has been more recent versus cities that might have done some of their investments some decades back, you know, it’s just not as apparent because they’re not, they’re not in the top 10. And it’s going to take a long time for a city like Austin to get to the top. But there’s a lot of great progress being made.

Carlton Reid 39:13
Okay, let’s come over to this side of the pond. And let’s talk to Malcolm about Malcolm, how much are you familiar with let’s let’s rather than talk about London and Manchester, which I’m familiar with. How familiar are you with West Midlands? And what’s been happening there?

Malcolm Davies 39:32
reasonably but not not massively, I would say. Yeah, I mean, obviously, there’s there’s quite a good amount of effort going on. There. Isn’t there there is

Carlton Reid 39:43
politically that I mean, I’m sure that comes up at high on any rankings is when you’ve got the political leadership taking an interest. Well, that’s that’s the absolute critical step you need. So West Midlands has that?

Malcolm Davies 39:56
It does. It does. And that’s undoubtedly making something roads, but it also shows up that they probably are only really just getting started. So you’re not necessarily going to see that in the data. I mean, a Coventry is a good example that I used recently in another conversation where they scored pretty low in Coventry in the birthplace of the bicycle as we know it. I know for a fact that there is there are some really good things going on in that in that city and in that part of the West Midlands,

Carlton Reid 40:26
but it’s what we have, as the, as the Adam Tranter, who’s kind of doing great things. But you’re right, it’s it’s from a low start

Malcolm Davies 40:36
it Yeah, exactly. But, you know, this is not a definitive statement of what your community or city is necessarily doing. It’s, it’s a way of measuring where things sit. It’s almost like a snapshot, snapshot in time. If and I think you’re right, right, right. Right back to the beginning, when you talk talking about Paris, if we looked at you and I and perhaps went to Paris 10 years ago, and, you know, tried to get on a bicycle in it, and pre the bike share system that they had, even when they had it for quite a while you took your life in your hands. And it’s only in the recent past when you’ve seen massive infrastructure investments, but initiatives on the part of Anne Hidalgo, the Parisian mayor, that huge transformation. So I think we have to be very conscious of those kinds of conversations when we’re saying to a community or a city hall that you only scored 30. Too often. For me. This is a snapshot in time. It’s a challenge in a way it’s so it’s a way to start a conversation, which is, which is all you need here.

Carlton Reid 41:49
Malcolm Well, we both came in into the industry when I mentioned before about John Burke being being a champion of bicycle advocacy because that’s now a mainstream in the industry is that what you do in the UK Bicycle Association is hugely into into Bicycle Advocacy. But these organisations when we came into the industry, we’re not anywhere near as in touch with with bicycle advocates as they are now. So my question is, from an industry perspective, do you see do you think you can you can track where there’s lots of good built infrastructure, you sell more bikes? Can you get as granular as that? Or is that just too hard to track?

Malcolm Davies 42:33
I think we can get that granular on what the industry lacks is where bicycle jobs and bicycle sales, because that’s what we’re talking about, where they where they have enough data and enough data in detail to match that into geographical space. I think we’re actually quite fortunate in the UK in as much as the Bicycle Association, Great Britain has a very good set of data that they’ve been working on that that does describe very well where, where the bicycle economy is. And I think that’s quite valuable. So overlaying that kind of data with, you know, the data that that Rebecca is presenting here, or being for bikes presenting here will be will be interesting. And we need that’s the next kind of phase of the kind of work we need to do. Because I think we know politically, of course, economy matters. You know, that’s what politicians want to have a successful community, they’re going to have to have a strong economy. And if we can,

Carlton Reid 43:34
you can line the two maps up. You could say, Look, if you put the infrastructure in the industry support infrastructure or support, advocacy, in general, this leads to a recognisable uptick in sales.

Malcolm Davies 43:47
Yes. I mean, and what in some ways that can be a negative for the industry, right? So I can sit in a room with a with a bunch of local politicians and say, we should have more bicycle infrastructure. And the first thing they’re going to say to me is, well, of course, you’d say that because you want to sell more bikes. It’s been interesting for me, one of the things we did here was we rated Milton Keynes, because that’s our hometown, but there’s track in the UK, that’s our hometown. And I’ve had a couple of conversations with local politicians in the room. And you know, the community of who has a vested interest in cycling, and it and it sparks a conversation it it talks, it gets people talking about okay, well, how do we improve the infrastructure from an active travel standpoint, which is really what we care about. And what does it mean to to the economy? What does it mean for our for our community for us, its people who live here.

Carlton Reid 44:40
Rebecca, I know that Trek does have its fingers very heavily in the bike share pie in many US cities and perhaps even worldwide, but just talking about bike share in general because because Paris if you if you kind of like try and work out where did Paris is Bike revolution come from? Well, many people, myself included would would certainly put Velib. You know, when the when the bike share was put in that seemed to have some sort of transformation. Just getting more bikes more visible, because many more people because it was made Democrats, Democrats, bikes, you can get more people on bikes with a bike share scheme, is that something that ranked highly in city ratings, if a city has a bike sharing, it’s guaranteed to get X number of points, and it will lead to some sort of exponential rise in cycling overall.

Rebecca Davies 45:38
Yeah, so we currently the ratings does not include measures related to bike share or other access to bikes themselves, we actually used to include more measures in our city ratings, we had a variety of data sources we use to measure multiple different facets of bicycling, which is really interesting to see this sort of different views. But we found a couple challenges. And one of the main ones was that when you you’re measuring bicycling, and a lot of different ways, when you want to talk about well, how do you improve your score, it ends up being quite a long list of things you could do to improve your scores. And there are you know, I always say there’s 1000 Ways to Improve bicycling, you know, but you kind of have to focus on a few at a time to really, it’s really kind of centre, your, you know, sending your work and, and be effective in a given area. And so we decided to make our city ratings very narrowed and focused on the infrastructure in a city or the infrastructure on the ground, not not including Bikeshare stations. So but we do actually, as an organisation, we have a programme called the better bike share partnership that is focused on bike sharing, specifically equitable access to bike share, so ensuring that the way Bike Share functions, it is accessible to all kinds of people throughout the city. So we definitely recognise that as important part of the whole kind of ecosystem and bicycling. And similarly, another another piece we don’t measure, but that we know is so important is bike parking, just the availability of bike parking. And, you know, I would, I would love to see a similar ranking system that’s for bike parking in cities, sort of what am I dream extensions of this? One day? But yeah, but we did the readings is very, is very focused on infrastructure on the ground, because we wanted to communicate that that is a major priority, and that we’re not going to see the kinds of shifts in vice clean that we want to see until you know that infrastructure gets built. But that said, we recognise all of these things are very complementary and important to just supporting people in enabling them to, to, to ride so yeah, so definitely very supportive of cities that aren’t investing in their bike share systems, as a way to help get get more people riding

Carlton Reid 48:05
that before, you’re also saying that you’ve only got a certain amount of international data here. So you obviously started to 70, with with American cities, and you’ve been growing with the European statistics. So this is maybe a tough question for you to answer. But the city of Seville in Spain, rather famously, almost overnight, not quite overnight, almost overnight, you know, lay down a bicycle network and in your ranking systems, you wouldn’t weren’t doing it that when they were doing it, but if they hadn’t been doing it, when you were doing your rankings, they would have gone, you know, from this very low score, presumably to a very high score in the space of you tracking over a year. So do you see any indications that there are potentially more Seville’s out there, cities that are willing to just flip and just completely change overnight? Or do you think this is going to be a very long term over 30 years? Kind of timescale?

Rebecca Davies 49:24
Yeah, you know, I want to say there are tonnes but there, you know, there are a few there aren’t that many. There are a few that are kind of positioned like Seville to to make a quick change. And I think annual Paris does, again come to mind is just one that’s that’s really made that kind of rapid pace of change. But then there’s a lot that are looking at these longer, these longer time horizons. And actually, a lot of our work some of my colleagues work that’s complementary to mine is to work with cities that show That promise towards being able to make rapid change, and, and help provide them tools and resources to get on that different trajectory to get on that, that faster trajectory. Because we know that there are a few things that that help cities kind of move from that long term horizon to that shorter term horizon. And that’s, you know, building political will, that’s supporting advocates, so that they can hold leaders accountable. And also supporting changing public sentiment so that people understand why these investments are being made, and how it will benefit them over time, so that they’re supportive of the project. And then of course, finding the dollars if they aren’t there. I mean, the dollars to invest in the infrastructure, so you have to have all the right ingredients come together for that kind of rapid pace of change. And we’re definitely seeing that in a few cities known the US that, that movement towards that. And, and some cities that have made a lot of progress in a relatively short period of time, but, but if they don’t have the political will, the political leadership there to do that, you know, it’s it’s, it’s very, very hard, if not impossible to move at that that rate of change. So it’s really important that that groundwork is laid, and I’d say, a lot of places that have the potential to move quickly are in that political will building capacity building stage, but they’re getting closer, definitely getting closer. And, and, and there, there are a few cities, I can think of that we are seeing a relatively good pace of change. So Cambridge, Massachusetts has done a lot of work around implementing policies to build out there to support building out their bike network and investing the financial resources, they need to do that. And we’re and we’re seeing that change happening, you know, their score is going up. And so you see those kind of signs of places that are starting to move more quickly. And I’m hopeful that in 510 years, you know, we’ll we’ll have a few more of those examples like Seville that that have have have proven they can make a lot of change in a relatively short period of time, but still more places in that sort of groundwork phase, and we’re working with a few cities to try to try to get them on that faster growth trajectory.

Malcolm Davies 52:24
Call? No, I would, I would add, I would add to that, that there are cities in England for sure that you see quite significant mood for change. You know, I’m thinking about Oxford, for example. It’s not part of the ratings. But, you know, you’re seeing you’re seeing political will there, you know, make change quickly. Even some of the London boroughs in Hackney, Hackney didn’t used to be a great place to be a cyclist and it seems to come out of the out of that in the very recent past. So, I think there is, there is traction there. And there are examples all over the place of things can can be better and when they are made better, people want that they like it.

Carlton Reid 53:04
Okay, that’s a very positive note. I’m going to end there. Thank you very much to Malcolm Davies and to Rebecca Davies. Not related. We kind of like established that used to collect a genetic test you just never know some some common ancestor so thank you ever so much for spending the time talking to me today about the City Rating scheme Rebecca where can where can people find out what’s give me the website basically of where people can find out about where their city or where they can complain as I started where how they can complain to get their city on the city rating system?

Rebecca Davies 53:44
Yeah, thanks. City ratings at peoplefor bikes.org is the website where they can see all the results. And yeah, submit that and my city form to us and we’ll try to get to get their city ranked next time we update the results.

Carlton Reid 54:02
Thanks to Rebecca Davies and Malcolm Davies there and thanks to you for listening to episode 325 of the Spokesmen podcast. Show notes and more can be found at the-spokesmen.com. In the next episode, already in the can, I talk philosophy and cycling with authors James Hibbard and Max Leonard but meanwhile get out there and ride.

March 31, 2023 / / Blog

31st March 2023

The Spokesmen Cycling Podcast

EPISODE 324: Bike lanes empty? Prove gibe wrong with this €199 window-mounted traffic counting camera

SPONSOR: Tern Bicycles

HOST: Carlton Reid

GUEST: Kris Vanherle of Telraam

TOPICS: The Telraam traffic counting system uses a camera and AI to work out exactly what’s going by on the road. And it’s not just for professionals, you can buy one for your window and start measuring traffic 24/7, perhaps to prove that your road suffers from excessive speeding. Telraam’s developer Kris Vanherle of Belgium here describes his neat new system and whether it could be used to counter those tabloid newspaper columnists and others who claim that bike lanes are empty.

Kris Vanherle of Telraam

MACHINE TRANSCRIPT

Carlton Reid 0:12
Welcome to Episode 324 of the spokesmen cycling podcast. This show was recorded on Friday the 31st of March 2023.

David Bernstein 0:28
The Spokesmen cycling roundtable podcast is brought to you by Tern bicycles. The good people at Tern are committed to building bikes that are useful enough to ride every day, and dependable enough to carry the people you love. In other words, they make the kind of bikes that they want to ride. Tern has e bikes for every type of rider. Whether you’re commuting, taking your kids to school or even carrying another adult, visit www.ternbicycles.com. That’s t e r n bicycles.com to learn more.

Carlton Reid 1:04
If counting sheep makes you sleepy, imagine how difficult it must be to count cars and cyclists. Boring Yes, but such traffic surveys provide essential data. I’m Carlton Reid, and today I’d like to introduce you to a different way of measuring road use. away that’s more accurate than the pneumatic tubes, you’ll often see stretched across carriageways, but which don’t measure very slow moving, or static motor traffic and aren’t even so hot on recognising bikes. The tell ramp system uses cameras and of course, a AI to work out exactly what’s going by on the road. And it’s not just for professionals, you can buy one for your window and start measuring traffic 24/7 Perhaps to prove that your road suffers from excessive speeding. This morning, I talked with tal rams developer Kris Vanherle of Leuven in Belgium. And I started by asking him to describe his neat system. And whether it could be used to counter those tabloid newspaper columnist and others who claim that bike lanes are empty. Kris there’s a there’s a today there’s a report in a in a British tabloid newspaper. And it’s very frequent kind of complaint. But it’s about empty bicycle lanes. So this particular right wing commentator is basically banging on about bicycle lanes being empty. Now you’ve got a product there that that might help to either prove or disprove that. So what’s your product?

Kris Vanherle 3:08
So our point is called Telraam. It’s it’s a small IoT traffic counting device. Actually, Telraam is a Dutch word. Funny word of play of words, because tell means counting. And is window and it’s the device what you put on the window. It’s you make your window Accounting window, but also telling them as a word in itself in Dutch is abacus. So it’s a nice play of words. So that’s, that’s our, what we do. So basically telling them is a small, low cost, traffic counting device which is owned and hosted by private citizens. So typically, traffic counting devices are used and deployed by professionals and so industry professional but also policymakers, local authorities, just to monitor traffic, what we’ve made first with the Raspberry Pi system, and now with a with a new custom made, hardware and software is a commoditized, let’s say cheap or affordable traffic counting device to also allow anybody to just start counting with with a very simple device. And indeed, like you said, that helps to objectify any discussions on traffic flows are either on there’s too much car traffic in my street, they’re speeding. Bike lanes are not being used, like this example. With data it’s just there so you can have you can at least have a discussion about data rather than gut feeling.

Carlton Reid 4:32
It’s that private citizens but that really interested me when I looked at your product information because yeah, this is not some is you there is like a professional version. You know, you can you municipalities can can get this from their own uses. But this is very much you could you might have a road that you’d quite like to your municipality to close off. You can put this in your window and then you can save that municipality. Look, we’ve got you and X number of cars coming through X number of bicycles coming through why don’t we do this? Is that the idea because because many bicycle advocacy groups already go out there manually counting this stuff. So you’re basically bringing something that that would manually counted and you’re doing this with, with AI in effect.

Kris Vanherle 5:20
Yeah, that that’s partly the objective. So just for some background, so I’ve been working as a traffic engineer over 15 years. And why we started with this project, because out of the frustration of lack of data, so we are either the technical data is lacking, and you basically need data to give property advice, or it’s usually expensive. So we started with this project to make it affordable. And our angle was to work with citizens because like you mentioned, local debt is a very hot topic, and local residents are very much willing to contribute time voluntarily to collect this type of data. Like you said, people can’t manually I’ve even seen people who have done origin destination studies with licence plates. It’s also I mean, people invest time are gorgeous, we should give them the tools to do it properly. So that so that the default so that the data which is being generated is actually useful for policy advice. We offer the device for private citizens, but we do want to work in a collaborative way. So actually, our model is to work with local authorities, and citizens together. So the most common model that we basically have is that we have a discussion with a local authority, they want to do something in their, in their jurisdiction on traffic, like closing a street, low traffic neighbourhood, for example, slow street, but they want to monitor before and after. So they buy devices from us. And we support the local authority to deploy these devices with citizens. So you get the dialogue immediately between the policymakers and the citizens. But apart from that, it’s also possible to just for a parameters to buy a sensor and start this discussion with with the local authority based on their data. So it’s a bit double. So we’re still professional with local authorities, but also enabling directly to towards citizens.

Carlton Reid 7:11
And how much is the product for one product for one person, one private citizen, how much they’re going to pay?

Kris Vanherle 7:16
Yeah, so we’re trying to distinguish. So if, because we really much in favour of grassroots organisations. So if you just want to buy a device that says no strings attached and simple, it’s one at 199 euro, which is still expensive, but if you compare to other ethical techniques, it’s like, three, four times more cheaper compared to limited use, for example. But if you work for a local authority, we set up a full project, we do engagements, we do, we have much more analytics in the dashboard. And then we’ve got the model, right? Where we are more or less, I think, maybe two to 400 euros per device all in. And that’s basically a model how we tend to survive. So provide professional services to local authorities, but give the devices for free via these local authorities. So they can contribute to the to the ethicality. And it works

Carlton Reid 8:06
as well for their for the telecom. So yeah, like a connection. Yeah,

Kris Vanherle 8:11
yeah. So the old device used Wi Fi for data connectivity, but the new device is using a SIM card. But that’s, that’s included. So for the private citizens, we want to make this one of cheap and we’re basically subsidising and because we’re the one off cost just for grassroots organisation. So the 199 is, it’s actually less than what we want, it’s costing us but we want to support these girls with initiatives are revenue models more from the project that we do with the local authorities, and provide more support and ethics and so on. And this is the model that we tried to build also trying to bridge this gap between citizens and local authorities because local traffic very antagonistic.

Carlton Reid 8:53
A minute ago, you mentioned pneumatic tubes, which are, which is often how, you know these these rubber strips that are laid across the road. There’s a bit of a box next to them, which is counting traffic. Now that’s been relatively controversial in the UK recently, in that somebody discovered that for a low traffic neighbourhood, it was in London, the traffic counts potentially could be out, because the pneumatic tubes don’t measure static traffic and effects of it if a traffic jam, you know, the cars are not going anymore, whatever, like I’d know five kilometres an hour, they don’t get counted. So it’s clearly a problem. So your product is solving that problem.

Kris Vanherle 9:39
Yes, in part. So I mean, again, this is technology. So it’s got limitations, but like you mentioned Dometic tubes. It’s been, let’s say the industry standard for a long time. I mean, I’ve I’ve bought this type of data many, many times and I know the limitations like you mentioned, slogan in traffic is an issue and because it depends on timing of signals, so if it’s really slow Although it cannot distinguish between a car passing by or it’s like a single pulse. By counting as an issue as well, I mean, there are two tubes which include by counting, but because they are less heavy, the signal which you get from the kinetic poses is less, so the accuracy is lower. So, these are all issues with pneumatic tubes and there are more, we’re trying to solve this indeed without without garlic, so its chemical based system. But that doesn’t mean it will be 100% accurate. Still, there’s still a trade off between cost and accuracy. But slow, slow going into effect for sure it’s not an issue because it’s taking objects and it is going faster, the objects are going very slow. But the object will be recognised. In fact, I think actually accuracy will be higher, if the traffic is slow, because there’s more frames where the object is, is in the view.

Carlton Reid 10:47
So the accuracy of this, you can track this just by setting your your product up on a window, and then at the same time, at a fraction of a moment in time, you then physically count. And then you tally the turn, and you say, you know how genuinely accurate this is, and you found that it is accurate.

Kris Vanherle 11:10
You can so what we have with, especially without a new device, there’s a screen on top of it. So and it gives you life counts. So if some some when some object passes by, so a car that skin cycle or glass vehicle, you will see the counter increasing. So and that’s also I think, for us important to have this transparency. So we are expecting an accuracy of 90 95% for cars and 80% ish, maybe a bit more for for bikes, it will depend on the locations we’ve tested in length on different sites. But it’s also useful for people in the field to have a device to can just validate and cross check, okay? The device on this period of time is indeed counting on a typical day, and you can do some manual validation. So this type of conspiracy for us is really important because it’s often lacking with with other technologies. So primitive tubes, we know that in some cases, it doesn’t work. In some cases it doesn’t. So you don’t know if you can rely on the data. In some cases, yes or no. In our case, what you see is what you get them and if you don’t work on your site, you will at least see it on the on the screen.

Carlton Reid 12:15
Now the advantage, I’m guessing of it, and we discussed the disadvantages of pneumatic use. But the advantage of it is, you know, their lateral there on the ground, and nothing can really obscure them. But presumably your product has its camera based things could obscure them so that there must be an optimum placement. style. So if you had it in somebody’s window, and say the bike lane that you’re trying to measure is frequently blocked by you know, traffic, car traffic and buses, and you can’t actually see the cyclists See you then that’s where your product isn’t quite so good. So how, what is the optimum placement of your product?

Kris Vanherle 12:58
That’s a good point. I mean, like you said, metal cubes. And basically you can assault anywhere where there’s where there’s room. In our case, you have to indeed, you’re limited by like a free field of view of the street. So there’s a few rules of thumb. So what we always recommend is, first of all, your first or second floor window, so not the ground floor, so you’ve got a bit of a downward angle. So that that that negates or avoids having blocking objects passing by. So that’s that’s one thing very clear, need to have a clear field of view. So no trees, preferably no parked cars in front. And not to this bit not too short, not too distant. So I mean, the houses which have like a small garden in front, like five metres or something perfect, because then you’ve got like a very nice view of the street. Now, we are very much aware that this is a limitation. So when we do a project with a local authority we have we’ve got a full onboarding mechanism candidates applying, and they upload a picture where they would instal the device, you’ve got clear instructions on what suitable sites? And then we evaluate if this is a suitable site. Yes, no, and be allowed to inform them? Yes, I mean, it will work on your site. So you can you you’re eligible for a device so so at least we have some control where the device is installed on locations where the count should work. Now, based on our experience, now we are working for two, three years now, I would say that about two thirds of the candidates that we get that probably eligible. So in most cases, if you have a clear view view of the street, the device should work

Carlton Reid 14:33
the product that you’ve got there 199 euros for the consumer, I’m assuming a bit more for local authorities, but when you when you place them either by the private citizen or the local authority, buying a bunch of them, and you place them in a window. I’m assuming there’s some sort of algorithm that you’ve got, which in This prevents double counting. If you’ve got a street and you’ve placed five of these counters next to the street, you’re not going to get you know, the counting the bike bicyclist five times the motorist five times, it kind of knows where it is where the device knows where it is. And it knows if there’s another device 500 metres away, it doesn’t doesn’t count those. So how do you how do you square that?

Kris Vanherle 15:26
Okay, that’s important, because the way we’ve set up our system is that you’ve got one device with a single code segment, what we call a code segment is not the full state, but the street, which is divided by the next intersection. So in principle, the road ethic on the street segment is the same on the full street segment, except for people who should be somewhere on the street segments or incidents, or anybody who’s not transit, basically. So we, we don’t really deploy multiple devices on a single segment, we just take one device, or if we have a volunteer as one device in a seat next segment, and we report the volume of this segment segment on a map public map for this segment, so we don’t really do this, for five devices on a single segment, it’s been done for validation purposes. So then you can take an average, for example, or you can make some small distinctions between a location a bit further up the segment and put it down. But they should be very, very much similar in terms of volume. So yeah, there’s no way of double counting in that sense. If we have to segment two devices on the same segment, we report the average of the of the of both devices on the segment. I think I didn’t mention this explicitly, but we tell them is on one part, this traffic counting device, the sensor, but it’s also an open data platform. So if you sign up with with Telecom, you are also sharing your data and we reporting that on on our website. Landing Page is basically a map with all this data.

Carlton Reid 16:58
So where where have you had your product placed in internationally where where has been counted so far? So

Kris Vanherle 17:08
we started three years ago, but earlier and mostly belted, because we live a Belgium based but gradually we have done some studies internationally. So we had we had a big European project in 2019 to 2021. That was in Dublin, Cardiff, Barcelona, Madrid and Ljubljana we’ve had a nice project in Berlin as well with with across with organisations like I can biking advocacy group, we’re deploying about I think, 100, it’s in the Berlin area. in Utrecht, Netherlands, we’re working with a governance. So again, it’s about 150 200 orders of magnitude. So gradually, also reaching the highest of of Europe, not just Belgium,

Carlton Reid 17:56
how have the results been used? Do you know how they’ve been used?

Kris Vanherle 17:59
It depends, it really depends on the use case. So I can give a few examples. So in some cases, it’s it’s really about monitoring the impact of an intervention, so an intervention low traffic neighbourhood, or whatnot. So anything which is changed, which would expect some fundamental changes to the traffic flows, and then you’d mentioned three, four months before the intervention, three, four months after you direct typical traffic before intervention, typical tactic after the intervention, you could just make comparisons. And that’s super useful. And because what’s typically be done is the stopgap measures have been dealt with the main roads, but for the small underlying roads, like the most smaller essential roads, that really being assessed when you have a change in the circulation plan or installation of a low traffic neighbourhood. And you want to understand if there’s not to say, spillover effects to adjacent streets and so on. So with this, because it’s cheap, you can you can really blanket an area with these devices. And you can do typical perfect pre intervention and typical African post intervention. So that’s, that’s one case. Another case is speeds, that’s also a good one, we have had a very nice case in Louisville, but there’s more which are similar. Where there was an issue of compliance to speed limit of 30 kilometre per hour. So you could really see from the telecom data that compliance was like 50%, half of the cars were driving faster. And there were two interventions. So one intervention was this this digital sign with your speed when you’re passing by, so you could really see when this intervention was done, because compliance increased from I think, 50% to 60%. So these things actually work, apparently. But then you could see a second adventure it was installation speed bump, and then you could see compliance with the speed limit, go to 95%. So, those are examples of how the data is being used to demonstrate the effects, impact of off interventions.

Carlton Reid 19:57
You know, one of the complaints from, from people Is the surveillance society we have here. And you know it capturing numberplate. It’s not what you are. But you’re not capturing numberplates here, you’re literally just there’s a lump going past at a certain velocity. And you are statistically measuring that. So there’s, there’s no, there’s no arguments here. Nobody can say this is surveillance society, you’re just counting numbers and the speed of the things that you’re counting. Yeah,

Kris Vanherle 20:23
exactly. And I mean, that’s really important. I mean, everybody says it, but it’s really genuine. And privacy is important for us. So it’s really, it’s really a thing. So we deliberately don’t do tracking, we deliberately don’t do number plate commissioning. We just do counts. So basically, what’s what’s coming out of the of the traffic counting device is the same type of data you would get from a pretty metric tube, a manual count, whatever, it’s just automatic, long, long duration, and there’s just much more data. But that’s the type of data which is being spit out of the device. And this is enough to do any quite some useful impact analysis of transformation. So yeah, obviously, when you would, when you do something with Ghana based systems, and especially if you give them citizens, you’ll get into controversies we’ve had our share of controversy has been every time we explain how the other device works. So it’s an example of edge computing. So the images which are being collected from the from the camera system, I instantly process on the device itself. And it’s just count data, which is going to our cloud. So you still images leaving the device, it just count data. So these types of things are very important to reassure users and stakeholders nearby. That text, no surveillance,

Carlton Reid 21:45
the objects that you are capturing, and you know, just just counting immediately and not sending anywhere else. And can you differentiate between a car, a van, a lorry and HGV a large truck, a bicyclist, a pedestrian, maybe even a cargo bike user? How how granular is your data?

Unknown Speaker 22:07
Yeah, very good question. So we’ve been working up to now with the Raspberry Pi based systems, we’re not the new flashy device you see now. And the old device categorises in four categories, so pedestrians, bikes, and cars and large vehicles, that classification is quite rudimentary and simple. So basically, it’s using Object properties. So for example, axis he have an object, so pedestrians are very narrow and very tall. So x axis ratio of the object is four. So it’s likely pedestrian while cars wide and not at all. So axis ratio is 0.5. We use a few other parameters to then classify that those objects but there is there is a clear risk of misclassification. So for example, the motorcycles and bikes there would likely be in the same category with the new device, it’s different. So it’s it’s immediate AI commission. So when you see an object and an object is associated, okay, this is clearly a bike or a pedestrian. So while we were now still bundling them in the same four categories, in fact, the device can see more categories. So you’ve got car, you’ve got no longer two wheelers. With the old device, the bikes and motorcycles with the distinction has already added. There’s pedestrians and then what we have now as large vehicles will be categorised in lorry so trucks and tailors, buses, and light light trucks. There’s still a risk of misclassifying cars and vans because yeah, sometimes they just look physically the same. But in terms of

Carlton Reid 23:39
like, what do you call an SUV? I mean, that’s that could be a van.

Kris Vanherle 23:44
So that actually actually the risk of misclassification with a new device is the same as a human would have. So if you’re counting manually, you would say, Well, is this event of an SUV? It’s the same time type of doubt that this device, but other than that there would be no clear misclassification?

Carlton Reid 24:00
And what about a scooter? Because that’s clearly a use scenario that many cities either want to clamp down on, or increase. So do you measure scooters, so these these push scooters,

Kris Vanherle 24:10
motorcycles, so for sure, but again, speed pedelec it’s a good example. So you’ll get to see the the blurrier area of very high end and fast electric bikes speed pedelecs which almost look like it’s good and you’ve got these electric scooters as well, which are more coming down from the scooter towards the bike as they insulate the grey area. I can’t tell for sure how the device will look or counters because sometimes they’re really physically look look quite the same, but anything which looks like a scooter will be counted as a motorcycle. So

Carlton Reid 24:48
the terminology I should I should I should I should have clarified that so when I meant scooters, I mean, the stand on things, steps that propelled you.

Kris Vanherle 24:58
So how would you what would you call them just apps like these small, small wheels, and basically walking on driving on pedestrian walkways, right, or

Carlton Reid 25:11
when you measure them, and you spot them tricky.

Kris Vanherle 25:15
Again, you don’t, it will be difficult to make a distinction between pedestrian and bike in that sense because they are small. So you might get missed out to the to the bulk of an object which is passing by is there is a person which is on the step, and the step itself is quite small. So, if the device misses the step, it will not see it, and it will go to this as a pedestrian. I think it’s a bit too early to make any definite statements on that we’ll have to see we just launched a new sensor. And we’ve tested extensively before, but these are specific cases which we have not had any definite validation on. So we’ll have to see.

Carlton Reid 25:53
So you mentioned a few times the old raspberry pi version, and the new version. So talk me through the history of this when when you first had this idea, your first product, what year was it? Was it for instance, crowdfunded Kickstarter, whatever, to your, your current product. So So talk me through the history of your product,

Kris Vanherle 26:15
the origin, the needs of why we started with this project was was because of relaxed data, affordable data. So we started with that from within the company where I work, which is a spinoff from the University of K Leuven, with a research can’t like, not too big. And we basically said, let’s try this, let’s let’s try to make something with it as a pie and see if it works, what studies and we did a small pilot here in Louisville. And, to our surprise, I mean, there was two key outcomes there. So to our surprise, it worked fairly well, because we made something very simple, with actually available off the shelf hardware and software. So we were wondering, why isn’t this being done before. So that was one. And the second thing is that we had no issue whatsoever, finding people who wanted to host the sensor and do some debugging and developing with us. Now, I appreciate live is a bit of a special university town. But still, I mean, we had I think 250 candidates for 100 devices, and it was like this to find them. So that made us think, Okay, this is a model which could work. So if we can further debug and improve this device, we will definitely find people to host something like this. So that was 2019 2020, I would still call this a proof of concept, we have a bi based system over time, and we did support it and also did the European project and Dublin guidance and so on, we basically came to the conclusion that if you want to reach a large audience, we have to detect the sensor. So they have a bio based system is nice for techie, tech lovers and enthusiasts who want to go to the pain of installing this because it does require some, some technical, know how Wi Fi configuration installation. So pretty soon, we have chosen to go down the path of making a dedicated sense of hardware for for this purpose, which is focused on ease of installation, to also be able to reach anybody who just want to count ethic and I mean, prefers not to go to the pain of installing it has been a buy. And so that’s been done for the past two and a half years. And it’s been a long road. We have also had research funds to do that and some development funds. And we only just launched, I think two months ago with with the new sensor. And now we really ready to scale up with this new device. So we’ll still support the Gatsby by base system because we also tech lovers and we’ve got a nice community of tech lovers and we really want to support them. But for the future, we will definitely look at the new sensor because it’s simpler, user friendly, and we will be able to reach a much larger audience for the public.

Carlton Reid 28:58
I’m going to I’m going to cut to an ad break now I’m going to go across to my my colleague David in America but I will be right back with his I do hang on there for a second. Take it away, David.

David Bernstein 29:08
Hello, everyone. This is David from the Fredcast and of course the spokesmen. And I’m here once again to tell you that this podcast is brought to you by Tern bicycles. The good people at Tern build bikes that make it easier for you to replace car trips with bike trips. Part of that is being committed to designing useful bikes that are also fun to ride. But an even greater priority for Tern is to make sure that your ride is safe and worryfree and that’s why Tern works with industry leading third party testing labs like E FB E and builds its bikes around Bosch ebike systems which are UL certified for both electric and fire safety. So before you even zip off on your Tern, fully loaded and perhaps with the loved one behind it you can be sure that the bike has been tested to handle the extra stresses on the frame, and the rigours of the road. For more information, visit www.ternbicycles.com. To learn more. And now, back to the Spokesmen.

Carlton Reid 30:18
Thanks, David. And we are here still with Kris Vanherle. And Kris is from Leuven. And I want to dig into Kris, I want to dig into your because you mentioned a couple of times now that you are you’re, you’re a traffic engineer, basically. And I’m assuming that’s exactly now. So what does that job entail? What have you been doing? How does this improve maybe the life of fellow you know, the people who are who are doing your job now? And is that product taking you away from that job. So that’s three different questions.

Kris Vanherle 30:53
15 years I’ve been doing this, I’ve seen the the space of graphic data being evolving immensely over this last 15 years or so. Cell phone data, for example, let’s start with that. It’s been I mean, when I started my job, I think cell phones weren’t weren’t even that prevalent yet. And casually. Cellphone data was being recognised as something useful for doing origin destination tracking. So you know, where people are coming from where they are going to super useful to, to calibrate different models, for example, which then allow you to do an ex ante analysis and try to model on before and before we do an intervention, how traffic would behave, if you would do an intervention. Before that was all speculation and theoretical. That type of data has really, really evolved. And it’s like now the standard go back to Google traffic, for example, is a product which provides origin destination data, travel time data, which is usually usually interesting, and has really changed the environment of traffic engineering, allowing different models to be much, much better.

Carlton Reid 32:00
Now, basically, that that’s using the Bluetooth on a phone to basically measure where people are going to and from it knows probably where people are just by speed, you know, they’re on a bicycle or in a car. And then it’s the origin destination means, you know, are they genuinely doing one mile trips? Is that Is that what you mean?

Kris Vanherle 32:18
Or they live in this area and go to that area where they work. And it’s generating congestion in between? Because there’s so many people coming from there and who choices for example, why are people or why are people taking a restaurant, for example, those things you can all make visual. Now. I mean, at the beginning of of when this data was useful, there were sincere privacy concerns which completely justified but by now you have topped with data products, which all are hashed and anonymous, and non Nice. So it’s much safer and clearer now. But still, sometime, it’s a bit creepy. But this type of data are extremely useful to calibrate traffic models, which you really need to give to make corporate data and appropriate and policy advice. So we had the epic moments 50 years ago, still, but they were scarcely calibrated, and they were to get the best. But now, I mean, definitely much more performance much more accurate. Now, the point where I want to come to and my time is still important and useful is that this type of origin destination, which is floating garden is one super useful, but it’s still just a sample. So you still you will will not have all traffic, which is having a cell phone in the car, for example. So you will not it will not provide you absolute values on a specific site. So that’s still valuable to collect them to calibrate models. And secondly, this is still just cars. So we have achieved to calibrate effort models for cars properly now, in the traffic engineering world. But bikes, bike models, only scratching the surface at this point. And, and we already know that route choice behaviour and so on with bikes is completely different. The steepness of the hill, the quality of infrastructure, the perception, or the heel safety, those are all things which are influencing good choice of of bikes. And there’s there’s definitely a capsule to get that right. And we tell him, you know, we’ll have to have accounting data not just regarding also for bikes. So it will allow to get to make the next step, let’s say and also get good corporate traffic models with with bikes. So you can do also proper policy development, which is supported by data, not just for cars, but also bikes.

Carlton Reid 34:36
And then the one of the other parts of that question was are you still doing the traffic engineering? I’m always like, taking you away from that field.

Kris Vanherle 34:47
Yeah, yeah, I’m completely consumed now by Telraam development. So I mean, we so Telraam was started as a project from within TML we we did this epic engineering but because it’s that was consultancy, Telraam as a product, so we spin it off as a different company, because it’s completely different. And I would say we’re in our own startup life and trying to get this product as good as possible. So it’s a completely different focus, to a development firm with development, use management, and so on. So, yeah, I’m, unfortunately, I’m not really doing much anymore. When I when I, when I’m lucky, and I can do a workshop with data analysis, then I can dive into the, into the telecom data and do some good old data analysis, which is really fun. So if I get the chance I come to it, but it’s more for the colleagues from from TML, who were working with a data and third parties,

Carlton Reid 35:42
TML. What’s TML?

Kris Vanherle 35:45
TML that’s the agency where the traffic engineering Bureau where it was within the spinoff from the key. So the colleagues.

Carlton Reid 35:52
So you guys, because your background, as a traffic engineer, you know, this product is going to be incredibly useful around the world. You know, this is not something that you’ve come from the world of tech, and you’ve brought this to an alien world that you are from this world, you know, this product, it will be incredibly useful.

Kris Vanherle 36:13
Yeah, yeah, that’s correct. And, and that’s why, but I’ve grown to understand over time, that’s why I at first, I didn’t understand why tech world hadn’t already done this, because it’s not that hard. And the use case is very clear. So while we came in from the immediate the application side, and we had to learn the back, let’s say, so we had to learn how this technology works and work with partners, but the application for us was evident. And we also can see it and the development towards what we think is definitely the most applicable use case. So simple, cheap, and very specific on a very specific type of traffic, counting data. So on the specific sites, no intersections, no origin destination, because once you go down that route, you’ll get you’ll end up with high end system, which will cost you multiple 1000s of euros per device. And we think there’s definitely a use case for her first cervix, very simple, low cost epicanthic. device.

Carlton Reid 37:10
So talk me through it because you said it. This is like two months in which you’ve you’ve had this the the newest iteration of your product, where do you see your company going? How many devices do you think you’re going to be able to sell to a to private citizens and be to local authorities? So what’s what’s your Give me your business plan, so not just your business? Product history, your business plan? If you don’t mind, Kris,

Kris Vanherle 37:36
we’ve seen what the current has been by this system that we’ve gotten a lot of attention from Belgium. But we’ve also seen that it’s, it requires all support. So we were a bit reluctant and hesitating to go international with this, because we want to be closer to be able to provide support. So. So while we’ve been having a lot of questions, in the meantime, while we were still working with it has been a buy and developing the new system, we have been holding back a bit on international inquiries. Now we’ve got the new sensor ready. And it’s not, I would say 90% validated, we still need to check off a few things. But we just want to open the international tab, let’s say and want to roll out as fast as possible and as many as possible, because the need is there. So if you if you’re asking me for numbers, I am hoping to deploy at least 2000 a year but rather looking at several, I mean, five to 10,000 additional new devices per year being deployed worldwide. We’re having a focus because we’re based in Belgium on Benelux or Belgium or the Netherlands. But we have somebody who’s working for us already in London. So UK will be a focused market to expand. And we already also getting some inquiries from from the US. So hopefully, we can also quickly built on that and serve that market. Now in terms of the distinction between the private citizens and the local authorities. I think that’s really the crux that’s really important for us. So the way we have gained traction in Belgium is always via a single citizen citizen who bought the device and made a lot of noise about his device and his data for the local authority, which then initiated local authority to set up a project. And then we can help to local authority or a commercial client consultancies working with a local authority to set up a network of of devices. And that’s really crucial because we like I said, halfway, I think we are almost subsidising the individual ones we want to make make it really cheap for the enthusiasts for the cars, fruits initiatives. We want to keep them but our sustainability is dependent on projects. So networks of, of devices for it’s for these commercial clients, consultancies and local authorities. So we really hope to go in, find that we’re looking for partnerships for example, large organisations who have have access to a big community who would buy these devices from us, we provide them a management platform and management tool to, to basically manage the fleet of devices in the community. But give them device for free towards volunteers. So that’s a bit the model that we were hoping for to achieve.

Carlton Reid 40:19
Took me through your dashboards, I know, tech people get really excited by their dashboards. So when you instal this, or when you when you when you when you upload the data when you’re not you, but when the device uploads the data to the cloud, and then it’s all graphed and mapped, and what have you, what do you see? So can you see not just numbers, this is the number of people who’ve cycled walked, driven past your window, we also get like peaks. So there’s a graph there showing you at 5pm you’ve got a massive amount of car traffic, bum, bum, um. So what what is your what are your stats show?

Kris Vanherle 40:57
Good question. So I invite you and your listeners to go to our website, because basically those things are all open. Also, there’s a private dashboard, but there’s also a very big public website. So I’ll just go over what’s what’s there. So we report the total numbers by day and by hour. So just to sum up of the cars pedestrians and, and the four categories. But like you mentioned, there’s also an interface where you can select a time interval, for example, three months, four months or four year, and then it calculates a typical traffic volume for this period, a typical traffic volume for a weekday or a weekend. And that, like you said, that will demonstrate these these typical patterns. So the short morning peak and a bit more prolonged evening peak. So those are interfaces, what’s also reporting on speeds and so we report the speeds of passing cars in bins of 10 kilometre per hour, we’ve also changed it to miles per hour for UK. So that’s also possible. So that will give you an idea on what what they share, or what are the speed profiles, let’s say of cars in your street. And finally, the VAT five. And speed is like a traffic engineering concept, which I have to explain. So if you would have 100 cars, and you would sort them by fastest to the slowest. It’s the 85th fastest car. So there’s 15 cars driving faster and 84 driving slower. So the V 85 gives you a good indication of what we call free flow speed. So how fast you guys drive when there’s no congestion. So on a disagree indication of how our streets are typically used by cars in terms of speed. So those are all in the open dashboard and in the private dashboard. So the telecom user has got a bit more extra analytics, for example, a monthly report with big peak hours last month has to have to increase last month to the to the to the previous month. So a bit more extra gimmicks, which are useful for the individual use of it, the core thing is that everything is open. So that also if you’re not at a telecom device owner, you can still interact with the data, you can do analysis yourself if if you want and we encourage that.

Carlton Reid 43:05
So traffic census as has been carried out since the dawn of motoring, you know I’ve I’ve, I’ve looked at various statistics down down the years of, you know, the usage of roads, and even of 1920s and 1930s, bike paths, etc. So censuses have been carried out since the dot. But they’ve always been this, you know, they pick a date, they pick up probably a 24 hour period. And that can be very, very misleading because it you know, do you do it in the winter? Do you do it in the spring, do it in the summer, or you tend not to do it, you know, loads of times, because it’s just so expensive, because it’s manual. Counting is phenomenally expensive and complicated to do, what you’ve got is a system that is 20 477 days a week, every single week of the year, blah, blah, blah, it’s just constant. So you’ve got much, much more robust data there that will build up. And I know, like, folks is the the Bicycle Advocacy Group for Edinburgh, has been doing traffic counts and traffic sensors for a long time. And they do it manually. This is going to I’m sure would excite them because it will be an adjunct to the database built up over many years. But instead of just doing it on a certain day, they’ve now got it every single day.

Kris Vanherle 44:31
Yeah, that’s correct. Yeah. What’s important is to know that because people think of data accounting data and data candidates in traffic counting today, but that’s not the case. So you’ve got different types of traffic counting. So for starters, you’ve got this floating Carta, which I explained from the cell phone site, but also the point location so and maybe supplies do what you would expect, would expect but all All these different types of traffic entered into on a single site are valuable. So even manual counts are still valuable. Although they are fragmented to show they’re very scarce. So either it’s expensive, or it’s or it’s very one off. But it’s still valuable because in some use cases, you really need it. So for example, if you want to optimise traffic lights, to want to know which site needs to have the green light alarms, and so on. For that type of thing, you need queue lengths, for example, to monitor queue lengths, is usually difficult, even with high end optical systems. So for those type of applications, you still need manual counts. But that being said, for two traffic counts for for for a long period. What well, we used to work with, like you said, every Tuesday of every Tuesday, every two or every two weeks, do a manual count, that’s gone, those times are gone. And either weapon or metric tubes or in the future with Telecom, that just the sheer volume of data will will will blow away even the bit more accurate manual counting data, which is much more fragmented. So yeah, it’s indeed, it’s indeed, the potential of a big change in mental mental change of evolution in terms of how we collect difficulty data on specific sites.

Carlton Reid 46:20
And @fietsprofessor, the on Twitter, he had a very, I think he did a an academic study on this, but he also did it on Twitter, and he kind of like, showed the video of this. So he had a camera above a promise intersection in Amsterdam. And then he talked about swarms, and flogging, and he showed how, you know, bicyclists just flock through this particular intersection, whereas cars are very regimented. You know, in narrow trails, bicyclists were going everywhere. So what that suggests is, as we know, there are an awful lot of bicyclists in Amsterdam. So does your system cope with high use bicycling city, where if there’s 10,000 cyclists going through an intersection, it can count that even though they’re flocking together? How do you count the ants?

Kris Vanherle 47:20
Yeah, that’s a very good question. And it’s very important to realise how you should tackle those issues. So in short Telecom, the sensor is low cost device, it’s not made for counts on intersections, because like you said, You’ve got you got flux, you’ve got everything, which is going, one going left going, right. I mean, if you do anything with it’s just impossible, I mean, it’s not impossible. But if you want to do those counts, right, you need the high end camera system, which will cost you five to 10,000 euros just for a single site. So we’ve deliberately chosen for, let’s not, let’s not try to fix that problem, because it’s just too complex. But you can fix the problem. If you focus on a bit more simpler sites, which are just seat segments where you have bikes passing by left, right, left, right. So it’s very clear that object is passing to one side and exiting the other side. And if you’ve got a bit of a downward angle, you can just basically see all object passing by. And that’s a face a much more simpler setup where AI systems can much easier more easily cope with. So if you would have such a situation, what we would do is not monitored the intersection, because it’s too difficult, but just take the branches, so maybe even a few sights on the branches. So you know, the absolute volumes on on, on the branches. As long as you don’t have like, I would say, a big cycling haze or something where you have like 567 people, not side to side, and maybe even swapping positions. I mean, that’s a nightmare. But just one or two side by side, as long as they’re clearly segmented. So like different objects, and it will go it will count those devices. Again, I just want to point back out about some technology choices that we’ve made. Our core focus is it has to be simple, simple to instal and, and cheap so it’s affordable. I mean, anything that you describe now it’s all solvable with technology that will just cost you a tremendous amount of money so you can indeed make a camera system and we should to an online image conditioning system and then will you have to pay for every object that you I mean, it’s all possible but will just cost you a lot of money.

Carlton Reid 49:47
Yes, now I think that’s what @fietsprofessor did. They basically tracked it and then they used AI to count every individual and in that and it was it was a highly complex and probably expensive thing to do. So, Kris, thank you ever so much for taking the time today to talk about this system. So give us the where can people buy these from, your social media stuff get? Give us all your information of how we can find you.

Kris Vanherle 50:14
Yeah. So first of all, first up our website. So www.telraam.net, I think if you go to the website, things will become very apparent, you can also engage with the data. There’s much more two links on what the device is like. And there’s a webshop. So you can if you want to devise yourself, I mean, that’s the way to go. If you want to push for that, let’s say you do this with my local authority. I’ve got to reach out to us via the website, and we’ll see if we’ll see if of course it is possible. So that’s our website. I think that’s the first place to go. We’re active on Twitter. Our handle is telraamtelraam two times next to each other. So that’s the probably the social media that we’re using the most. We’re not on Facebook, not on Instagram, and LinkedIn obviously, if you want also telraam. So that yeah, that’s how to find anybody interested, reach out to us via our web form. We are ready to go with our new sensor.

Carlton Reid 51:16
Thanks to Kris Vanherle there and thanks to you for listening to episode 324 of the Spokesmen podcast. Show notes and more can be found at the-spokesmen.com. I’m still waiting to with BBC journalists Anna Holligan and Kate Vandy who have yet to take delivery of a rather special outside broadcast unit: a tricked-out cargo bike. This will be the bike bureau, a mobile news gathering studio like no other. I’m hoping that chat can happen some time next month, meanwhile get out there and ride.

March 24, 2023 / / Blog

24th March 2023

The Spokesmen Cycling Podcast

EPISODE 323: Bike Advocacy Woes In Motor-mad Malta

SPONSOR: Tern Bicycles

HOST: Carlton Reid

GUEST: James Craig Wightman

TOPICS: Flush with EU cash Malta is deepening its car dependency by building wider roads, dystopian flyovers and paying just lip service to sustainable modes of transport. Urbanist bike commuter James Craig Wightman shows Carlton Reid what it’s like to live on a tiny island that’s being eaten alive by car use.

MACHINE TRANSCRIPT

Carlton Reid 0:13
Welcome to Episode 323 of the spokesmen cycling podcast. This show is engineered on Friday 24th of March 2023.

David Bernstein 0:28
The spokesman cycling roundtable podcast is brought to you by Tern bicycles. The good people at Tern are committed to building bikes that are useful enough to ride every day, and dependable enough to carry the people you love. In other words, they make the kind of bikes that they want to ride. Turn has e bikes for every type of rider. Whether you’re commuting, taking your kids to school or even carrying another adult, visit wwwternbicycles.com. That’s t e r n bicycles.com. To learn more.

Carlton Reid 1:03
I’m Carlton Reid. And that buzz you may be able to hear is the buzz of a sleeper train. I was a few minutes ago in Syracuse or Sicily. I was waiting to start the journey to Rome. It’s now started, and I bushed after a 75 mile folding bike ride from the ferry port at Pozzallo. I got there from Malta, and today’s show is all about the amazing car centrism of this 16 mile long by nine mile wide, Mediterranean island. My guest is British aviation executive James Craig Weidman, a 30 year resident of Malta. He took me for a bike ride and infrastructure Safari bike ride around the island trying to work out which bits of very wide bike paths were actually usable. I gawked at the multi lane highways and superfluous flyovers on this tiny island. Please be aware that there are some loud noises on this podcast including roaring engines on a racetrack road and daytime firework bombs at a saints feast day. Here we go. So let’s just let’s just fixate on the ground here. So we’re in st Julian’s, which seems to be like the hotel

James Craig Wightman 2:37
right December what I try and do they’ll take you far from nice touristy bits and bits please don’t get to see

Carlton Reid 2:48
so we’ve seen two cyclists already. Mountain bikers obviously out doing a trail somewhere. Okay. But that’s that they were part of that point. 7% And they were the first people we saw So we’ve seen a healthy proportion of the multi cycling population that

James Craig Wightman 3:11
we had years ago we had

Carlton Reid 3:15
Oh, you’re increasing. That’s that’s positive.

James Craig Wightman 3:17
I mean, at least it’s keeping up the top of the

Carlton Reid 3:21
water I mean, horrible thing to say here. But is there a decreasing of those numbers by killing?

James Craig Wightman 3:29
Not really actually very rarely fatalities? I think so. Perhaps because we’re candy back to repeat ourselves.

Carlton Reid 3:44
And you know where the danger spots are? You’re not going to go on the I mean, I’ve been motorways those so you could go on those major highways and we will because there are no other way sometimes getting through right oh, just knit behind you that because the car coming. The motorists do you think you’re freaks? Do they think what the hell is that up ahead? Or they just

James Craig Wightman 4:13
Yeah, it’s very much like the UK anywhere to where Britain when he wrote the Empire I think inherited the same

Carlton Reid 4:25
approach. But James, you’re now in the EU so you should be more Dutch. Oh, yeah. Well, and and maybe even Italian and German you should be more European in your in the country’s appreciation of cycling. Okay.

James Craig Wightman 4:45
Yeah, we should

Carlton Reid 4:49
see you when you are new getting me out here and you’re telling me to you know which roads to avoid and go this way and you were saying Google Maps doesn’t route you so bad You see the bees this path that way on the end isn’t is it marked so a lot of these things are just actually lucky yeah that’s it that’s a UK cycling sign oh now on a metal cycle track okay

Unknown Speaker 5:16
yeah

Carlton Reid 5:21
on the what sorry say that again and and tell me what that is

James Craig Wightman 5:30
it’s basically the natural kind of here which

Carlton Reid 5:37
is it volcanic what is it that doesn’t look like limestone that’s that’s weird you’ve

got an incredibly noisy generator Why is that

James Craig Wightman 5:58
so bad percentage of edible fish

Carlton Reid 6:05
so it’s still a mark cycle I’m gonna come on to a what an effective road? Sunday work so writing Sunday it will that make a difference? Well well, Jane, I’ve been impressed so far. You were you were you were you were telling me Porky’s about how bad it is here. This is this is okay. This is something

could I mean this is is this going somewhere to somewhere? No. So it’s nice, but it’s leisure but this is not something you could use going to work or anything? I mean, how many people are living here? 500,000 people?

James Craig Wightman 6:51
It’s roughly that Yeah, yeah, we’re just we’re just on the edge of Hoffman.

Carlton Reid 6:55
Is that is that one of the reasons why it’s so hairy and dicey on the roads and that there’s the the density of people here is just immense.

James Craig Wightman 7:05
There is there is an increase in density but we’ve got a big problem because we’ve made it easier for people to drive we’ve made wider roads rather than narrow one where everybody’s is narrowing roads make people come down and slow down. We’ve actually increased the widths of them sometimes at the cost of cycling lanes

Carlton Reid 7:22
to cycle lanes that were there had been ripped out

James Craig Wightman 7:26
thinned down to almost nothing and you’ll see a couple more of those today.

Carlton Reid 7:29
And when we’re saying when you’re saying cycle ends you mean paint or you mean concrete thinking okay? So even the what would be considered to be one of our word crap Yes. cycling infrastructure has been made crapper

James Craig Wightman 7:41
Yes. Very much. So yeah. Okay.

Carlton Reid 7:45
There are policies to say we want to increase cycling it’s just that their lip service very much. Right. But when we’re coming down here, and I was saying, Yeah, this is like really quite high quality and then you were telling me Porky’s because we need to go Dutch here. Yeah. The very fact that you are now or you have been for many years EU? Yeah, that should be really really ramping up. It is a no pressure from say the EU to say come on Malta, you’ve got to you’ve got to do more Dutch. Unfortunate and more perhaps,

James Craig Wightman 8:20
this changing now they’re starting there’s been a big push the last couple of months, wrote up the orgonite. The cycling organisation here for does that stand for? Groceries? motifs for bicycle. Ah, okay. So very simple, very, very iconic, you know, you know exactly what you’re getting. But they’re also pushing now for active funding for the pushing for walking as well. They have protests yesterday. We’ve got foot scooters. They were brought in by the government trying to layer on anything that they can put in the system where they don’t have incentivized cars. Government policy not

Carlton Reid 8:59
not to incentivize, but then they will realise the roads which incentivize the cars

James Craig Wightman 9:04
when they bought in footswitches. Rocha was one of the groups that said you need to do these docked, not adopted it, looked around, see them scattered all over the place. And the reason doctors wouldn’t work for the government was they’d have to take away parking space from cars. So you know how that goes. And here it’s the trolley, you can try and move one parking space. It’s

Carlton Reid 9:29
such a nice, we’ve hardly because there is only a finite amount of space in the city and it’s quite a lot of tight.

James Craig Wightman 9:38
It’s actually made snacking a lot more difficult. Because as we’ve increased parking, we’ve increased the number one way street.

Carlton Reid 9:45
It’s chronic one way streets here are chronic,

James Craig Wightman 9:47
and there’s no conscious load. Or I’m going to show you one contract robots the only one I know on

Carlton Reid 9:52
the controller as anaemia where cyclists can go up the other way. Technically, that’s

James Craig Wightman 9:57
not allowed. No contract loads move by direction on sheets. So you can’t wiggle your way through towns or cities. You can’t look up on Google Maps. So you’re either going to look at a car group, which is going to take up the main road, which is illegal for scooters anyway. Or you’re going to take the pedestrian route which is going to take you up and down one way streets normally anyway. Your skirt you know, it’s really it’s a bit of a mess. Should we?

Carlton Reid 10:22
Yeah, are we going across town bumping up we’re going up to town we’re getting out of town. Because you brought me to the best straightaway come in. This is when our next habitation here so people could use this, but I’m presuming it doesn’t go very far.

James Craig Wightman 10:40
But it’s quite nice. If not unless you’re soaking trainer at the Marine Park, but not over the top. It’s probably not picking up my TV. Anything.

Carlton Reid 10:54
Right? No, don’t tell. Tell me a bit about yourself. Why are you here? How long have you been here? Two years. Wow. That’s a long time.

James Craig Wightman 11:06
It is different issues like that.

Carlton Reid 11:08
So where were you originally? Where are you from?

James Craig Wightman 11:10
Born in Scotland. Right? bonnybridge I networking for British Aerospace. Right. as well. moved around quite a bit in London. And then eventually found myself here.

Carlton Reid 11:24
Okay, you’re definitely showing me the best of the best here. Yeah. That’s nice. We’ll come straight out of the hotel there and haven’t really. I mean, there’s been a couple of motorists popping along, but nothing nothing serious. Yeah. And we’ll get to the serious bit soon, I guess. Yeah. So 30 years ago, you were still working for British Aerospace or car back now. We’re going turning right. So we’re gonna hear okay. Aviation though still? Yeah, yeah. Oh, okay. You’re still working in the aviation industry then. Okay. Yeah. luchar airport, or?

James Craig Wightman 12:06
I was starting to pick up on the other side. Uh huh. The most invading army supply in Libya? For the oil industry. Yes, yes. But we started buying for the good guys and stuff. Correct. Okay. fun places like South Sudan are ordered nicely. But we recently started my season four on transport. So we were flying in areas to the mainland in Spain, and then flying at the moment with Amelia, which is a marketing slave.

Carlton Reid 12:58
And then your colleagues think you’re a bit of a weirdo turning up on a bike because they’re going to be absolutely besotted with their cars

James Craig Wightman 13:05
probably parched. There’s two of us

Carlton Reid 13:15
but then we can hear motorbikes revving and that genuinely sounds like a genuine race track of the top there. And you call that the coast road.

James Craig Wightman 13:23
Gotcha. We’re gonna go and see.

Carlton Reid 13:25
So describe the roads policy here because because I’ve been being ferried around the bus because I’m here with the British gonna travel rides on their AGM. And we’re just, you know, five, six miles away from but that’s the way we’ve got to be a lot of the time. And so we do pass these major major highway six lane highways in the centre of town and we’re still getting stuck in traffic. That hasn’t alleviated anything, but the motorways that are not motorways, but in northern name. Oh, hey, guys. So Tarik gutting upgrading your road network infrastructure, Malta. So infrastructure Malta is the department agency that that could make your life easier. Okay, so we’re not concentrating because we are now on a pretty busy road. Not that many cars coming and stopping for us. And we’re now off again. But basically we’re we’re parallel to the coast road here on a residential road

so these motorcycles here, they look recreational to me. Yeah, they don’t know not going to work then going up and down. Round around. I mean, if you did do a round if you went the coast road the whole way. Yeah, that’s like 50 miles.

James Craig Wightman 14:53
No, no, no.

Carlton Reid 14:58
Oh, so they’re going nowhere. Yeah, they’re genuinely going nowhere. Okay?

James Craig Wightman 15:03
You’ll see as we go along, but there are photographers strategically placed, taking snapshots, people riding their bikes, I thought we

were gonna hit it too.

Carlton Reid 15:22
Are we genuinely gonna get take our lives in our hands. At least at this point, I’m going to do something quite weird. But bear with me and we’re going to cut for an ad break. We’re going to go across to my mate David in America.

David Bernstein 15:36
Hello everyone. This is David from the Fredcast and of course the spokesmen. And I’m here once again to tell you that this podcast is brought to you by Tern bicycles. The good people at Tern build bikes that make it easier for you to replace car trips with bike trips. Part of that is being committed to designing useful bikes that are also fun to ride. But an even greater priority for Tern is to make sure that your ride is safe and worryfree. And that’s why turn works with industry leading third party testing labs like E FB E, and builds it bikes around Bosch ebike systems which are UL certified for both electric and fire safety. So before you even zip off on your Tern, fully loaded and perhaps with a loved one behind, you can be sure that the bike has been tested to handle the extra stresses on the frame and the rigours of the road. For more information visit wwwternbicycles.com to learn more. And now back to the spokesmen.

Carlton Reid 16:46
Thanks David and unless straight back into into Lolita we are just on the edge of Pembroke here with James and now we’re going to take our lives into our hands James and we are going to go on the coast road but it’s a Sunday so we’re not taking the lives into our hands as much as we would on a weekday Are you really offended

James Craig Wightman 17:09
pointing in the right direction and we didn’t want knowing that we didn’t want him that he wants to do it

Carlton Reid 17:31
James I want to start not hearing you here probably

looking around here because we okay yeah

James Craig Wightman 17:50
we’re gonna go to the hole

Carlton Reid 17:52
oh that’s a Ferrari just going past using it as a racetrack

we on this is now a psychopath. Okay, so we are now on. There’s a solid white line to my right. And fatness 123456 Roadies. And they’re using the painted bike path on the other side of the road. Recreational routes are here Yeah. Hey. Nice to go that fast because there’s so many cars here. So we’ve got a solid white line on the right hand side there. And we’ve got title bikes and both of those views are nice down to the the Knights of Malta towers. In fact, I’ve got a whole bunch of more roadies here now it’s a more roadies thing though that that point 7% is we’ve met every cyclist on the island yeah

Unknown Speaker 19:07
yeah

Carlton Reid 19:11
yes

mean that’s basically the rumble strip to tell motorists Don’t go in there painted bike lanes

I feel protected James you know that’s that’s round the roundabout at least. You know, normally that that would actually be it would stop at the roundabout that expect you to go across without paint. Ah, so at least we were protected with paint there around the roundabout. So that’s that’s tick. Right. So going downhill here the road has now gone to dead Two lanes before it was one lane and cars are going in and out of each other not overtaking sense of me going fast along the road here recreationally rather than going anywhere I don’t think using a bit of a promenade because saying the right okay oh okay that’s confusing okay but let’s do on a bike path so it’s all

it’s difficult to talk to James because it’s not nice I’m used to this it’s okay I’m not worried but it’s not pleasant let’s let’s put it that way it really isn’t that you wouldn’t put tourists on here for instance you know tourists would know like to do this but there’s almost a third lane for the for the bike path. Oh, I’m now on the rumble strip. Oh, that wasn’t nice. And you having to look to the right to see what’s coming nothing

you kind of just gone straight ahead there cyclists Yeah.

We have another group of roadies, I guess Sunday I guess.

Doctor just had a Ferrari going past and its exhaust was literally spewing flames things and this road doesn’t go and motorcyclists are just go very, very fast on it for the hell of it.

Mary’s race try. And James are telling me before that was going to be photographers. And there they are. A big corner here and another group of Roadies. 12345 1010 roadies, including somebody on a iron carbide gain. I thought times all right. Bunch of roadies, why would they be on here and why would they want to go on here and that’s where the photographers are hanging on the corner and watching and they’ve got a big lenses on taking photographs of the motorcyclists going around. Stay. There’s a whole bunch of motorcyclists that all guys mainly that’s the same roadies that were going that way. Yeah, those roads are going on this road that the motorcyclists are going on and going round around why

I, I am genuinely

each other and the cyclists are with a going round in the same row, the same racetrack. So this is going nowhere to nowhere. Yeah. Is it just going up and down? It goes up to support. But will the cyclists go up on this route and then come back? Yeah. Okay.

You’ll be getting a bit of a flavour here.

Unknown Speaker 24:16
Listening to this. And

Carlton Reid 24:17
believe me, unless you turn this up full volume and put in spatial stereo headphones. You won’t be getting what I’m getting, which is just a cacophony of noise. It’s the same Roadies. There we go. Same but

same muscle cars now coming past but let me just describe this on a normal day. So on a on a standard day, middle of the day, you wouldn’t find the motorcyclists coming around as

James Craig Wightman 24:56
well because they will probably be stuck.

Unknown Speaker 24:59
They’ll be lots of work. He places Okay, time to get stuck so it wouldn’t move as fast.

James Craig Wightman 25:04
Okay, we’ll go this way the country get away from this noise. Yeah and then we’re back on horrifying

Carlton Reid 25:14
Do you know I on Twitter you describe how murderous yeah Malta is and how awful it is. And I just think oh yeah, of course he’s just just exaggerating. And this I’ve never seen this before in my life. Yeah. I’ve never seen anything like that before. Nice. Yes, no, no, no, I now totally trust you. So we’ve lost the paint protection, and we’re now having passed by 1-234-567-8910 roadies, the same guy on the TT bike. So that is the same I mean, I recognise the bikes now. Same guys. And they’re in the middle of the road, they’re doing the doing primary position. They’re indicating where they’re going versus lying down. But again, I’m assuming they’re gonna go to this roundabout up ahead and they’re going to turn back again and do the same route which I’ve seen them on now. At least twice

so the roadie regardless Yes. Now they’re coming back on the same road doing through and off the time trial is now coming through he was the head before now he’s in the middle and they’re doing through an ops speedy speedy on the tarmac coast road beautiful surface road I’m not complaining here coming off the road James has taken us off and we’re looking where we’re going and we’re now parallel to that road ah, James so much more pleasant and we’re just metres away from that road but now I’m looking at potentially meet motorists on here but I’m breathing easier already. Yes, that’s nice. That’s nice.

James Craig Wightman 27:14
It makes it easy to drive the number of people selling a car something like something like 96%

Carlton Reid 27:30
Yeah, I’ve obviously noticed that yes, yes.

James Craig Wightman 27:35
Of course we’re not the kind of country where you’ve got space where you can have my feeling offended

Carlton Reid 27:42
me as you’re saying it makes sense to be like Sicily and to have a scooter to do those journeys it just makes no sense to have a little run around car to do those journeys so just just let’s let’s describe Malta to people who don’t know Malta so north or south, east or west. How many roads are there what how far can you go?

James Craig Wightman 28:02
This tree is apparently this 3000 kilometres

Carlton Reid 28:06
right wiggly wiggly wiggly country lanes which are metal yeah yeah.

James Craig Wightman 28:19
When we got people using Waze here it got worse they started using the back roads

Carlton Reid 28:25
Yeah, now sometimes it’s easier so north or south how what’s the distance I’m sorry

Okay, so we’re now we’re going to country lanes and we’re going quite fast so that race car culture

Unknown Speaker 28:50
it used to be a beautiful

James Craig Wightman 28:55
day was told that you come down previous tree now it’s it’s the country Yeah.

Carlton Reid 29:06
Yeah, I can hear and see them it’s not cheap. Now to put these roads in so where’s the money coming from? Yeah, I was guessing that but you know without there’s no me provisos when you when you get cash like that to say okay, we’ll give you the millions but you’ve got to put in you know, decent bike infrastructure

Well, yes, there’s there was a murdered journalist down in Valetta. knocked off the car bomb. Really where? Gosh, so glossier was was basically blown up I won’t say who won’t, but there was some semi jailed for it. won’t say

Unknown Speaker 30:03
so yep.

Carlton Reid 30:08
And we’ll start up there that’s Rabatt yeah

James Craig Wightman 30:18
the big time and in fact, I’m here is

Carlton Reid 30:24
I’m gonna rebound is a beautiful mediaeval town

James there was no rhyme or reason to that a certain time that was just totally random as far as I could tell. So basically we started ahead one or two bangs nobody batted an eyelid. I was like, start what was that? And then a few seconds later, and amazing Barrows break off from the faster and more coming down to round two okay. I mean, if you’ve got PST PTSD from like, a war zone, this is gonna be pretty triggering.

James Craig Wightman 31:14
Have a hangover

Carlton Reid 31:17
so this is basically normal profess. This is just lots of noise to tell people that the fest is on Yeah. So the fester let’s put that on tape on the festival professors. It’s a religious festival. Yeah, there are 360 churches throughout Malta, each one will probably have its own patron saint. Everyone’s hoping. Yeah, those are the saints a certain day they’ll probably have a procession. And so today and Rabatt it’s its turn. And this is an annual thing. Yes. So this is the only time we’re about we’ll have this this is this is today

my ears have been bombarded today James basically, a from the the cars and the motorbikes coming pass extremely fast. And I thought, you know, we’d get some bit of a respite from that. By coming into a mediaeval town, and whatnot, we’re getting even louder. So these are loud plays Moltres whereabouts are we right now? Sorry, is behind us? Yes.

James Craig Wightman 32:27
So we’re heading we’re heading in. We’re on the outskirts of the Taj, which is part of the three villages. There’s a Tod, called San media. But we’re heading into a car.

Carlton Reid 32:40
And this room was this road built.

James Craig Wightman 32:42
This is built that last two years. Okay, and

Carlton Reid 32:45
where did the money come from?

James Craig Wightman 32:47
Okay, so it’s 85% in us, DOD. And the rest of the 15%. Government. So

Carlton Reid 32:55
European Regional Development. And let’s describe what this is. So we’ve got two and a half metre direction or bike path parallel to the road with green and green green tarmac, so in many, many respects, it’s it’s up to EU standards. Yeah, this is good. And you’re complaining about this at

James Craig Wightman 33:19
all? No, no, no, that’s fine. Although there are the bits of it, which need tweaking?

Carlton Reid 33:24
So basically, they put some good stuff in. Yes. But they need to complete it.

James Craig Wightman 33:30
Yeah, they didn’t connect it up. And they haven’t really signed it. So you’re very lucky to find your way around it. If you can find it.

Carlton Reid 33:39
Do tweak it. Yeah. Initially will be to assign it to people. We’re not telling you where to go. Like you wouldn’t do that. But road.

Unknown Speaker 33:48
Yeah. Yes. Yeah.

Carlton Reid 33:52
Because this is this is much wider than what we’ve heard before. Yes, yes,

James Craig Wightman 33:55
yes. Although what we had before was a two lane road with a pretty wide carriageway. And you could, you could freeway it all the way from Indiana virtually all the way down to here. And this will actually take you almost really almost up to Moscow. On the back end, Alia as well, if there have been kerastraight is a major place you’d want to get to

Carlton Reid 34:19
as a family as a tourist or whatever. Yeah. And then the central road.

James Craig Wightman 34:26
It also links up to places like Dingli. So you’ve got an alternative route to the back of theory as well. So it’s quite an important route. Really. But then you get to the end of this bridge across

Carlton Reid 34:43
your carriageway Park. That route has taken us away. And then we’re done. We’re done with

Unknown Speaker 34:48
what we’ve just done. Yeah. Yeah, you know what to

Carlton Reid 34:51
do. That’s it, your local unit materials and I haven’t got Google Maps because they don’t work. And I’m like, Where do I go?

James Craig Wightman 35:01
I think it’s a good place for me to start selling maps in my retirement.

Carlton Reid 35:06
I’m going to be staying with you because Yeah.

James Craig Wightman 35:10
Okay, so avoiding all the cars. We’re going to take a short ride down here in a right turn. do minor potholes. So little double double turn back there on initial residential road which I’m sure you would never know is here. Hiding behind the heck we have. We have a footbridge. You It’s a lovely 90, a lovely 1970s footbridge. But you’d never get a cargo bike around. There’s probably a limited use.

Carlton Reid 35:48
So on the plans for this that just was on the plan. Nowhere and presumably people said Where would people go? Yeah, why don’t you do

James Craig Wightman 35:59
apparently apparently there’s going to be a crossing that or there was going to be a crossing there but it’s never materialised. And we had rather than rotor who’ve done some really sterling work in trying to raise awareness of things like this, have had regular meetings with with, you know, the authorities, particularly infrastructure in Malta, and pointed out these failings and nothing got done.

Carlton Reid 36:25
That’s money from the EU. Does the EU not come along and say I’m doing this way? Why aren’t you going to do this bit?

James Craig Wightman 36:33
Nope. We’ve tried that. But it didn’t seem to wake anybody up. Wiggling through we’re gonna wiggle through this quaint little footbridge. Big missing? Yes. Yeah. Good. Good. Well, honey, really, it’s such a small investment to begin with a couple of signs. Oh, yes, yes.

Yes.

Yes. Yes, yes, it’s this bit here. We’re gonna go to the end of it, it goes through through the end of the talk. And, in theory, it’s supposed to carry on to the next bit of Roku and I’ve done but we’ve not seen any an indication of that happening.

Carlton Reid 37:41
That night again, my mouth is open here in in Malta, so I’m sure people can hear the thundering traffic. We are at masa junction and it’s like a very modern version of Spaghetti Junction. We have got roads going over roads going over roads, flyover overfly, but we’re actually on a bike path underneath which incredibly wide so so credit there to infrastructure, Malta, underneath the flyovers we’ve had some nice planting. But then just why on earth? Have we got roads like this? And what might the problem be? With roads like this?

James Craig Wightman 38:22
We’ve actually got seven flyovers here. Master junction was always a problem, because there was a lot of traffic getting stuck here by one set of traffic lights. So which allow traffic to dissipate downstream by the way. But it was basically a vote winning ploy to free up traffic to Moscow. And yes, now you can drive much, much faster to Moscow, but it means you get to where you’re going much quicker at the same time as everybody else. And the problem with that is that little villages who want one way streets and tiny, so no restriction can’t cope with all the traffic now arriving at them. So while people say their trip is quicker on master junction, it then takes them more time when they get stuck at the villages.

Carlton Reid 39:08
So you said vote winning there. So just explain the kind of political system you have here that Matt makes the position of the 2021 junction when it was when it was open. So what what is the political system here that is allowing and I’m going to call this lunacy.

James Craig Wightman 39:25
Okay? It’s a partisan system. There’s two main parties, and thereafter every vote that they can get. So elections tend to be a giving election rather than a strict austerity one. And basically, everybody is scared to touch cars. The government has stated publicly that he’s not going to descend devise or do anything to hurt cars, or to stop people buying or owning

Carlton Reid 39:54
one second because just the city site, seeing bus that you would see everywhere else we go someone scenic, and they’re going around the city on the mass. I wonder if the guides are saying, you know, this is our wonderful miles or junction here cost this much. Isn’t it wonderful? And people on the blog, we want to fly it. I mean, why are you telling me this? Anyway? Sorry, Sorry, I interrupted that just are seeing that coming across same tourist saying there’s normally you would take tourists away from this kind of stuff. Yeah, you wouldn’t show them this stuff. Sorry, sorry,

James Craig Wightman 40:25
national pride, in fact that the end of this cycling is transmitted for offices. And there are no actual signs telling people how to get on to the cycling. So quite often, you find some poor lost cyclists on what is eventually the dual carriageway, which everybody hates, obviously, but you know, you can’t really blame them, because there’s nothing telling them how to get here. So it’s really just finishing off. I mean, there’s, there’s a lot of things that could be done. There. Little tiny things, little tweaks, that could make it really good. But then again, as you say, he’s skiing against the backdrop of seven flowers, you know, perhaps we really need, which is actually encouraged more and more people to drive drive,

Carlton Reid 41:08
because even if you put the best bike infrastructure in the world here, and this right now is phenomenal bike infrastructure, the signage, okay, I’ll grant you that. But from the width we have, well, let me talking how far away we are going, I’m going to count this out, that’s about a metre to three, that’s five metres. So we have a five metre by directional bypass green, fantastic world class brilliant, but you have seven flyovers, you have seven roads crossing over it. So you’re gonna get a you know,

James Craig Wightman 41:41
you know, where the the emphasis was on building this junction where they’re emphasising car use. But at the moment, in Malta, we’ve got something like 96% of all car trips, a single person, one person on their own, just driving. So it’s a huge, huge number of cars, particularly during the week when people are going to and from work, just monetizing the car.

Carlton Reid 42:05
So again, is this EU money? This was this is majority funded by the EU. Yeah. And they’ve taken that 85% out of their 15% and created this. And I said before, when we’ll get when we’re cycling through it, it’s like, it’s quite dystopian, yeah, this is this is Taiwan, on steroids. You know, this is this is this is it. We’re a small country here, Malta is tiny. And we’ve got infrastructure that you’d expect in Los Angeles, that is, lunacy. But nobody sees that as lunacy here.

James Craig Wightman 42:41
There are a few people but few and far between unfortunately, and they’re not listening to this. There’s some really good experts on on sustainability like Dr. Murray retired from the University of Malta, Geography Department of Sustainability. So I’m really trying for years to try and get people to understand that we need to cut down on cars, we need to free up space in our towns and cities. There isn’t one parking metre on the island. You can park anywhere or you can park anywhere. So you know, there’s nothing there at all does this identifies people from driving? So obviously they do.

Carlton Reid 43:20
Yes, yes. Well, well, welcome to Malta if you’re an absolute moto freak, because you’ve got everything you could wish for. You’ve got every flyover that will speed you to the next traffic jam. Thanks to James Craig Whiteman. There and thanks to you for listening to Episode 323 of their spokesman podcast, show notes, and more can be found at the Piper spokesman.com And also like to thank visit Malta for hosting the AGM of the British guild of travel writers. Away from its dystopian road system. Malta has some real treasures. Most people fly to the island, but I got to Malta by train and ferry using the Omio travel booking app, hopping between stations and riding up Mount Edma. Even on a folding bike, of course, the next episode of The spokesman podcast brought to you in association with 10 bicycles should be a chat with BBC journalists, Anna Harlequin and Kate Vandy. I say should because they’re still awaiting delivery of a rather special outside broadcast unit. A tricked out cargo bike. This will be the bike Bureau, a mobile news gathering studio like no other. I’m hoping that chat can happen later this month.

In the show you’ve just listened to I shortened the audio I captured of the Daytime fireworks at Rabat’s festa and if you’re up for some bonus bangs listen on?

Unknown Speaker 47:10
Additional

Carlton Reid 47:25
so NFM normal for Malta

Unknown Speaker 47:27
that was just

Carlton Reid 47:35
with the like the bangs are you don’t like

February 21, 2023 / / Blog

21st February 2023

The Spokesmen Cycling Podcast

EPISODE 322: Seeing Sensors With Philip and Irene McAleese

SPONSOR: Tern Bicycles

HOST: Carlton Reid

GUESTS: Philip and Irene McAleese

TOPICS: Talking smart cities, road surface data and more with the cofounders of light and data company See Sense.

TRANSCRIPT: to come

February 5, 2023 / / Blog

5th February 2023

The Spokesmen Cycling Podcast

EPISODE 321: Sustainability in action: In conversation with Vaude CEO Antje von Dewitz.

SPONSOR: Tern Bicycles

HOST: Carlton Reid

Antje von Dewitz

GUEST: Antje von Dewitz, Managing Director, Vaude, Germany

TOPICS: Vaude was on the road to being green long before Antje von Dewitz took over the running of the company but she significantly ramped up its corporate sustainability.

TRANSCRIPT:

Carlton Reid 0:12
Welcome to Episode 321 of the spokesmen cycling podcast. This show was engineered on Sunday, fifth to February 2023.

David Bernstein 0:27
The Spokesmen cycling roundtable podcast is brought to you by Tern Bicycles. The good people at Tern are committed to building bikes that are useful enough to ride every day and dependable enough to carry the people you love. In other words, they make the kind of bikes that they want to ride. Tern has e bikes for every type of rider whether you’re commuting, taking your kids to school or even carrying another adult, visit www.ternbicycles.com That’s t e r n bicycles.com to learn more.

Carlton Reid 1:13
I’m Carlton Reid and welcome to the 300 and 21st episode of The spokesmen podcast in which I chat with Antje von Dewitz, Managing Director of German hiking and biking company Vaude or as you will soon find out how it should be pronounced, “Faudi.”Anyway, in this 40 minute conversation, we talk about Vaude’s stellar green credentials and how sustainability is now baked into the Vaude way of doing things. Can you please tell me that the correct German pronunciation of your company name because I’m pretty sure that we get it wrong here. But just tell us how you pronounce it.

Antje von Dewitz 1:51
Okay, the correct pronouncing is “Faudi” and Vaude is the pronunciation of the two first letters of my last name von Dewitz V and D and in German, you would say Vaude? Yeah, and I’m not necessarily we don’t know how to pronounce it, because that’s a very current problem. People say also Vode and Vouder and Fouder, but the correct pronunciation is “Faudi”.

Carlton Reid 2:18
yes, thank you for that. Now now. We definitely pronounced I’m saying we hear the North American market, certainly the UK market will be pronouncing that with a with a hard v. So it’s not that so we can now pronounce your company name correctly.

Antje von Dewitz 2:37
I’m glad to hear that.

Carlton Reid 2:38
You make a tonne of stuff. So you make outdoor kit, basically. But bikes. So tell me about your bike kit and how long you’ve been making bike kit, whether it’s been you know, from from when the company was founded?

Antje von Dewitz 2:54
No, it was not when the company was founded. The company was founded in 1974. And we started out with backpacks. That was the first product backpack and climbing gear. And about 10 years later, we started with bike first product was bike pioneers, because coming from the main competence in back making backpacks, the switch to bike pioneers what’s not so far we require the same sort of competence. And we started with, with waterproof, backpacks, waterproof, on machines, so we have live production here also, in Germany, where our headquarter is for making bike pioneers, how big

Carlton Reid 3:40
is bike in the company, how bigger share is bike in amongst all of your, your outdoor range.

Antje von Dewitz 3:49
So we have a turnover at totally 150 million euro from this year from last year on and bike is is about 45% of that. So it grew really heavily in the last years. Especially so because we started out as being an outdoor company so 10 years later, we started with bike products and and especially during the last three years, the bike segment was was growing very strongly because of a new mobility, the urge of people going out outdoors also with a bike during Corona so so we are almost up to 50/50 outdoor and bike

Carlton Reid 4:30
and is that is that where it’s going? It’s that’s the growth part of your business.

Antje von Dewitz 4:35
When I said the last three years, I was not really correct because the last year especially was not so good of a bike here because I was probably in the UK also like this. There were a lot of bikes in the market and and at the same time the bikes couldn’t be sent out so there’s a lot of liquidity problem in the with the bike dealers. So and as as having bike apparel and bike pioneers and bike backpacks, this is the last, the last product and a big change. So if the bikes are not being sold, the other products are also not being sold. But I think last year was a very special year. In general, I think outdoor and bike will now grow at the same pace. Because we are in times of, of, of almost crisis every year. And in times of crisis, people go outdoors, and people tend to look for their little escapes. This is why I think bike and other people look for that at the same time plus bike is also what people are looking for in terms of a new new mobility, a new greener and more sustainable mobility. So I think both both segments will know this at the same pace.

Carlton Reid 5:57
Hmm. I have looked at your your company’s CSR, Corporate Social Responsibility report where you do say you’ve got a mobility plan. So I’ll get onto that shortly. But first of all, I’d like I mean, I have been very close to wear your bass because Jo Beckendorf, the journalist when I used to get left with him on going to and from bike, the bike shows in Friedrichshafen, he would often point out where your bass so I know you’re very rural. So you’re you’re basically you’re not far from Friedrichschafen, you’re you’re you’re near Lake Constance or Bodensee. But you’re in a very, very small village. So just describe where you are.

Antje von Dewitz 6:43
We’re close to the Lake Constance, which is this Swiss Austrian German border. So we’re in the very deep south of Germany. And when I look out of my window, which I do right now, I see the little church of our little village, where we are, we’re in in the middle of the, on the countryside, close to the Lake Constance, which is a good side, which is a bad side for a company who needs insert infrastructure. But which is a good site for a company with employees that are outdoor and bike freaks, because that’s a really beautiful part of Germany, where you have great outdoor experiences by bike where you can greatly go biking in the mountains or at the lake.

Carlton Reid 7:23
So it was founded by your father it basically in a hops barn on a farm. And then you grew from that.

Antje von Dewitz

Antje von Dewitz 7:32
That’s, that’s true. So we are now at Oba Eisenbahn. And 50 years ago, he founded the company, one smaller village, little close to here, Otter eyes and bath. And indeed, in a farmhouse, in summertime, when the hop came in, we had to take all the all the work yet the warehouse had to be cleared for the hub possible to be to be stored there. And two months later, all the products could return to the warehouse within this farm farmhouse, so that was a very special founding story that God has there.

Carlton Reid 8:12
So you’ve grown up with this company? Quite, quite literally, you’ve grown up with this company.

Antje von Dewitz 8:17
That’s true as I was two years old when the company started.

Carlton Reid 8:21
Yes, now, so let’s talk about you. So you’ve managed the company, since 2009. But describe your career before that, because you have a doctorate. And then you have a member of all of these incredible German sustainable business associations are all that the sustainability stuff that we’re going to be talking about, is very much embedded in your corporate DNA for you personally. So tell us a little bit about you and where you’ve come from, from that two year old girl who saw the company founded and how you’ve, you’ve grown into the company.

Antje von Dewitz 8:58
Yeah, I think part of the story and part of understanding my my way of life is growing up here at the village site. We were kind of an outsider, or I felt like it’s growing up, because it’s very rural countryside. And the farmers here don’t at that time, they looked quite critical at entrepreneurs. So growing up to be not a farmer’s daughter but a daughter of an entrepreneur. Was was strange, the people to me and in the class were saying, oh, probably he exploits people, he exploited probably children to grow his business. And I grew up to know that confidence. That trust is something you have to earn trust you can earn by transparency, and to lead a company you have to earn trust in order to feel good. And in order to earn trust, everything has to be alright. Word wild. And this is something that that never left my mind. And when I grew up and I didn’t want to overtake the company I firstly, I wanted to work in NGOs like Greenpeace or WWF. To take, take responsibility in keeping this planet a livable planet. And so it was a surprise for me when my last traineeship that I did, after a lot of traineeships within NGOs and media and in all sorts of organisations, and my last traineeship, during my studies was at Foudy and it hit me like a surprise that if I wanted to overtake responsibility for a livable planet, then I I’m here at the right spot, with a broad set of responsibilities not only in making the products but also in caring for the working conditions about worldwide and caring for the working conditions here at the headquarter in overtaking responsibility in the whole supply chain and in also politically as an enterprise. So, so that’s, that’s why that’s why I ended up in the country in the company of my father, which also benefited me very, very well because I’m a very enthusiastic outdoor lover.

Carlton Reid 11:26
What kind of stuff What what are you what are you doing outdoors?

Antje von Dewitz 11:30
I, I bike, and I hike, I love long distance. So for example, last last year, when I turned 50, my birthday present to myself was a three year three month a three month hike through the Alps, with with my backpack and going from heart to heart every day, 1000 metres height and 15 kilometres distance for so total, I was I walked 4100 kilometre and 60,000 metres in height. So that’s, that’s something I love.

Carlton Reid 12:13
And use it obviously all of your own products.

Antje von Dewitz 12:17
Yes, I use not all of them, but I really love to use them. I love to have them in. In practice, yes.

Carlton Reid 12:25
Okay, now, so 2009 When you came in and started managing the company, and then did you start straight away at making the company climate neutral. So it took until 2012. When when you got there, and then you’ve been a Climate Neutral worldwide since 2022. Last year. But describe how what you had to do when you joined the company to make that switch.

Antje von Dewitz 12:54
When I joined the company that was directly after my studies in 1998, I first worked in marketing and I firstly i i was the product manager for for new bags for modern bags and packs. So that’s the part where I started it. And when I overtook the company, that was in 2009, as you just mentioned, so that was much later. And I already knew a lot about Saudi and the way of our day. And so I was not the one that introduced sustainability to God, we had a long history already. And we had the history that we had and great, great singular proud projects. For example, we had a whole collection made out of mono material, and a whole network of industry partners that could first of all, take the returned one goods of this mono material collection, and then turn it into new products. So we had a closed loop recycling. But when when we looked at it when I overtook the company, and my my biggest goal was to turn this company totally into a green direction. We said okay, this way was not successful. The singular products had a lot of effort for us produce a lot of effort for us producers, a lot of work a lot of cost, but we didn’t get back so many use products. So the closed loop never really closed. And for me, I was very convinced that if we want to go a greenway if we want to overtake responsibility holistically, it would not be the answer to do this in one project and another project but we would have to do this totally entirely. So we started out with analysing Where is where we have responsibility and where should we where should we act? And we found out that we have two different ways. Two different points where we should overtake responsibility One is here at the headquarter at Foday, here at the South in Germany, and the other one is in the entire product cycle. So when we started out here at the headquarter so where we were our business unity is where meanwhile 650 employees work. And that was at a time in 2009 when the consciousness for sustainability was not very high, very high neither at our with our dealers or clients, or customers nor here at the headquarter with our employees, they were very sceptical because they saw the more work bureaucracy that would that was growing with sustainable work and, and they were not sure if this was more than a marketing idea. So there was a lot of scepticism. So we started out by a few things in the beginning, turning the coffee to fair trade coffee, or finally get a grip on on the real, the garbled, how to collect the garbage here, and stuff like that. And at the same time, we started out with emails, emails as the European management team, how to how to collect and measure all the emissions that you have all the emissions and consumptions that you use at the headquarter, so all electricity, oil, stuff like that, and, and we measure this day by day by day for the entire year. And then we were able to find out, okay, where do we have the greatest emissions at the headquarter and then we began programmes to cut them down. So we changed our energy to, to renewable energy we had, we have the whole roof of full with photos with solar panels. We cut down on our catalogue with the paper catalogue at that time was the most important marketing tool that we had. And but we saw that this is also the second biggest source of emissions. So we cut we cut that turned only to digital versions. And every use of paper was from then on in 100% recycled paper. And we found out that mobility is the third biggest cause here of emissions. So we created a whole mobility programme, where the best parking lots are not for the people of the management. But for the people that share their car, for example, we got ourselves a pattern, a whole bunch of E bikes to lend out to our employees so that they could use the bike to come to work and created showers so that they get a shower and they come with a bike and stuff like that, to get people to make people consider a choice not to come with a single car but to come by bike to come by bus to share cars. And so we cut down dramatically on these emissions from from ability to and in 2012. When we cut down I think by 70% of all emissions at the whole headquarter. We decided okay, from that point on, we will still work on emissions but at the same time, we will also compensate so that that means that since 2012, we are Climate Neutral at our headquarter.

Carlton Reid 18:19
You pay for offsetting?

Antje von Dewitz 18:22
Yeah, that’s right. We pay for offsetting we, we have a partner my climate and that means that all the emissions that at the headquarter we cannot, we cannot prevent. They are. They are turned into into monies. And we spent money on projects or climate friendly projects. But this is only the headquarter and then the biggest part was in the product cycle.

Carlton Reid 18:49
That’s good. Because the product cycle isn’t, you know, you make some stuff in southern Germany, but the bulk of your stuff is made in mostly in Vietnam. So, right, how tough is it to green, the supply side of your business? So?

Antje von Dewitz 19:07
Yeah, it’s, it’s a huge task. It was it was an even huger task in 2009. That was why it was so important also, to have the whole team behind this idea. It was very important for us to show it at our headquarter that we really mean it seriously and that it’s good that it feels like live quality to support sustainability. So stuff like the green mobility concept at our headquarter was strategically important to get our team on track and to fight for this idea of sustainability worldwide. Because this was a real big transformation process that we had to start on. We even though at that time in 2009, we were a rather small company with 50 million euro turnover. We still had a huge complexity. We had about 65 production sites we work with, we had about 150 materials suppliers we work with, and our task force, our self chosen task was to transform all of them, we created an own label, green shape. And that is until today, like metal label, that means only in terms of materials, only certified materials and the highest standards can approve to be green shape. And in order to get to the certifications, like blue sign, for example, we had to ask our all of our suppliers to please audit in terms of blue sign, which is quite expensive when audit costs 20,000 euros per year, and then you have to act on all the findings. And we were a rather small, small brand, that means they didn’t make the big business with us. So in the beginning, it seemed like to be a really, really big task. And many of the production side sets etc. once said to us, that they wouldn’t do this for us this was too much work, or they said okay, we do this for you, you pay the money. So we and so it was a difficult task on that one cent and one hand to turn them to to convince them and the outside and it was a difficult task on the inside. Because for our product manager, the task of Product Management totally changed. Before that time, they could just choose any material and they can just choose any design. Now, in order to follow green shape, they have to start the design by showing that the design they have chosen is recyclable is is able to be repaired, then they have to choose the material. And in the beginning, they said okay, but we only have three materials that are anthracite fabric, do you want to make us You want us to make products from just three different fabrics? That’s not impossible, it’s impossible. And they said, it’s the sales team says very clearly to us, it cannot cost more because the consumer is not willing to pay more for sustainable, but it costs so much more. How can we ever solve this. So it was very, very difficult to get a grip on how to deal with these existential conflicting targets. But we made it step by step.

Carlton Reid 22:22
No change in that consumers, it’s now a selling point. So this this green shape, your label is now something you can use to actually earn more money because you can sell more products because you are a greener company. Is that something that you now see consumers coming to you

Antje von Dewitz 22:40
for? Yes, I see two points I’ll come to the consumer in a second. First is that that the start was very difficult and it’s still difficult, but in the beginning it felt like okay, we will never be innovative because we have such a huge mountain of work to go step by step and this has changed completely our our very strong focus on sustainability has become an innovation pusher. We now make pipe pioneers from from a plastic garbage we make functional apparel, from recycled tires and so on and so on. We really this this has has been an enormous pusher on innovation innovation for us. And for the consumer. In the beginning, we always heard the consumer doesn’t ask for that. And it was slowly slowly changing step by step it was changing. And now especially in the especially when the Friday’s for future where we coming something of a thing, the conscious the global, the European consciousness was rising very highly in the end the the will to overtake responsibility as a consumer was was you can you could feel it that there was no more interest. And and now in terms of Corona again. So and and the more the global crisis, different global crisis are being evident for consumers out there, the more the the willingness to, to first of all overtake responsibility for themselves in their consumption. And secondly, also to pay a little bit more for that is rising, you can really feel it. So it helps us a lot to be recognised as a very sustainable brand and to picture have a have a credibility as a sustainability, T brand. That helps us a lot to to to always grow stronger than the rest of the market.

Carlton Reid 24:43
I’m gonna interrupt Antje there and go across to my colleague David for a quick commercial break.

David Bernstein 24:48
Hello, everyone. This is David from the Fredcast, and of course, the spokesmen. And I’m here once again to tell you that this podcast is brought to you by Tern Bicycles, the good people at Tern build bikes that make it easier for you to replace car trips with bike trips. Part of that is being committed to designing useful bikes that are also fun to ride. But an even greater priority for Tern is to make sure that your ride is safe, and worryfree. And that’s why Tern works with industry leading third party testing labs like EFBE, and builds it bikes around Bosch ebike systems which are UL certified for both electric and fire safety. So, before you even zip off on your Tern, fully loaded and perhaps with the loved ones behind, you can be sure that the bike has been tested to handle the extra stresses on the frame and the rigours of the road. For more information, visit www.ternbicycles.com to learn more. And now back to the spokesmen.

Carlton Reid 25:58
Thanks, David. And let’s get back to Antje of Vaude. So green shape is your own certification label that you use. But then yes. If then you go green button, which is a that’s a national scheme. Yes, fabrics, the National diamond scheme for fabrics then you’ve got when you’ve mentioned my climate before, which is a Swiss certification scheme. And then you’re also a member or you get certification from fair wear. So that’s like, you know, fair trade almost making sure that the your your supply chain is the practices are, are good practices. So just describe how those certification schemes fit into your business.

Antje von Dewitz 26:51
Okay, as you just mentioned, green shape is our own, it’s like a metal label, which is, which is, I think the highest standard that is any certification out there any standard out there, because it’s very broad and very, very deep. What in order to become a green shape product, and almost 90% of our whole product is in green shape, in has green shape label. And when three years ago, the German government said they want to also make a metal label the green button, we got green shape recognised as, as, as being. So every product that we have that has the green shape label automatically gets the green button label of the German government because our it’s stricter than, than the green button. So that does that. And you mentioned fair aware, fair wear is also included in green shave. So all of our products are farewell products, that means all of our productions 100% Our audit are being audited by by in terms of green affair where so that’s that’s that’s the very strictest labour or standard for working conditions worldwide in the textile industry. So if you look for fair products, you have to look for fair wear

Carlton Reid 28:28
textile production, no, no sweatshops, that kind of thing.

Antje von Dewitz 28:31
No sweatshops? No, no, don’t children, no work of children. They are in fair where you have to fight for existential wages, that means wages that that, that you can not only minimum wages, but living wages, wages that help people to really survive with the family and not to send the children to work but send the children to school, that that make it possible to have a lot of real life with a family. So that’s much higher than just minimum wages. And that’s something that every every brand that is part of fair wear has to work for to really reach this. So it’s a very strict and and good standard, because it’s a continuous work in progress that you have to prove year by year through the out audits and other also through the audit for your own company. So we are audited every year. You have to prove that you really give the best and you really put a lot of effort and in supporting all the companies the production sites to make to create good working conditions to you can

Carlton Reid 29:47
be more profitable if you didn’t aspire to the standards if you didn’t have the fair wear. If you didn’t have to meet those, those those criteria. You could in more money.

Antje von Dewitz 30:02
Yes, that’s that’s rather strange, isn’t it, it’s much more difficult and much more expensive to overtake responsibility than not to do it. That’s a strange road we’re in. But it’s true. But from an economical point of view, it’s still it’s still worth to, to follow this sustainable path. Because it helps your brand image, it helps to really focus on a good way. It convinces your own team that they’re working for purpose. So it helps you to get to get good team members of your own team, it helps you to sell your products more and more. So it helped, it helped us to grow stronger to be a really strong brand and a strong company. And but at the same time, we needed this growth in order to finance the transformation, which costs so much. So.

Carlton Reid 31:06
So going back to your your, your very, very beautiful rural location, on your online on your website, on four, you’ve got a specialist website, just on your CSR, your corporate social responsibility. It says I’m quoting here, due to our rural location, most employees have to commute longer distances to work. Now, we can’t force anyone to give up their car. But we can provide incentives. So what are those incentives?

Antje von Dewitz 31:40
The incentives is I mentioned that before a little bit. The incentives are not fun of a financial thought. But they are the best parking spots for people who share their cars, for example. So we, in eight years ago, we just sort of made 60 parking spots disappear. And made in the inner circle of our of our campus here, where we have our company, there is now a green area with a climbing wall and No, no 60 parking spots. So we have not so many parking spots here. So park a parking spot something really valuable, you have to walk a long distance from from another place to here, if you come late in the in the day, so a close close to the company parking spot is something very valuable, the best parking spots are for the people that share their car. So that is an incentive. And an incentive not to take your own car is when you come by you can you can without cost you can lend the bike here from us with with E motor so you can get over the hills, it’s very hilly region and get here then you can shower here, you can you have a parking spot, close to the company under the roof to park your own bike. And we have also you can also acquire a bike very, very cheaply. Because we have connections and you can use the connections together to to own a bike by yourself. So we help people to get good bikes, and to ride the bike. And it’s become some sort of a social incentive to because here are a lot of bikers. And it’s sort of the status of your bike here. And not so much the office status if you have a big car. And we also have some sort of mobility lotto, so every week with the help of a coincidence generator, somebody is chosen. And he is he or she is asked Oh, so how did you come to work today. And then if if it’s in a sustainable way by bike or by bus or whatsoever, he gets a nice price and a nice award. And is and it’s shown in our intranet with a nice picture in a winning pose. So it helps to keep the the topic of green mobility in everybody’s mind. And it helps to get get out little incentives to to make people think about or change their way of coming to work.

Carlton Reid 34:26
Because that’s slightly easier. If you were in an urban location you you’d have lots of bike paths, you’d have lots of buses and trams and all sorts of you know what Europeans come to expect, but you’re not in an urban location. You’re out in the farmland. So that must be tougher for you than it would be for if you were in in a large city.

Antje von Dewitz 34:47
You know, that is true because in the beginning, we didn’t even have a bus stop here. So no buses were were coming to our countryside. So we also had to lobby and to cooperate with The local bus provider and the city and the country to to make it possible that we have a bus that is coming here to the company. So I guess you have other tasks or tasks in first of infrastructural nature, if you’re a company that is sustainable in the countryside, because there is not often not a lot of infrastructure here, we have to provide

Carlton Reid 35:22
infrastructure, you had to have bike paths close to your place.

Antje von Dewitz 35:25
And now since I think five years, we have bypassed Yes.

Carlton Reid 35:31
And was that because where you’re situated, so the municipality or the locality put these bike paths in? Because you were lobbying for this? Or they’re just putting these in? In general? No,

Antje von Dewitz 35:44
that was part of a bigger plan. So we were just very happy that we finally got them.

Carlton Reid 35:51
Right. Okay. Now, so that’s, that’s, that’s the travel that you can, you can sort of almost control but business travel is much more difficult to control because obviously, if you’ve got to, you know, plants, you’re having to fly to Vietnam, etc. But talk about your, your policy, because on the CSA report, it talks about how, you know, car travel, you know, cannot be made by car, if it’s over 400 kilometres, and then if it’s, you know, 600 kilometres, and, you know, you’re not going to fly, you’re gonna go by train, especially within Germany, Switzerland, or Austria. So how do you police that

Antje von Dewitz 36:36
it’s, it’s a, it has become a rule that we won’t take a plane within Germany, or the German speaking countries, we all take the train, and how, how did we manage everybody to go on this check, by taking this route very seriously, for the whole management team, so I don’t take the plane, I take the I take the train to Berlin, and that’s, that’s the travel of about eight hours from here. And we just got very used to use this time very efficiently, we work in the in the train, we have very normal business meetings in the train, and it has become, it has become sort of a normal situation for for all of us, you have to understand that for us. Since since last year, we are climate neutral in the, for the whole for everything worldwide that we do, that doesn’t mean that we have with that we managed to get all emissions down to zero, but we are working on this very, very heavily according to the science based targets, and the rest that we cannot prevent, we compensate. But that means that every emission counts for us and and we take this so seriously, because we understand we understand the serious situation of the climate change. And we we the whole team is very often talking about it, we talk about the crisis that is out there, of the of the very serious situation, we are really dedicated to keep this planet alive for our children and in the coming generations. So every time we can overtake responsibility, it is clear that we do this, it’s it’s just become normal. And it’s sort of observed that we would take a plane if we can take a train. So so with the same with the same with the same responsible approach, it is very clear that that we have a canteen here that serves vegetarian food, okay, we have one day left where we where we eat meat, but the rest of the days are a vegetarian, because this is something where we can act where we can to overtake responsibility to not to cut down on emissions. And I think it’s still it’s still I make it probably sound too easy because this has been a transformation process for us to in mobility and in eating. But it’s for our day and for the whole team of our day. Everybody understands it that it’s clear a clear step of our day because it makes so much sense because we’re dedicated to sustainability but dedicated to keeping this workplace this world a wonderful place. So everybody is like okay, we understand it’s still not easy. We still sometimes hate it, but we understand. So that makes transformation process within the company easier.

Carlton Reid 39:39
Because you’re you have very strict policies that appears on on a business travel trip. You should only get a taxi for instance, if there’s a few of you and there’s only a certain distance you can go in and a taxi and then you’re meant to be using Bike Share, Scooter share whatever in cities, so that’s embedded in your mobility policy, the fact that when you go somewhere on business travel, you’ve still got to travel in a sustainable fashion.

Antje von Dewitz 40:12
Yes, that’s true. Yeah. And I never take a taxi, I always take the subway or walk. When I when I get into town, that is the end that also has become normal. Because it’s a normal for you.

Carlton Reid 40:30
But what about people coming into the company that where they get, you know, expense accounts where they will track fly everywhere, they’ll get taxes everywhere? Is that strange for other people? Are you changing people? How do people who are coming into your company, look at your policies,

Antje von Dewitz 40:50
and it was more difficult for the people who who already have been at the company because for them, it has been a trend transformation process they had to do. There was a lot of discussion why they should now not take plane anymore, or why they shouldn’t take a taxi or whatever. For people that come into Fody that come newly into voting for them. It’s they have chosen Foudy as their favourite employer because we follow values that they support. So it’s much easier with new employees that have chosen us very consciously than it was in the beginning to change policy for the people that already worked here.

Carlton Reid 41:28
Thanks to Anjou von Dewitz of Vaude there and thanks to you for listening to episode 321 of the Spokesmen podcast, brought to you in association with Tern Bicycles. Show notes and more can be found at the-spokesmen.com. The next episode will be a chat with another inspirational business woman but meanwhile get out there and ride.

January 25, 2023 / / Blog

25th January 2023

The Spokesmen Cycling Podcast

EPISODE 320: Get SUVs Off Our Streets: In Conversation with Critical Mass musician Dan Abrahams

SPONSOR: Tern Bicycles

HOST: Carlton Reid

GUEST: Dan Abrahams

TOPICS: Musician Dan Abrahams has written a couple of jaunty protest songs, one about oversized cars and another about getting around safely by bike. Both are accompanied by great videos, one of which stars a young girl riding her bike, alone, in Edinburgh before being joined by Critical Mass riders.

LINKS:

Dan Abrahams Music

Bikes for Refugees, Scotland

The Spokesmen, Brussels episode

TRANSCRIPT

Carlton Reid 0:13
Welcome to Episode 320 of the spokesmen cycling podcast. This show was engineered on Wednesday 25th of January 2023.

David Bernstein 0:27
The spokesmen cycling roundtable podcast is brought to you by Tern bicycles. The good people at Tern are committed to building bikes that are useful enough to ride every day and dependable enough to carry the people you love. In other words, they make the kind of bikes that they want to ride. Tern has e bikes for every type of rider. Whether you’re commuting, taking your kids to school or even carrying another adult, visit www.tern bicycles.com. That’s t e r n bicycles.com to learn more.

Carlton Reid 1:03
I’m Carlton Reid. And welcome to the 320th episode of the spokesmen podcast in which I chat this episode with Dan Abrahams. Dan is one of those loosely involved with Edinburgh’s critical mass. And he’s also a musician who has recently written a couple of jaunty protest songs that I think will resonate with the audience of a cycling podcast. Both are accompanied by great videos, one of which stars a young girl riding her bike alone in Edinburgh, before being joined by Critical Mass riders.

Carlton Reid 1:44
Dan, thanks for talking to me. You’ve got a new video out today. So let’s talk about that first, I’m sure saying that that’s probably the thing that’s fresh in your mind. So you’ve given quite a few car brands, some plugs? There haven’t been

Carlton Reid 2:02
any idea? Yeah, I was expecting a few more, you know, Aston Martin or whatever. So

Carlton Reid 2:07
why pick on those? I mean,

Dan Abrahams 2:11

mean, I’ve got to be honest.

Dan Abrahams 2:15
I think there’s way too many big cars as I put them, but I think when I when I say that I think people understand what I mean, you know, the kind of fuge city four by fours SUVs, which are just so enormous physically. And also, you know, the engines are so powerful, they have absolutely no place in a city, probably even in the countryside. You know, they’re not that they’re not designed to work on farms. They’ve just been designed as luxury cars. And I think they shouldn’t be allowed. And I think it’s ridiculous that people

Dan Abrahams 2:48
are charging downtown in them. They’re so dangerous, like, you know, kids are literally obscured. You know, when you when you put a kid in front of, you know, the bonnet of one of these cars,

Dan Abrahams 3:03
the person at the front cannot see that kid. They’re so big.

Dan Abrahams 3:08
And this song is just basically to poke fun at them, you know, and, and the choice of the brands is kind of more to do with rhyming than to do with any particularly bad brand. You know, they’re all just as bad as each other. They just want to sell expensive cars. So yeah, the choice of the brands is purely just for alliteration and rhyming.

Carlton Reid 3:33
See, you’re in Edinburgh. Yeah. And I believe Edinburgh. On the TomTom index is basically every single year it winds up being the most congested city.

Dan Abrahams 3:44
Is that right? I didn’t, I didn’t know that.

Carlton Reid 3:47
Yes, Edinburgh is the most congested city in the UK year after year after year. In the TomTom index, I’m TomTom is using you know,

Carlton Reid 3:56
sat nav data, right. So this is not like, you know, people standing up on the side of the street. This is your genuine, you know, computer from computer data, right.

Carlton Reid 4:08
So you’re living in the kind of city where you cars aren’t gonna go very fast anyway. Yeah, the city centre. So yeah, there is no point having these big things and perhaps even big cars are part of the reason why there might be congestion.

Dan Abrahams 4:21
Yeah. Yeah, absolutely. I am surprised that I’m surprised the TomTom index hasn’t been surpassed by Google Maps index. But yeah, that doesn’t really surprise me. Edinburgh is really bad for congestion.

Dan Abrahams 4:35
I mean, I guess I’m quite surprised that London is not at the top but I guess it’s kind of when you think about Greater London maybe that makes sense. But yeah, in the middle of Edinburgh

Dan Abrahams 4:46
it’s it’s crazy especially like the road which is just off for my road. It’s kind of the route into Edinburgh from the south. And you know, it’s it’s kind of four lanes chock a block because

Dan Abrahams 5:00
You’ve got the two lanes of parked cars on either side. And then yeah it’s just chock a down this major shopping street actually, with people trying to like you know, go about do their local shop. It says chocca with cars and yeah, a lot of big cars.

Carlton Reid 5:15
Hmm. But then you also have a very good and I suppose I don’t you told me was very good the tram system which is relatively new

Dan Abrahams 5:23
the tram system basically takes you currently from the airport to the middle of town. So that’s the main to use a bit like it does serve some areas of Edinburgh but effectively it’s a kind of airport shuttle

Dan Abrahams 5:39
which there is also a bus shuttle to the airport which is faster and cheaper than the tram.

Dan Abrahams 5:45
But the tram extension which probably you’ve heard about, it’s kind of been like an ongoing fiasco is because due to open in the new year, that will be that will be really good because it will go then from the centre of town to the north to the shore through Leith. And when that’s opened, it should be really good and

Dan Abrahams 6:08
should be really good thing for the people in Leith who’ve been suffering the tram works for like

Dan Abrahams 6:13
10 years or something ridiculous.

Dan Abrahams 6:16
And with that, there’s also a bike lane going down. Leith, which at least is like the big region in the north of Edinburgh. And there’s a big bike lane going down there. And it’s got its faults. There’s lampposts in the middle of it. There’s ridiculously tight turns and kind of crashes with pedestrian areas. But still, it’s a bike lane.

Dan Abrahams 6:39
Which is, which is good. So yeah, there’s there’s positive things happening.

Dan Abrahams 6:44
There’s other bike lanes being made. But the pace of change is

Dan Abrahams 6:50
beyond slow. It’s kind of you know, all these parties have been elected in last May, the council, the council, the parties, which had the most votes, were all parties, which said, we want to have more active travel, we want to make infrastructure to enable active travel.

Dan Abrahams 7:08
Yeah, the convener of the transport convener, and the council is saying stuff, like, we’re gonna have a plan by the end of the year. And we’re thinking, you’re gonna have a plan by the end of the year. So if it takes six months to make a plan, and your you know, your term is four years, then you know, what hope do we have to get these things built?

Carlton Reid 7:32
And then you are it is there such a thing as the organiser of critical mass in Edinburgh, because of course, there are no organisers. But I, I really want the people involved in critical mass in Edinburgh put it that way.

Dan Abrahams 7:48
Yes, I’m involved. And I think, actually, you know,

Dan Abrahams 7:53
at the start, we kind of came under some criticism from some people for, like you say, basically organising it, you know, I think critical mass and Edinburgh at the start was,

Dan Abrahams 8:05
well, many years ago, it was like you say it was a kind of spontaneous thing with no official organisers. And it was on the last Friday of every month at, I think 5pm. So pen of peak traffic time, Pete kind of this is going to piss off car drivers time. And when we restarted it two years ago, we decided to make it on a Saturday at 2pm to make it family friendly, to make it a bit less antagonistic against car drivers,

Dan Abrahams 8:37
and became under fire from that there’s some people who saying that’s not critical mass. And, you know, we were doing we started social media stuff. And we were kind of organising it and publicising the route before, to make it accessible to people so that they can join midway, they could know how long it’s gonna take, wherever they’re going to manage it. People are saying that’s not in the spirit of critical mass, it’s meant to be spontaneous. But our view is like,

Dan Abrahams 9:03
we think this is a really effective way of showing the support for cycling, which exists, but it’s kind of silent because people, you know, too scared to get on their bike, or, you know, they’re just the silent majority who wants more bike infrastructure, but, you know, they’re not making a fuss about it.

Carlton Reid 9:21
And isn’t it more almost more of a kiddical mass in that case? Because Kiddical Mass is almost based on that, you know, publicising the route, obviously having lots of kids there, because that that will be the name.

Dan Abrahams 9:36
Yeah, I mean, we’ve done we’ve done a couple of critical masses as well. Now. Yeah, maybe it’s more like that. But I guess the point is that we don’t really

Dan Abrahams 9:44
we’re not really mind what the tradition of Critical Mass is, like, we respect that. There’s been like a long history of like people making great protests, but what we wanted to focus on is to be about making accessible and getting people to come and get him not

Dan Abrahams 10:00
Just the usual white middle aged males to come, but to get like people of all types to come and feel welcome and feel safe,

Dan Abrahams 10:08
you know to do that ride, which is and feel safe to doing that, you know, rather than in

Carlton Reid 10:16
the bike video Yeah. Which is where where I found you from your sister.

Carlton Reid 10:23
Was that shot on a critical mass? Or did you just do that on a different day? Yeah, you did that. Yeah. So

Dan Abrahams 10:33
that’s the kind of like that video is a total sort of smashing together of my music life and my sort of bike activism life. And

Dan Abrahams 10:45
my, my friend,

Dan Abrahams 10:49
who’s a big cycle campaigner, his daughter and their family agreed to take part in the video. And they had this idea that

Dan Abrahams 11:00
it would be her riding around the streets of Edinburgh, and you know, being really scared that it’s not safe to cycle of course, it’s not safe for an 18 year old to cycle by themselves in Edinburgh. But it’s something which people doing in Amsterdam, or in Holland, and then slowly more and more people would join her. So basically what we did was on the day, the day before critical mass, we filmed the kind of solo shots of the girl riding around Edinburgh. Then on the morning of critical mass. I got a few pals together and we shot the scenes were kind of a trickle of other cyclists start to join her. And then yeah, at the start of the critical mass ride we basically did a shout out and said

Dan Abrahams 11:42
Hey, everybody, we will want to you know film some shots please let us know if you don’t want to be in the shots are kind of go to the back of the critical mass. And we’re just going to do a few few shots. So basically, we are the little girl came to the front of the credit commerce and I was on like a Tern bike riding right in front of the critical mass and the cameraman was sitting on the back of the Tern back facing backwards towards the critical mass of

Carlton Reid 12:07
GSD. Is that the type of Tern bike?

Carlton Reid 12:12
it’s the it’s probably the most popular one. It’s like the electric cargo bikes. Electric wave. Yeah, like all sorts of fittings on the back.

Dan Abrahams 12:21
Yeah, it was basically like a kind of bench on the back. And it was like, Orange. Yeah, I don’t know what the name was. Yeah, but really cool bike anyway. And cool organisation called bikes for refugees and Edinburgh. Lent that to me because they had that

Dan Abrahams 12:38
bike.

Dan Abrahams 12:39
And they bikes refugees is an organisation Edinburgh who takes like old disused bikes and fixes them up for refugees to donate to.

Carlton Reid 12:51
So then you spliced it all together?

Dan Abrahams 12:54
That’s fine. Yeah, splice it together. And then part of the narrative was the kind of the girl going to Amsterdam and discovering what cycling could be like, in a kind of ideal world. And

Dan Abrahams 13:10
that obviously was going to be very expensive to to do in film. So I

Dan Abrahams 13:18
got an animator to kind of realise those sections.

Carlton Reid 13:23
Because that means the same animator, presumably who’s done the car. Yeah, exactly. Yeah, yeah.

Carlton Reid 13:30
And then

Carlton Reid 13:32
what do you do with the films apart from putting on YouTube? Because I’ve seen them on what how do you physically promote them? How do you get them out there?

Dan Abrahams 13:40
It’s a great question.

Dan Abrahams 13:44
I am just doing my best to get them seen by as many people as possible. And for me, that’s been social media and

Dan Abrahams 13:55
you know, kind of sending them round bicycle organisations hoping that they might share them cycling UK

Dan Abrahams 14:03
shared our streets video. And

Dan Abrahams 14:07
I employed a PR company to help me with the streets video, but I’m afraid to say they didn’t have much success, for whatever reason. But I really want

Dan Abrahams 14:19
you know, more than the usual, like cycling campaigning group to see them, you know, the idea is that they can have catchy pop songs, and people might come across them who are not into cycling, and they might actually get hooked by the music first, and then then the message kind of hit afterwards, you know?

Carlton Reid 14:41
Yes. And then tell me about your music. So how are you?

Carlton Reid 14:49
How are you? You said you’re, you’re merging the two lives together there. But tell me about your music part of your or your life there. Yeah.

Dan Abrahams 14:58
So I mean, you mean more

Dan Abrahams 15:00
Generally or specifically for the songs,

Carlton Reid 15:03
generally so so so we’ll just Yeah. The second part. So talk about the music part. So

Dan Abrahams 15:12
I mean, I was an engineer for about 10 years and

Dan Abrahams 15:18
working for a company who was doing kind of sustainable technology stuff. So it was like we worked on a wind turbine, and then we’re working on some hybrid vehicles and

Dan Abrahams 15:27
the music was always on the side. And then this year, for many reasons, I decided to kind of take the plunge and do music. And my music in Edinburgh is a mixture of stuff apart from the cycling songs, which is kind of like a kind of one off special thing. I play in folk bands. So I have a group called Dowally who we make, we make music

Dan Abrahams 15:56
in the kind of traditional Celtic vein, but we were kind of more progressive, modern, kind of feel. And we do a lot of stuff for archive films. I also have a band called Wayward Jane who play more like old time Americana music of banjo and fiddle and double bass. And then I also play jazz soul have a band called the Foo Birds who do that kind of thing. So it’s, it’s a real mix of stuff. And the cycling songs is kind of

Dan Abrahams 16:26
I knew that my bands wouldn’t probably be into that. So I kind of decided to do that as, as myself as Dan, Abrahams, which is kind of a first for me.

Carlton Reid 16:36
Now, you’re not from Edinburgh?

Dan Abrahams 16:37
No, I’m from originally from Sheffield. Yeah. Yes. Yes.

Carlton Reid 16:41
So how can you remember was it through that job that you had described before with uni?

Dan Abrahams 16:45
And then the job? Yeah. Alright. Okay. Yeah.

Carlton Reid 16:48
Because the the video the streets video?

Carlton Reid 16:51
Yes, it’s very Edinburgh based. But it can be any city that that it’s not, it hasn’t. It’s not like grounding it completely. Only in Edinburgh. Is it?

Dan Abrahams 17:01
Yeah, exactly. Yeah, I think that’s the idea that anyone could could could feel like, you know, that looks like my city totally unsafe to cycling. And, you know, wouldn’t it be amazing if we could all you know, cycle mass together and, and live with less cars. And that that was the idea behind the section right at the end of the video, where you basically see critical masses from right around the world, which is the idea was to kind of zoom out and be like, this is a worldwide movement. You know, there’s stuff going on right around the world, in Africa, in South America. And I didn’t manage to get any footage in Asia. And for now, it’s not true. There was some in Nepal. And, and, and Europe as well. So.

Dan Abrahams 17:48
So yeah, that was yeah, I hoped I hoped. I think, I think that was that was cool. Because I think, you know, it kind of it spoke to people, you know, right across the globe, which was really nice.

Carlton Reid 18:01
If you go back to, you mentioned that there was a bit of conflict there between how you’re organising your critical mass, and how traditionally, it’s organised, you know, last Friday of the month, yeah.

Carlton Reid 18:16
Bang on, yeah, commute time, which is kind of, you know, the raison d’etre. But if you’re doing it when you’re doing it, that doesn’t stop somebody else doing it at the quotation marks here the traditional time. So could you have two critical masses? In Edinburgh?

Dan Abrahams 18:33
I mean, you probably could, but I mean, do you know

Dan Abrahams 18:39
getting these things organised this? You know, it takes the we’ve got quite a lot of people involved, you know, designing the flyers, printing the flyers, putting them up and doing social media, you know, organising stewards first aid. You know, we don’t sort of like, we don’t take it lightly to sort of do things well and safely. So

Dan Abrahams 19:03
if people were up for organising your Friday one, they’d be welcome to and, but, you know, I guess they need to find the people to

Dan Abrahams 19:12
do that.

Dan Abrahams 19:14
And I guess there’s a good thing about consistency is like people know that it’s going to be at that time in that place. They know that they can always turn up and how many really getting their done. We’re getting about 250 a month.

Carlton Reid 19:27
That’s really good.

Dan Abrahams 19:28
I think it’s good. Yeah, I mean, we kind of our benchmark is Brussels, just because

Dan Abrahams 19:35
right at the start we were in touch with some of the people involved in critical mass Brussels and they gave us some tips and advice, and they’re getting 1000s of people at their ride. So you know, when you compare yourself to that, then 250 Doesn’t seem amazing, but when you’re on the road, it feels great, you know?

Dan Abrahams 19:54
Huh, because I mean, that comes across in the video how it’s like it’s liberating to be on it

Dan Abrahams 20:00
And people say that, you know, exactly people say that when they’re on the ride, it’s like, it’s like, wow, this is what our roads could be like, This feels amazing to be on my road, because it’s my road as well as the car drivers roads, but, but I feel totally safe, you know, and we’re, we’re playing music and loudspeakers, you’re chatting to people, you know, meeting new people, there’s people who’ve borrowed bikes to come on the ride, and they’ve come off the ride. Having like, three offers of bikes, like they, you know, they go on the ride, and someone saying, I had to borrow a bike to go home, I don’t have a bicycle. By the end of the ride. Multiple people have said, I’ve got a spare bike, you can have it, you know, so it’s like, I know, there’s a big cycling community on like Twitter and stuff, but it’s actually great to have the cycling community meet once a month in person, and, you know, chat to each other.

Carlton Reid 20:52
There is I mean, Edinburgh is one of those cities with just that does have a very active cycle campaign.

Carlton Reid 21:02
Outfit team organisation, one of you and I call it your spokes.

Dan Abrahams 21:05
it does many, many. Yeah, it does a fantastic. Yeah.

Carlton Reid 21:10
So is there any meshing there between you and spokes?

Dan Abrahams 21:14
There is, I mean, spokes are great, they always share. Like, they always like, kind of promote our rides, and they sometimes come at the start of the ride to kind of sell their maps, they have these amazing maps of like, cycling routes, and Edinburgh.

Dan Abrahams 21:33
And also, you know, I think it’s just,

Dan Abrahams 21:36
there’s a really good synergy between organisations, like spokes, who do the really hard, laborious work of like going to council meetings to give deputations and, you know, meeting with counsellors and doing that kind of behind the scenes work that has a good synergy with critical mass, which is the kind of like,

Dan Abrahams 22:00
let’s be on the street, having a physical presence, you know, having showing the counsellors that look, what are the cyclists who want to be riding on the roads, if only it was safe to do so.

Dan Abrahams 22:12
In your face? Yeah. minor thing.

Carlton Reid 22:16
So tell me about your any future projects. And that way, you’re going to merge these two, you know, the Dan Abrahams two worlds. So you’ve got big car out today?

Dan Abrahams 22:27
Yes, big streets was three months ago. So

Dan Abrahams 22:32
ideas for projects, I’m sad to say that, that’s, that’s the kind of

Dan Abrahams 22:40
the kind of that’s the kind of cycling songs for the moment.

Dan Abrahams 22:46
I’ve had some people get in touch saying that they’d be interested in collaborating to do some more cycling songs. So definitely, that’s possible in the future, but actually, I’m going to be releasing some more sort of Dan Abrahams and his emotions songs. So less cycling more sort of,

Dan Abrahams 23:07
you know,

Dan Abrahams 23:09
just about, you know,

Dan Abrahams 23:12
love life and that kind of thing. So, maybe less interesting for the cycling community. But, but, you know,

Dan Abrahams 23:21
hopefully, people will like that music too.

Carlton Reid 23:24
Okay. And tell us about how you got into cycling, because your sister won’t mention her full back.

Carlton Reid 23:34
Now. I’m just thinking when I was speaking to your sister, and

Carlton Reid 23:38
then she was in my Forbes.com piece she didn’t want her second name. Okay. But of course,

Carlton Reid 23:45
it doesn’t take a rocket scientist to realise I wonder what her second name might be.

Carlton Reid 23:52
But she’s clearly into cycling, you’re into cycling. So how come that the Abraham’s family is into cycling?

Dan Abrahams 23:58
Yeah, it’s interesting. I mean, my

Dan Abrahams 24:02
when I said into cycling, I don’t actually do cycling for leisure. Like I don’t go occasionally go out for for kind of bike rides have fun, but for me, like bike cycling, is just how I get around, you know, and my interest in cycling is about

Dan Abrahams 24:18
you know, protesting for people to be able to use the bike as their means of getting from A to B, you know, a cycle everywhere cycle to my to I cycle to gigs on my bike, or wherever on my bike. Whereas my sister and my dad, cycling is like, it’s a sport. It’s about on the weekend going out with the group and how fast are they going? And have they got the latest gear and stuff?

Dan Abrahams 24:43
So it’s it kind of bothers him obviously, my sister’s into like, the campaigning side of it too. But I think it was it was kind of just chance the we all kind of got into it. I guess. We were brought up me and my sister you know

Dan Abrahams 25:00
Thinking about, you know, social and environmental issues in the world. And I think

Dan Abrahams 25:09
just sort of both separately

Dan Abrahams 25:12
came to the understanding that,

Dan Abrahams 25:16
you know, cycling is just such an easy solution to so many problems in the world, like it says, in our streets, song at the end, you know, pollution, hurt people’s health, mental health, congestion, climate change,

Dan Abrahams 25:36
air pollution, you know, tyre pollution, all these issues become easier when more people are cycling. And

Dan Abrahams 25:49
I’ve lost track of what was gonna say,

Carlton Reid 25:53
you kind of on your, on your family and how you Cycling is a good solution.

Dan Abrahams 25:57
Yeah, you know, I was, you know, I was working in a in a tech company for 10 years, you know, on kind of this like solutions like with for reducing co2.

Dan Abrahams 26:08
But I think at the end, I was really quite frustrated that the technology was taking so long to to mature and get commercialised. But at the same time, all these sort of just absolutely. Basic solutions, which just about political will, they’re not about technology

Dan Abrahams 26:27
being so slow to kind of be become realised.

Dan Abrahams 26:33
Apart from in Holland. So, yeah, and I think I think I think, you know, masochistic, you know, it’s the same kind of thing in Brussels, although I think they’re further ahead than in Edinburgh.

Dan Abrahams 26:47
So, I think so yeah, she kind of combines her sport, sporty cycling with the kind of, you know, getting, you know, the kind of community and campaigning cycling thing. Whereas for me, it’s kind of, I don’t I don’t have any lycra or anything like that.

Carlton Reid 27:05
Thanks to Dan Abrahams there. By the way, Dan’s sister, Alison, was featured in the Brussels episode back in November last year. Thanks for listening to Episode 320 of the spokesmen podcast brought to you in association with turn bicycles. dance videos are embedded on the shownotes at the-spokesmen.com. The next two episodes will be with inspirational women in business. But meanwhile, get out there and ride

January 8, 2023 / / Blog

8th January 2023

The Spokesmen Cycling Podcast

EPISODE 319: German word for beer diluted with lemonade is “cyclist” — oh, and Jim was probed by robots

SPONSOR: Tern Bicycles

HOST: Carlton Reid

GUESTS: Jim Moss and Donna Tocci

TOPICS: Kidneys and beer. For an hour. Really.

LINKS:

Does cycling have a drinking problem? Bicycling.com

TRANSCRIPT:

Carlton Reid 0:14
Welcome to Episode 319 of the spokesmen cycling podcast. This show was recorded on Sunday eighth of January 2023.

David Bernstein 0:27
The Spokesmen cycling roundtable podcast is brought to you by Tern Bicycles. The good people at Tern are committed to building bikes that are useful enough to ride every day and dependable enough to carry the people you love. In other words, they make the kind of bikes that they want to ride. Tern has e bikes for every type of rider whether you’re commuting, taking your kids to school or even carrying another adult, visit www.ternbicycles.com That’s t e r n bicycles.com to learn more.

Carlton Reid 1:02
happy new Yeah, it is when Yeah. And it’s really it’s a real big struggle to say there’s 20 It’s 23 Isn’t it done. And it’s it’s happy new year, and it’s 2023. We’ve been doing this since 2006 or later, the podcast has been going since 2006. And you guys were on from relatively early. So we’ve been doing this an awfully long time. So just happy new year for this incredibly strange year that we now have in the future. In effect, we are 2023. So we have with us, Jim, and Donna. So Jim and Donna, welcome to the show, Donna,

we have been discussing what we’re gonna be talking about on the show today. And we have realised that me and Donna don’t really have any major bodily traumatic episode to recount. Whereas, whereas

a certain attorney might have something including, you know, being probed by robots.

You’ve been probed by robots. Jim, tell us about your robot probing.

Jim Moss 2:14
And just to clarify things quite quickly, it was not a sexual activity.

Carlton Reid 2:21
Never said it was Jim, you went there.

Jim Moss 2:22
I know. But I know that several other probing does not mean. Yeah. And we’re and we’re off and running for the new year. That’s right.

They found that I had two large growths in one of my kidneys, and large meaning baseball size and golf ball size. I tried to send new records, you know, me always wanted to be number one. And, but I didn’t quite make it I found out.

And so I went to I think it’s called a nephrologist, who looked at the scans looked at me and said, We’re removing your kidney. And 15 days later, I was in the hospital for 26 hours where they took out my right kidney by a robot DaVinci Robot, phenomenal surgeon. I mean, just a really nice guy I got enjoyed him. Even when I came off the drugs. sort of interesting, I have six holes in me three for the robot, one for an assistant, one for a camera, one where they actually remove the kidney. It’s almost like a tic tac toe board

Carlton Reid 3:50
video to get a video of it after it’s been, you know, die scanned with it. You know, with cameras, there must be an episode you can put on YouTube.

Jim Moss 3:57
I actually asked him. And he said, we don’t save them unless you request them. And I said, I mean, I really I would have watched it now. I wouldn’t have watched the first couple weeks. But now you know that you pretty much healed up pretty much. I think I would have watched it. It’s quite interesting just to hear him talk about and I’ve He keeps looking. He says you have all sorts of questions about how we did it. You don’t really have that many questions about what’s going to happen to you. I know what’s going to happen to me. I’m going to heal up and fall down again. And his response was, you should fall less.

Carlton Reid 4:34
Have that. Did he have that same advice for another one of our beloved members?

Jim Moss 4:38
Yeah, yeah. I think Tim needs to learn how to fall maybe that’s it. I fall. I’ve had a doctor tell me that I bounced better than anybody else he’s ever seen. I put it on my resume. Yeah, we were mountain biking, knock myself cold. And he’s a neurologist. He said you bounce better than me. No. So

Donna Tocci 5:02
we digress. How are you feeling now? I’m okay.

Jim Moss 5:06
I’m great. I really am great. I it’s, you know, there’s a lot of muscle there layers there, even though in my case they weren’t that prominent. And so those lower layers are still healing, but the scars are great. In another couple of days, I get back to full activity, although I’m full is gonna be a different definition for a while.

Carlton Reid 5:28
But I’m happy can when can you get back on a bike?

Jim Moss 5:31
Well, I was told I could get back on a trainer Thursday. And so yesterday, Friday, I went down to the basement where I had my trainer, and I set everything up. And then 20 minutes later, I still hadn’t been able to get my leg over the back. Or to get on.

Carlton Reid 5:53
Like a road bike hooked up. Yeah. Yeah. I mean, you could just I mean, I’m not saying go and get one. But you if you had a like, a one that’s not quite so strictly road shaped. You could perhaps get on one of them. I mean, a lot of recuperation. You know, even when cyclists they recuperate on exercise bikes.

Jim Moss 6:12
Yeah, I even put a stepladder next to it. I’m still figuring out how to pull it off. Because once you get out of balance, there’s just anyway, so that should have been videotaped. But so I’m going to try again. Maybe this afternoon, I have another idea. involves two milk crates, one on either side, and a pulley system. So

Donna Tocci 6:37
I think you need maybe big cushions on either side. Oh, yeah.

Carlton Reid 6:43
And then you get the advice from from from the table. Yeah. So Donna, you were you were mentioning you’ve brought Tim’s crashes up? Because if we go back in the archives of this show, we could probably have quite a few hours of discussions with with Tim about his crashes. So so tell us what what do you know about his latest escapade?

Donna Tocci 7:08
Oh, only unfortunately, I haven’t talked with Tim but only what I know from his

from his Instagram feed, which anyone can can check out it’s Timothy V. Jackson. But he had another crash where he needed a new hip. And he had a fracture near his knee. So he had to have some pretty big surgeries was in the hospital for quite a while. And but his home and is okay, let’s let’s go with that. He’s home and, okay, now.

Carlton Reid 7:50
Well, our best wishes to Tim because his his his Instagram, um, be quite gruesome at time, when he does show us his injuries. So sometimes he shows his shots of him with his hand in the air riding his bike and they look great. They’re not going to offend anybody who might be squeamish, but then he will show his his injuries and he has had a lot of injuries that are best wishes, temporary recovery. And also he gets on his bike. Really, really soon. Now. What have we been doing over the last time was we talked over the Christmas and the New Year so So Donna, first what I’ve actually been doing, you’ve been out on your bike March what we’ve been up to.

Donna Tocci 8:35
Now we’ve discussed this, I’m a fair weather person, and it is cold here. So no, but my better half has been on his trainer and out on the new year’s ride and all of that. So I support that. And but, but no, I am very much a fair weather outside person. So we will will reiterate that but but good holidays. I actually not for this podcast, but I have been diving into my ancestry on ancestry.com. So that’s that’s a good insight activity for me for the winter. But But yeah, oh good. And hope everyone out there is having a good new year so far and a healthy one. And looking forward to doing more of these podcasts in the new year.

Carlton Reid 9:25
While I’m while I’ve got you both on and we started talking about medical stuff there, and this will interest people I guess, everywhere. But certainly where we are in the UK we have a socialised medical system where you don’t have to worry about crashing your bike or having nephrologists poking around you with a with a machine because it’s you know, it’s paid for by the state but well by people we pay for it via you know, very, very standard National Insurance. Now, what about in the US it is a worry that you mustn’t crash your bike because you’re going to have loads of injuries. So somebody like Tim, you know, he’s crashed lots and lots is that he’s just uninsurable? I mean, how do you guys cope with your medical system for, for what he’ll be quite routine? So Jim first, I guess?

Jim Moss 10:18
Well, the The fortunate thing in my case right now is, is that I’m over the age of 65. So the government, the medical programme, Medicare picked up 90% of it, and then I have a supplemental policy that picked up the rest. But for somebody like Tim, it would be purely private health care. And that would be something that he would pay a monthly premium for, that could be anywhere from, you know, $300, and he writes a big check to get out of the hospital, or, you know, $5,000 a month, and he writes a smaller check to the hospital. And, and, and for years, you know, because of my activities, I couldn’t afford to write the check to buy the, the insurance,

Carlton Reid 11:12
for skiing. So things are dangerous, you just can’t insure yourself. Yeah.

Jim Moss 11:17
In there, in the past, you filled out these forms, once they found that you took risks. And I was a pilot. And I’d been above 20,000 foot climbing, and I had skied out of bounds. And I was a rock climber. And, you know, I was quoted $15,000 a year with a $15,000 deductible one time.

Carlton Reid 11:42
So the crazy thing is, if you’re doing those kinds of activities, that means you’re going to be fitter than the average person less likely to keel over and die of a heart attack, I’m guessing than the average person because you’re getting out there, and you’re doing very active stuff. So if anything, the insurance companies should be like, supporting that, but they don’t operate out that they just operate on pure figures that they get, I guess,

Jim Moss 12:05
yes. And even more importantly, the law got passed, federal law got passed 2000 2002, something like that, that allows the health insurance company to exclude high risk activities. And so things like skiing, I mean, going up to your local ski hill, and skiing, those injuries can be excluded in your policy, if they notify you in advance, indoor rock climbing or going to a gym, all those can be excluded. So it’s something that you need to pay attention to, or you may have, you may think you’re covered, and you may have an injury and find out that you’re writing while you do the writing checks, or you’re dodging, you know, bill collectors. So if you say, and I’m not so sure cycling is covered in those things that is included, but mountain biking, I know can be so

Carlton Reid 13:06
yeah, I just know from like, when we’re getting travel insurance. Yeah, myself, for my son it yeah, these things are very often is great. And certainly racing of any sort, you’re always gonna be excluded from insurance, from those sort of things. But can I ask Donna, um, Jim’s gonna come in on this as well, but they’re just Do you think any of this that kind of, you know, thought in the back of your mind, well, I can’t afford to crash my bike, I’ll just drive to the shops, you know, I can’t afford to, you know, to go along the dirt road or on the road and have any sort of injury? I’m going to protect it in the car. So is that potentially just the the insurance the medical system you have in the US? Could that potentially be putting people off? Doing things that are not protected by steel exoskeleton?

Donna Tocci 13:56
Just speaking in a very general way, not for everybody? I don’t think so. Because I truly don’t think unless I’m so sorry, Tim, unless you’re someone like Tim, you don’t ever think you’re going to crash or you don’t ever think that you’re going to get hit by a car. You may say I’ve got my helmet on, maybe even, you know, jacket or something like that, or any other kind of protective items. But until it happens, most of us I it’s it’s human nature, right? That’s not going to happen to me. You know, and you’re not thinking about insurance. So Could someone think about it? Sure. But in general, I don’t think so. That’s just my opinion. I don’t know Jim, you could have another one.

Carlton Reid 14:45
So not knowing any names here. We’re not saying this is Tim. But if there was somebody liked him in another sport, maybe somebody maybe somebody who just scared for instance, or one of the adventurous board? Would they be thinking? I can’t do this? Because I’ve had 10, catastrophic excursions to the to the local hospital, and I can’t be insured anymore. And I can’t do this. So, so yes, for general people, they might it might not be but what if you’re like a super athletes? Would it stop them? In the gym? Or?

Donna Tocci 15:23
Sorry? If you’re a professional athlete that No, probably not, because you may have sponsors, you may have whatever, but you may be part of a team that has a team, you know, has, has a team policy, but I think if you were a general, you know, like me, who, goodness, you don’t ever want to see me out in the snow but and has had several, several accidents, you would probably have bills. And you know, just as Jim said, you know, you may be paying off monthly and think, you know, I’ve already had two spills and had to go to the hospital, and I’m still paying for them. So I think I’m gonna sit this season out.

Jim Moss 16:08
Yeah, once, once you’ve had one, you’re constantly thinking about the cost. On the second one. And let me even give you a better example, when I was working in the ski industry, we looked at pre employment, physical tests, not physician tests, but a physical trainer who athletic trainer type of person, who would see if the employees who are getting hired had ACLs or not. In the ski counties, there are hundreds, hundreds of people who have torn their ACLs can get around fine and can afford to get them fixed. Because it’s just too expensive. And they don’t have any health insurance. And so we were testing because what would happen is they come on board, they get a ski job. And three weeks into the season, they would have a fall and workers comp, you know, the health insurance, if you’re employed would pay for your ACL surgery. And so that was a I mean, it was you call it a scam. But it’s the simple fact that, you know, people if they don’t have the insurance, even if they do have the insurance, they don’t have enough money to pay the deductibles their share of insurance. So that

Carlton Reid 17:39
yes, you’re sort of saying that if you if you get enough of these, say crashes or injuries, then in effect, you you’ll be uninsured. For the insurance. All right. So you’re uninsured, you’re going out on the hill, you’re doing whatever thing you’re doing in the full knowledge that if you crash the next time you’re bankrupt,

Jim Moss 17:57
yep. The number one reason why people individuals file bankruptcy in the United States is medical records. Number one reason you know, they get injured somehow tax. Excuse me. You said

Donna Tocci 18:12
you’re full of fun facts. That’s the number one.

Jim Moss 18:18
When am I not full of fun facts?

Donna Tocci 18:21
That’s the sad one, though, you know, like, that’s just sad.

Carlton Reid 18:27
So we are having this to live there is no club asking that is because it is a live discussion in the UK at the moment because our health service for political reasons is being is falling down. And an awful lot of the podium call it conspiracy theories. I think just the very big worries that were one of the reasons is because an awful lot of politically well connected people want to actually have an American medical system. And it’s just it always has surprised me that that’s where you’d want to go because what Jim was saying there about the bankruptcies, you know, these things are often brought up as scare stories, but they’re not scare stories. They’re kind of they’re out there. They’re real. And you guys are crazy.

Jim Moss 19:12
You know, I

Donna Tocci 19:15
for a lot of reason.

Carlton Reid 19:17
Yeah, they are scare stories. And I think the people who are pushing to have our medical system are those that are not looking at the financial, personal financial costs, either because they have not understood them, or they have enough money, it doesn’t matter to them.

Donna Tocci 19:39
Or they have they are invested in an insurance type company, they’re going to start you know,

Carlton Reid 19:49
it’s also a libertarian type of thing like the, you know, the government, the government or whatever you want to say it as they shouldn’t have a say A in such a thing that I don’t understand that but that seems to be a thing?

Jim Moss 20:07
Well, it’s, I think that you could probably find somebody that would call themselves every type of political name, who is for and or against every health insurance opportunity the United States is currently looking at or has looked at. In the United States nowadays, I think that the political designation we attach to somebody’s not based on how they really think, but how they want to be perceived. So, you know, it’s okay. Yeah, it’s it. I mean, yes, Libertarian, the government should stay out of my life, until they look at the cost of triple bypass, you know, liberal, we should take care of everybody, until they realise how many people really, really are sick, conservative, and that no more of my money should go to take care of anybody else. But me. You know, whatever, whatever your opinion is, you’re welcome to it. I took an oath to defend it. But it’s scary. I mean, I have the most phenomenal policy supplemental policy. And it was based here again, on a fluke, I have taught part time in the State College, school education system for years, and I qualify because of that, for what’s called pierra, public employee retirement account health insurance. And it’s unbelievable. So 18 years teaching one course a year qualified me for that. And I have this supplemental policy. That’s just, I mean, it’s everyone who I know is just amazed at it. It’s it’s fantastic. You know, and here, again, a fluke, a fluke found this issue and a fluke paid for it.

Carlton Reid 22:09
So we were straying. I guess for some people, we’re straying way too far into politics, recycling. Yeah. But before we go any further, I would like to invest pass on I know, Jamie already responded to it. But we have had a message from Tim. And he said he couldn’t couldn’t make it on the recording today. Unfortunately, he’s had an utterly sleepless night due to, as you can imagine, from what we were discussing before injury issues, and he says he’s feeling really way, way, way sub PA. So hopefully, we’ll get him back on a future show. And he can talk about his latest injury so we can add it to him to the archive. Or, you know, by all means, Google on the hyphen spokesman.com. For Tim Jackson’s many, many escapades where he talked about his crashes, his his falls, and his track injuries, and all sorts of stuff like that.

Donna Tocci 23:05
And I do have to say, he’s a good healer, and we’re thankful for that. Yes.

Carlton Reid 23:10
He’s always back on his bikes. He’s like he has these major crashes. But there he goes. He’s back on his bike within a couple of weeks. And normally he does Jim doesn’t the use case images of him on the trainer first. So good thing to have.

Jim Moss 23:23
Yeah, he posts them from the hospital. That’s what blows me away. I couldn’t, I didn’t even know how to get my thumbs to work, let alone a phone and yet he’s posting pictures laying in bed all drugged up. So he is at a person.

Carlton Reid 23:41
And before we do go on to talk about some topics, I would like to bring David in here just to segue into a very brief commercial break.

David Bernstein 23:52
Hello, everyone. This is David from the Fredcast, and of course, the spokesmen. And I’m here once again to tell you that this podcast is brought to you by Tern Bicycles, the good people at Tern build bikes that make it easier for you to replace car trips with bike trips. Part of that is being committed to designing useful bikes that are also fun to ride. But an even greater priority for Tern is to make sure that your ride is safe, and worryfree. And that’s why Tern works with industry leading third party testing labs like EFBE, and builds it bikes around Bosch ebike systems which are UL certified for both electric and fire safety. So, before you even zip off on your Tern, fully loaded and perhaps with the loved ones behind, you can be sure that the bike has been tested to handle the extra stresses on the frame and the rigours of the road. For more information, visit www.ternbicycles.com to learn more. And now back to the spokesmen.

Carlton Reid 25:01
We are back with the first show of 2023. And we are with Donna. And we are with Jim. And we had a message even from our buddy who falls off his bike blogs can. Now now, in the show notes when we discussed what we’re going to talk about on the show, we put names on and and we say you should go read this. And one of the pieces that Jim flagged up, and it was also I’d seen on social media a lot. And it was a good time for this particular piece to go online. So it’s by Gloria Liu. And it’s in it’s in bicycling.com. I’m assuming it was in the magazine as well, it might not have been made to go online. But anyway, it’s in the health and nutrition section section and it just says, Does cycling have a drinking problem? And now I haven’t done a word count, but it’s a massive, massive article. It’s not just like a quick slug bear at all. It’s huge. And Tim was actually was on social media was saying he actually had we don’t think he’s in the piece, but he think we think he might have contributed. Cuz he’s teetotal isn’t me, Donna isn’t that he’s like eight years he’s been? That’s what he says on social media. Yeah,

Donna Tocci 26:22
yes, he has. He says here on his LinkedIn posts, if anyone wants to read it.

Carlton Reid 26:27
LinkedIn, I was wondering, okay,

Donna Tocci 26:29
is that he spoke with Gloria Liu for this piece. Since I’ve been sober for more than eight years now and have first hand experience with both sides of the good slash bad alcohol coin. Kudos to Bicycling magazine for allowing Gloria the column space for this article. Yeah.

Jim Moss 26:46
It’s it’s a massive article she just dwells, dives into every aspect of it. And right,

Carlton Reid 26:54
Jan? And Jan first. I mean, when when was actually published, I mean, I’m assuming that was kind of like timed for a time where you might have more alcohol, and then even more alcohol than you would have, normally. But whenever an article has a name for this phenomenon, but whenever a magazine or newspaper has any headline, with a question mark, you can invariably just say, No, you know, that’s the answer to that generally. And but in this particular case, do we think Cycling has a drinking problem, Donna?

Donna Tocci 27:32
For a lot of group rides, and things like that they do end with a couple of beers. Is that a problem? Maybe. I know, when I was going to Interbike in Vegas, I was I was tend to hang out with a lot of folks, including a lot of bike messengers, and there was a lot of drinking, but that was kind of the culture. And again, culture equal problem question. So, you know, it could be the same with runners as well, which is an industry that I am very well in ingrained in, you go out for a group run, you come back, you have a couple beers. You do pub crawl runs. So it is definitely there and

Carlton Reid 28:20
had done a how different is that? You said mentioned running? How different is that to? Just at the end of a workday? You do exactly the same with it. Your your your fellow workers. So I was wondering how different might that be from just basical social stuff. So this is just a this is an issue? It’s an issue for every single sector of society, not just a small subset of cyclist?

Donna Tocci 28:50
Yeah, and the article is talking about that there. You know, to quote this, it’s in the bike shops where customers steal tip mechanics and six packs. It’s an industry trade shows where people are drinking in their booths at cyclocross races, gravel races, where aid stations offer whiskey shots. Okay, that’s me, but but, so maybe, you know, she’s talking about much more part of not just what I was talking about that social piece after we’ll go have a beer after a run or a ride that is usually in her in currency and in marketing and all of that, and that would make it very different than, hey, let’s go grab a beer after work. That’s, you know, to equate it to, you know, a, you know, a job in an office or something like that, where, hey, you wrote a great byline, here’s a beer, we’re not going to pay you for it. That doesn’t make any sense. So yeah, I think it’s it’s ingrained Is it a problem? Again, question mark. Jim, you’re saying something probably sure

Jim Moss 30:05
you want a good ski tune, you bring a six pack with you. You want a good bike tune, you take a six pack with you? Well, in my case, since I’ve already worked on the bike, it usually takes a case. But it’s just part of the outdoor industry. I knew one ski tuner who I mean, and this guy was one of the best in the world, who didn’t shrink the beer that one gave him and would just stack it up. And then at the end of the ski season, he and his friends would go camping for a week. And they would have a pallet full of beer to drink. Oh, I mean, literally, that’s how much beer he was tipped. But he was smart enough that he, you know, shared it. So is it any more any less, I do drink more when I’m with friends, I don’t drink that much at home by myself. But I don’t drink that much anyway, two to four drinks a month. You know, and that can be who knows why shifted to that. But But I don’t think Cycling has any more of a problem other than one small aspect. And that sponsorship, everybody goes someplace after an activity. And bars are the number one place because we can talk, you know, we, we could go to a library, but then we’d have to sit, sit and look at each other. You know, we could go to a park. But nobody’s going to bring us food. So yeah, bars are the place we go because they offer everything we want to do at the end of activities. But we have sponsorships in cycling. If you look at the back of a jersey that says you know or order the front, nine times out of 10. And I count both of these. There’s a brewery and there’s a law firm. The brewery wants you to stop by after a ride and the law firm wants you to call him if you get hit by a car. Cracks me up. And I’m putting on cycling events now. And the first thing we get a list of is what brewery or what you know, liquor distributor, whoever can we get to give us money? Because they want cyclists they they want softball players though? They want runners, they want all those people because probably because of the activity, they can drink more with less issues? I don’t know, maybe? Or maybe they just do drink more. Is it a process?

Carlton Reid 32:45
I mean, most most of the article seems to I mean, it does mention other forms of alcohol. But it is basically about beer, which almost has its self limiting aspect to it, you get lots of shots, you know, you don’t you’re not going to pay for for much after that. But you have quite a few beers, and you’re going to be up putting that out. And that’s going to take your time away from that alcohol. So it’s just a beer is that less of a problem than say, spirits,

Jim Moss 33:15
beer, that several studies and at least one book have proved, is the reason why we exist. You know, since water was going to kill us in the Middle Ages, and before that beer allowed us to survive. So I mean, yeah, just beer does it, you know, contain the plague or whatever.

Carlton Reid 33:39
But I mean, second thing, cyclists tend to be certainly a certain level of cyclists, they tend to be pretty much fitness. certainly aware, and they will know the damage that alcohol can do. So we’ll self limit and you know, they’re not going to be the 10 I’m assuming here. And I’m asking the questions, not assuming I’m asking questions. Would that not just be you’re not gonna have such a natural problem because Cypress or fitness freaks and they’ll just limit

Jim Moss 34:05
but they also limit carbs. And they limit you know, protein and they limit sugars, they limit everything. You know, it’s you know, and if they if they have more beer than whatever, they’re going to limit something else. If they have a doughnut in the morning, they may have less beer in the evening. So so it doesn’t matter. It doesn’t matter what the name of the carrier is. What matters is what is inside, you know that you put in your mouth. Right sugar is 25 times more addicting than cocaine. Okay, I can have a doughnut or I can do a snort. What

Carlton Reid 34:48
does cycling have a cake problem? Right? You know when we can’t get enough of that cake? Right?

Donna Tocci 34:56
I have a cake problem.

I would say Yeah, right. But, you know, so I’m looking through this article and they’re talking about, you know, the bike scene and, and bike mechanics, being women and feeling pressure to be one of the guys and go out and drink and get drunk. And and I could see that. But to your point, would that be in any other industry as well, I don’t know. And but there is a, there is a person here talks about a cycling team out in Kansas City that they don’t go for drinks after ride, like because of the health reasons, just as you’re talking about people gain weight, cognitive, you know, all of that hurts their health. So the article really does go back and forth a little bit on you know, that, yes. And, you know, cardiovascular disease and heart failure and stroke, and you know, nobody, nobody needs that. So, so it’s interesting, but I also wonder, you know, is it is it the younger group, as well, you know, when you’re trying to make a name for yourself, so you’re going out and you’re doing all of these things? I don’t know. But I do think that if you are prone to have a problem that just as you said, Carlton, it, you could find it anywhere. You can find it in running, I know at the end of races, there’s beer gardens, there’s, you know, we just we don’t go to a pub, you go to a quote unquote, beer garden, because it’s right there at the finish line. You don’t even have to go anywhere for it. So I think if you’re, if you’re prone to have a problem, or be on the verge of having a problem, yes, there but you could find that anywhere.

Jim Moss 36:49
Yeah, post ride post run. spaghetti dinners are more dangerous for me. I mean, first of all, it’s bad piece.

Carlton Reid 36:59
The piece mentions, you know, checked historian so she didn’t come to me. And, and that’s my views on this as a cycling historian. I would have told her one thing, and that is in Germany. There’s a drink called shandy is no, like a mix between lemonade and beer. What would you call that?

Donna Tocci 37:21
Euugh!

Jim Moss 37:22
Yuk!

Carlton Reid 37:23
That’s really well, that’s a standard drink across in here in Europe. But it’s called Shandy. So if you’d ask for it in a public basically limits your your amount of alcohol, so you might have a full pint. But half it’s party more. It’s gonna be lemonade, and it’s quite sweet drink. Well in Germany, that’s called Radler. In there are any German speakers in the audience, they will know that Radler actually means cyclist. So the German word for diluted beer is cyclist and where that came from was there was a there’s many places where it’s attributed to but it’s basically 1870s 1880s When Radler as a drink as a kind of drink first appeared in Germany with that name. And it was meant to be I think it’s Bavaria, where bar which was attracting lots and lots of cyclists in the 1870s. You know, everybody’s on their bikes going out to places and drinking. And the Publican had ran out or was running very low, low on beer. And so we knew those 1000s and 1000s of cyclists were going to be appearing that day. So he told his staff, well dilute it with lemonade. And they did this. And the cyclists loved it because it wasn’t a full beer. It was just half a beer, which meant they could drink a bit more and be hydrated. And so the German word for this particular drink, which is a phenomenally popular drink, everywhere in Europe, you know, Snady stroke Radler is bicyclist cyclist. So there you go. There’s a historian that could have actually contributed to this this this particular article.

Jim Moss 39:08
Well, here in the United States, we would call it a softball. It’s when the United States you know, something was developed because groups of people came in we call it a softball.

Carlton Reid 39:22
I mean, I’m spell that incident ball as the ball.

Jim Moss 39:29
Softball is, you know what we all play. You wait until at least the beginning of the first inning to have a beer. You don’t wait till you get done at the end of the game to go to a pub, you start drinking when the game starts. On some cases, there are lots of serious softball players don’t want to get you know cards and letters. But there’s all sorts of sports that drink and this one just got named after cycling because the that’s just coming into town. If it were trapped leads coming through, they’d probably have that, you know, word for an awful concoction of lemonade and beer.

Carlton Reid 40:11
It’s nice, you should try it.

Donna Tocci 40:14
Well, in the article, she says that a 2017 report by sponsorship monitor Ieg estimated that US alcohol companies spent 74% of their sponsorship dollars on sports and not only mainstream spectator sports like football, but also participant participatory events, like five K’s triathlons and cycling races. So, so, Jim, you know, you’re right. The, the example of the the jersey? No, no, that is that that’s true. So yeah, I interesting. It’s a great article. And I think that people should, should read it and see, you know, what, what their thoughts are about this? And but it’s you pay your Do you pay your bike mechanic in in cases of beer, or 12 packs or six pack?

Carlton Reid 41:08
And maybe bike mechanics should be asked? Would you rather have the cash?

Jim Moss 41:10
Yeah. Yeah. And maybe you should ask, How much do you drink? You know, do you think you have a drinking problem? Should I be contributing to this drinking problem? You know, when when you get invited to have a beer at the end of the day, and you watch the other mechanics work on bikes with a beer next to him? Are they having one before they go home? Are they having six before they go home? When you see that

Carlton Reid 41:42
post that post activity, right? Yeah, in skiing gym, which is your skier, it’s a relatively strong culture to have alcohol in the middle of the day, perhaps when you’re still on the slope, you know, gluwein and all this kind of stuff. Now, I’ve also found that crazy, you know, skiing is hard enough, and I’m going to equate cycling, isn’t it? These are hard enough activities to do sober. Nevermind, a little bit drunk. So skiing while inebriated seems to me to be absolutely crazy. Yet, it does seem to be a cultural thing where you will have alcohol on the slope. Oh, it’s

Jim Moss 42:18
it is in skiing, it’s even worse. And I can give you a couple quick examples. One in Colorado, it’s against the law to ride a ski lift, intoxicated, and yet, we sell beer and wine and drinks at mid mountain and top of the mountain restaurants at every resort in Colorado. So you can’t get on the lift drunk, but you can use the lift to get up and get drunk. Right and it is a an absolute defence. If you are loaded to any ski injury lawsuit you may have, you don’t you won’t get a dime. And in the 70s and 80s, you knew that this guy was a great skier because he carried his own Bota bag, you know, the little fake Italian bags, leather outside that carried wine. And you would ski down the hill. And you know how good of a skier you were was based on how far away you could shoot the wine from your boater bag into your mouth and share with your friends. And, you know, somehow it got refilled at the bottom of the hill and you went back up again.

Carlton Reid 43:29
So this is where I’m kind of go with it is that I don’t think this is a cycling problem. The headline is de cycling have the problem. No, it’s society has the problem. And you can link you can go to lots of activities where people are probably being tipped with with six packs. And people are drinking during the the downtime during lunch before they carry on doing that activity skiing being I would say as a prime example because it is so embedded the alcohol in it really, really embedded in that particular activity. So I’m just saying yeah, cycling isn’t special here. Right? Society is doing and more importantly, cycling.

Jim Moss 44:10
Yeah, whatever the sport is not the sport. It’s the individual. Okay, if you is a cyclist or softball player or a skier or a professional tiddlywinks player, need to figure out what your relationship with alcohol is and whether or not that’s good or bad.

Carlton Reid 44:29
I’ll come in today in pairs. So why would you do a incredibly dangerous activity like skiing or cycling in any way impaired? Why would you do that? Because you

Jim Moss 44:41
don’t have enough guts to do it sober.

Donna Tocci 44:43
Well, you’re saying for you, you truly have the disease. You have a problem? Yeah. And so maybe what we can all do as part of the site. The sports industry, if you will, is give people the choice right if you want to tip your bike mechanic, give him you know, 10 bucks, 20 bucks, whatever or her or them and let them decide how they want to spend it. If they want to go and buy, you know, a six year for the rest of the mechanics, then they can do that. And

Carlton Reid 45:16
yeah, talking about tipping again, this is out of my comfort zone.

Donna Tocci 45:18
Okay, so sorry. But, but also, you know, and same thing with events, you know, so if you’re gonna have a quote unquote beer garden at the end of an event, and you’re giving away Hey, you get, you know, a nice event pint glass with your beer, we’ll give the pint glass if somebody orders a seltzer water to write, you know, so make it more inclusive. And give people that choice. And if somebody really is struggling, because they have that that disease or they’re on the borderline, make it easier for them to say no.

Carlton Reid 45:57
But might not also be easy to say no, if there is no availability. So what Jim was saying there was if you’ve got mid station and at the top if you’ve got copious amounts of alcohol, isn’t that a bit crazy? Should we not be limiting it a bit more always that nanny state and you shouldn’t be limiting it. It should be up to individuals.

Jim Moss 46:18
Now we’re back to a political discussion. I’m not going to touch that one.

Carlton Reid 46:26
Nope. Okay.

Donna Tocci 46:28
And I think we need Tim I think we need him for a further discussion on this. And maybe we have this conversation again, or a similar conversation when we can have Tim for a little different perspective.

Carlton Reid 46:42
I’ve not done this event, but there is an event. I mean, it’s talked about, you know, hand hand ups, you know, in cycle races and stuff. And we have something similar. There’s an event or there used to be an event, I don’t think it’s run now, there used to be an event called the Real Ale Wobble. And that was a mountain bike event, from way back in the 80s. It’s a very old event. And I’ve never actually done it, but I’ve been to the place where it’s done it and it’s very small place in mid Wales. And it’s basically a pub in a pub a publican started this off. And it’s basically you, you start this race, and every checkpoint, there is a real ale, to to imbibe. And then clearly by the end of this, you’re probably not able to balance on your bike much anymore. So clearly, that was a that was an event that was specifically tying cycling, and the the physical action of drinking while you were cycling, that may be similar to the handout. In cyclocross,

Jim Moss 47:45
we have dozens of those around here. There’s one where and motorcyclists are big on this one, but I’ve seen it in cycling now, where you go to each bar, hand you a card from a deck, and you have a beer, and then you hop on your motorcycle, you hop on your bike, you go to the next

Carlton Reid 48:00
motorcycle, your motorcycle, you mean motorcycle, that’s a that’s a, that’s a vehicle that goes on public highways, right? Can you possibly have that, oh, it’s

Jim Moss 48:10
every day. And at the end of the run, you may have gone to 10 bars, and you take your 10 Playing cards and come up with the best poker hand that you can figure out after X number of beers on a bicycle or on a whatever, and I’ve done it on bikes, it’s a phenomenal game. Especially if you can win a couple 100 bucks with your poker hand

Carlton Reid 48:35
to discuss that this is potentially a social, you know, across many different sectors. But what’s what’s taken, you know, the driving under the influence has been made socially unacceptable, whereas in the 70s, you know, it was acceptable to drink and then get into it, okay, we’ve made it socially unacceptable. So is this something that has to happen in drinking, while taking part in sporting events should also become that’s just socially unacceptable, that’s just, we don’t have to be woke or anti woke about this. This is just society will eventually say that that’s not a sensible thing to be doing. And we won’t do that anymore. In the same way that you know, driving under the influence is also seen in that kind of, you know, you can crazy to do this category,

Jim Moss 49:22
but it won’t because it became socially unacceptable here in the United States, because of the damage to other people. In in, in cycling, you know, I mean, you could crash into another cyclists. But if you crash into a car or a tree, you’re the one that’s going to get injured so nobody cares. It won’t create any society woes or backlash.

Carlton Reid 49:51
Donna?

Donna Tocci 49:54
I don’t know that nobody cares.

Jim Moss 49:58
The people that Who check you into the hospital care?

Donna Tocci 50:02
Yeah, but think about it too. So if you’re, you know, in Carlton’s example of going from, you know, L to L, and, and the name is, you know, expects you to be wobbly at the end, right the room. In some cases, those people are going to pack their bike into a car and then drive. Right. And so, you know, if you go to this real ale wobble or any other, you know, let’s ride from bar to bar to bar and have drinks, or drink after a mountain bike ride on a Sunday, most of those people are going to get in cars. And not great

Jim Moss 50:46
that transition from a bicycle to a car is where it goes from fun activity. normal activity, socially acceptable activity to a non socially criminal activity. I guess you can get a you can lose your driver’s licence here in Colorado for riding a bicycle drunk. Yeah, is your driver’s licence? Yes. And we have bicycle

drunk. And you can lose your driver’s licence for riding a horse drunk. And we

Carlton Reid 51:25
had I think many jurisdictions around the world will will have pretty similar if you have a driving licence, you can have it taken away if you’re caught drunk, or another form of transport

Jim Moss 51:35
on a horse. I, that one’s the one that stretched me. So anyway, and we have a case, we have a case where a guy was convicted, and the appellate court upheld it. And both riding a horse drunk and riding a bicycle drunk. So

Carlton Reid 51:48
there is of course, these jokes. Like cartoons in there often that these are like 1890s and early cartoons, but they’re basically often brought out when driverless cars I talked about because we’ve had driverless cars in effect for a long time, because farmers when they’d get drunk on the with their horses, they would just get in the back of their cart, and the horse would know exactly where it had to go. So you had a driverless car back in the 1890s. Just because the your horse knew exactly where home was. And you could just get in drunk and off, it would go.

Donna Tocci 52:24
Okay, I just looked it up. Because Google knows everything. In my state, it is not illegal and does not have Oui conviction consequences to drunk or drug impaired biking. Really, it is a terribly reckless thing to do is what? Yeah, so

Jim Moss 52:45
if you want to ride your horse, yeah, go to Connecticut. Massachusetts, Massachusetts. scuze. me the best.

Carlton Reid 52:51
So definitely. Yeah, yeah, one of the old ways of finding it if somebody is drunk, so a police officer, before that you have breathalysers that we’ll be just asking them to ride on site. So walking in a straight line. Whereas on a bike, if you’re drunk, if you’re really drunk, surely you’re gonna fall off. If you are able to actually balance a bike and go in a reasonably straight line, you can’t be that drunk. Whereas this is all similar advocate stuff here. I’m not advocating any of this. But if you get into a car, it’s somehow different in that your cocoon, possibly very, very warm. You have music, you have all these distractions. So you shouldn’t be driving while drunk. But cycling while drunk is somehow kind of okay, because the very fact you are staying upright means you’re not actually that drunk. What do we think about that?

Jim Moss 53:44
I agree with you, but boy, are we gonna get cards and letters? And I’m sure I mean, we have all met in our life. Somebody who is constantly loaded. You know, who I was sitting in the courtroom one time talking to the sheriff who’s there, you know, as the guard who said, Yeah, we had to call flight for life because a guy blew a point five, three, on a breathalyser when he got brought in.

Carlton Reid 54:17
point that’s high, I’m assuming

Jim Moss 54:19
Oh, that’s five times higher than Well, point. Oh, eight is against the law to drive this guy blue. 8.53. That’s That’s mean. That means he is drunk his entire existence. You can blow that much unless you’re you’re walking around and a point two, which is, which most people be unconscious of point two.

Donna Tocci 54:44
Yeah, I was gonna say how was he even alive? Right.

Jim Moss 54:47
And that’s why they call flight for life. You know, they didn’t take UAV you know, he was going to live. And so but there’s those people out there. They just wake up, loaded and maintain that. So they could probably ride a bike for a while. But they’re the exception to the rule. And for a cyclists yeah for cyclists is seriously a cyclist he can’t ride a bike loaded. But he does provide entertainment and YouTube videos or he Tiktok videos.

Carlton Reid 55:18
Mm hmm. See, when you get that wobble or go back to the word wobble, you’ve, it’s kind of a death spiral, you’re gonna fall off your bike, where do you see drunk people, but they’re actually keeping a straight line when they are reasonably straight line when they’re riding because as soon as you start that wobble, that wobble doesn’t end anything else apart from nine times out of 10 a crash, although the drunk cyclist basically cures themselves because they crash whereas a drunk motorist, you know, can actually keep going.

Jim Moss 55:49
Although there is a new bike that I just saw press release about that won’t crash the three wheel? No, no, a three wheeler, two wheel electric bike that has, you know, a pewter that keeps it upright. So now you can be totally Blotto. And, yeah, so

Carlton Reid 56:05
it’ll get you back.

Donna Tocci 56:07
I mean, the flip side of that is that’s more enabling.

Jim Moss 56:12
Sure. So isn’t that

Donna Tocci 56:15
or maybe makes the case for the cycling have a drinking problem if somebody is creating a bike to stay upright? If you can’t, yourself? But But

Carlton Reid 56:24
wouldn’t that just be for people with balances us in general, rather than drunk people with balances?

Jim Moss 56:29
Sure, we always create. So So beer was created, and ended up being a lifesaver, because you could drink beer and not die of some disease. That’s how to

Carlton Reid 56:42
boil water. Why

Jim Moss 56:45
didn’t you know? But they didn’t know about, we’d

Carlton Reid 56:48
have to put hops in it. And you’d have to put barley in it, you could just boil the water, but they

Jim Moss 56:53
didn’t know that in the 1500s of 1300s. That, you know,

Carlton Reid 56:57
it’s accidental just that the beer being healthy is just Well, yeah. Boiling is doing it. Right.

Jim Moss 57:03
It just happened. They didn’t know that there were germs. They just knew that people who drank beer seem to live. And so everything in life can also be turned into an addiction a problem. You know, rock climbing evolved into bungee jumping, involved into static jumping. And I had a friend die because you know, static jumping, meaning your rope does not stretch. And you take this great big swinging jump, and you know it’s harnessed. Right?

Carlton Reid 57:41
Hey, yay.

Jim Moss 57:43
It’s sort of you find videos on it happens a lot in Utah, where you have great big cliffs and arches and you can take this giant swing underneath an arch.

Carlton Reid 57:55
Does that do amazing things to your whole body when you hit that?

Jim Moss 58:00
Well, you try and do it in such a way that you curve into that, you know, point of, you know, no more stretch. And I’ve not seen a video of anyone over the age of 35 doing it

Carlton Reid 58:17
for obvious reasons. Yeah.

Jim Moss 58:18
I mean, it’s such a big thing in the state of Utah that the attorney for the Utah State Lands attorney and I became friends because it became an issue then he finally got to the point to say look if they want to died, let them die. So anything can become a problem. You know, what was used to get out of to cross the canyon to get to better lands to grow food evolved into rock climbing.

Carlton Reid 58:53
Jim, have you still on the hell site that is Twitter? Are you are you migrating to Mastodon what you

Jim Moss 58:59
I’m on Mastodon and I’m on Twitter and I’m on stimuli. I’m not even sure what mass I mean, Mastodon I’m learning stimuli. I’m not even sure what I’m doing there. But I thought I would try them all because I wanted to grab recreation law. Yeah. To hold on mice. Yeah, yeah. And so I’m posting to it. The best way to find me is recreation-law,

Carlton Reid 59:24
and Donna. So I still see you on Twitter and I have got a mastodon but I really don’t think I’ve done one one posting. I’m pretty poor. That’s why I’m sticking with the health side. Are you sticking with the hellsite? What are you what are your thoughts on that?

Donna Tocci 59:39
For now? Yes. So you can find me on Twitter at DonnaTocci and also on Instagram.

Carlton Reid 59:47
So thank you ever so much for being on today’s show. And Jim, and as I said, this has been show 319 And the next episode because this was this is like Can I show that almost shouldn’t be here because I did say in the last episode that the next show will be with somebody who’s talking to Critical Mass person who uses the world of song to actually get across his message about getting more people on bikes so that will be the next episode rather than this. This this interim episode talking about kidneys and literally were the only subject to talk about was my kidneys and so it’s been excellent for the our first show of the year. So next episode will be critical mass, but meanwhile, get out there and ride

January 2, 2023 / / Blog

2nd January 2023

The Spokesmen Cycling Podcast

EPISODE 318: Chris Boardman explains Active Travel England’s Capability Fund

SPONSOR: Tern Bicycles

HOST: Carlton Reid

GUEST: Chris Boardman

TOPICS: Active Travel England‘s new £32.9m Capability Fund

TRANSCRIPT:

Carlton Reid 0:13
Welcome to Episode 318 of the Spokesmen cycling podcast. This show was engineered on Monday 2nd of January 2023.

David Bernstein 0:27
The Spokesmen cycling roundtable podcast is brought to you by Tern Bicycles. The good people at Tern are committed to building bikes that are useful enough to ride every day and dependable enough to carry the people you love. In other words, they make the kind of bikes that they want to ride. Tern has e bikes for every type of rider whether you’re commuting, taking your kids to school or even carrying another adult, visit www.ternbicycles.com That’s t e r n bicycles.com to learn more.

Carlton Reid 1:02
Happy New Year. I’m Carlton Reid and welcome to another year of the Spokesmen podcast, which has been coming to you non-stop since 2006. Amazingly, it’s now 2023 and on the first working day after the festive break there’s this here announcement about a new 39 million pound fund that plans to empower local communities to create people-friendly environments through design. Active Travel England’s new Capability Fund will, the words of the press release, “create a national network of experts to work with communities, enhance high streets and make regional roads safer for everyone.” Working with the willing, Active Travel England will be doing what urban designer Brian Deegan did so well in Greater Manchester and that’s engaging with people, asking them not whether they wanted to limit car use but what they wanted their streets to look like and how they wanted them to function. Brian is the Director of Inspections at Active Travel England and I teased Active Travel Commissioner Chris Boardman over whether the Capability Fund was a sort of cloning exercise, replicating Brian’s expertise in lots of local authorities … but first I asked Chris to explain a little bit about the fund and the announcement.

Chris Boardman 2:45
The emphasis is a lot less on encouraging people and more on enabling them. And then when you start digging into what that means some of its political some of its psychological. But a lot of it is capability behind the scenes. So the point of this and it sounds rather melodramatic, but it’s true: we need to build an army of engineers and local officers who are capable of delivering to a consistently high standard across a whole country. And this fund is part of starting that. So it’s to enable local authorities to make active travel even higher value than it already is by by creating in-house capability. So reduce their dependency on consultancies. And it’s the start of several large announcements this year to get people ready. So they’ve got a pipeline of schemes that we can start delivering consistently as we go forward. So active travel is it will become a mainstream part of transport.

Carlton Reid 3:49
You’re basically cloning Brian Deegan. So you’re creating lots of Brian-Deegan-type people in local authorities, is that kind of is that the template?

Chris Boardman 4:03
Yeah, well, Brian’s, obviously our director of inspection, and he’s worked for decades in this area and knows that both politically, and technically we’d right down to how high is a curb what is required to enable people within the laws of this country to get around easily under their own steam and feel safe doing it. So that’s why we we put them in that position. Now we need people like that in every council across the country, or every council that wants to, you know, they think the important bit that we’re also injecting here is choice. That’s what this is about giving people a genuine choice in how they travel, because one of those choices is underrepresented. And we need skilled people who can navigate the system. Now that the reason I said engineers and local officers or officials is because it’s different. It needs to be cost done for each local authority, what it is that they’re lacking some engineers but the the knowledge amongst local councillors on how to do it and how to how to conduct an effective consultation that takes people with you doesn’t exist. So the training is in a different space. Whereas somewhere else, they’ve got great political will, and they’re frustrated that they officers aren’t capable of delivering. So that that comes from years and years of knowledge. And over the next, while by the spring, we hope that we’ll have a package of training for all authorities to help them develop their capabilities,

Carlton Reid 5:41
is that the way it started? £39.2 million is that is that where the money is going on things like training up to make these mini like, Brian Deegans. And it’s like, you know, when you when you put money down for a brand new cycleway or new bus route, or, you know, a widening pavements, whatever, that’s capital, that comes out of one fund. But when you actually want to do stuff with council officers, that obviously comes out of a different pot, revenue. So is that what this is for, to fill in those gaps?

Chris Boardman 6:15
To a large degree, yeah. And the reason it’s, it’s slightly more opaque than that is because it needs to be customised. But ostensibly, is to create a national machine that produces a pipeline of high quality schemes across the country, and then need to be consistent across the country. So wherever you are, you are, you see, you see a sign with with a bike on it, or somebody walking and you know, you’re going to have a good experience. So this scheme is about creating that capability within all the local authorities who want to do it. And obviously, that’s a rapidly growing number for, I mean, for a lot of people because they simply can’t afford the status quo, or realising rather, that we can’t afford the status quo. So when people go, there’s, you know, there’s hundreds of millions for active travel, it doesn’t just design itself, that capability isn’t the map consistency is what we need, probably more than the quantum of cash, we, we actually need the consistency and the ability to design and deliver when cash is available.

Carlton Reid 7:20
So criticisms potentially, could be I’m not this scheme in particular, but just, you know, people want infrastructure first. So you kind of you’ve kind of got people who just say, Look, we just want infrastructure, forget anything that you know, is ancillary to that just give us infrastructure. And then the other criticism from from a totally different point of view will be these kinds of things aren’t a nanny status? And why do we need people to tell us how to cycle how to wear all these kinds of things? So so how do you, how do you square those two circles?

Chris Boardman 7:53
Well, the environment is, is everything, you know, we can dance around, we can look at all the stats about you know, we know that we’re inactive and costly health service a billion pounds a year and all of that. But the only thing the reason we’re gonna get on a bike or, or walk to school every day is it’s the easiest choice. And it feels safe, simple as that. And so did the job of active travel endurance is to strip away the noise and go, but what really makes a difference. And it’s safe space. Number one is safe, convenient routes, where I want to go continuously. And that’s what we have to focus on. Once that is there, then you can start giving people the tools to use that space. So by kind of schemes and really inject into bike training, bikeability training, specifically concentrated in the areas where you’ve created safe space. So the layers of things that are needed. But I’m tempted to use a metaphor of baking a cake really you need, don’t you need all the ingredients and you need them in the right proportions, and you need them added in the right order. You know, otherwise you just end up with with stuff that’s inedible or unusable.

Carlton Reid 9:04
Now, am I right to be thinking that this is not new money? So this isn’t a government announcement of this is a brand new pile of 39 million pounds, a big pile of cash, new, this is coming out of your existing budget and you’re just apportioning it?

Chris Boardman 9:20
Yeah, there’s no you know, there’s no disguising the fact that last year is the politics last year meant that things got slow down, you know, we had, we had three prime ministers in a matter of months, and behind them as a team of people and behind them as another team of people. So all of that changes in the decision making is, is slowed down. So we’re several months behind where we want it to be. But we’re now very much on the move. There’s been some great activity in the last few weeks. And we’re finally getting out a lot of the stuff that we wanted to do in active travel, I’m pleased to say is there very highly valued in inside the Department for Transport. And politically, there’s really good support for it now as well. So, as I said, I hope this this will be the first of several announcements over the next few months. This is the one that enables people to use and capitalise on everything that comes next. But no, it’s not new money. It’s part of the £2 billion dedicated funding that was promised in 2020. And now we’re actually in a position to start to, to utilise it and make sure it’s spent properly. I mean, to set up an entire business, which was Active Travel England to deliver that and make sure it is spent properly. It’s something that’s incredibly technical ask anybody who’s who started a business. So we’re well into recruitment, we’ve had to put officers in place, those are now open all of the mechanics of creating first a national machine that then can drive the regional machines. So it’s, it’s quite exciting, actually. And exhausting. I think it’s, it’s taken a long time to get here. But at last, we’re ready to actually start doing the job at pace. And consistently.

Carlton Reid 11:11
And how hands off or potentially even hands on is the DfT? How much leeway do you have, Chris?

Chris Boardman 11:18
DfT is an essential partner. I mean, we’re an arm’s length body, we choose how we deliver government’s policy, how we how we get this mission done, that’s down to us. But we have to interact with buses and trams and trains and national highways and department for health, even over a DCMS, you know, and my other role in Sport England, they’re also a statutory consultee in the planning system. So there’s so many partnerships, you we have autonomy in how we deliver the mission, but we have to work really closely with other people, if we, if we want to do it well, and forming those relationships is well underway. Now. I’m really quite excited and enthused, actually by the level of enthusiasm and desire to see change that we’ve encountered.

Carlton Reid 12:09
Is any of that to do with Jesse Norman? Or is there something that it doesn’t matter who the individual is you think this is baked in now?

Chris Boardman 12:17
I think it’s essential who the people are individuals are critical. I mean, if if I could have walked into parliament, and looked into into the rows of seats and said, right, pick a minister, then then Jesse Norman would have been it. We have we’ve known each other for several years. He understands politics very well, obviously, he’s done a considerable stint at Treasury, which is very helpful. And he actively asked for the active travel brief. And that’s really important that that you get somebody who’s chosen to be here who wants wants to make a difference. So it’s quite exciting. We’re really, really looking forward to working with him closely over the next year.

Carlton Reid 13:03
Potentially, this administration, as you said before, the we’ve had many changes within even this administration, but but going forward, every electoral cycles, you might have a different administration. So the building blocks you’ve put in place here, presumably, you considered would survive any change of administration, perhaps even be strengthened in a future administration?

Chris Boardman 13:33
Well, not wishing to, to sidestep your question. This, this should go beyond politics. This is for any administration, who purports to follow the evidence, until want to do the thing for a community, then this is where you end up. You know, I mentioned earlier that people are doing this because they’ve realised they can’t afford not to. Well, that’s where we started in Greater Manchester four years ago. What’s it cost you to travel as you are now? Can you afford it? And I think there’s been a turnover of people that we’ve worked with from officers to politicians, in the last few months, often have come at this fresh and gone ‘why are we doing this’? And then they realise, well, I have to, I’ve got climate commitments that we absolutely have to meet. We’ve got a health service that is, is being well, severely burdened, shall we say, by by inactivity, you know, one in six deaths in the UK is down to inactivity, and I mentioned a billion pounds and it costs nearly 8 billion pounds to the economy. You look at all of those, and then you follow the thread and you realise that active travel is a huge part of the solution. It’s the transport mode that punches above its weight. It’s a it’s a quiet but powerful industry that is growing, not necessarily because people think ‘I love cycling’, you might absolutely have nothing to do with cycling but they realise that there’s never been a more important time in history to allow people to get around under their own steam. So our supporters have amassed for different reasons. But they all end up in the same space because it’s the cheapest, quickest, most logical answer. So I would expect, fully expect and I’m highly confident that the active travel agenda will just get stronger and stronger and stronger.

Carlton Reid 15:27
I’ll stop Chris there for a quick message from this show sponsor from my colleague, David.

David Bernstein 15:34
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Carlton Reid 16:44
Thanks, David. And we are back with Chris Boardman. Do you think your your time obviously in Manchester will cover this? There’s the answer to this. But do you think devolution helps with this going forward so that nine times out of the whole of of of the Tyneside region is going to have a Manchester style administration? So do you think those kind of localised regionalized administrations are going to be much more powerful going forward for for what you would like to see happen?

Chris Boardman 17:25
Yeah, well, the macro and micro are, I mean, this is this is huge change delivered at a very, very local level, you know, hyper local, this is me going out the front door to go to the shops, or to go to the train on the tram station. And that’s where the change happens. And then you scale that up. Now, the time in Greater Manchester, was invaluable. And it made me realise that local councillors are in charge of climate change, because you realise that if there’s a local councillor, and he’s got a majority of for somebody screaming in his face about removing the car parking space, and his job is to represent that individual who he knows and has known all his life, then if they don’t change, well, you scale that up and nothing changes. Therefore, you you know, climate change is severely impacted and health and all the other things that I mentioned. So we need to give that local councillor what they need to be able to go, Well, we’re going to remove that car parking space, but this is why it’s good for you. This is how I’m going to get you or hopefully this is this the method I’m going to use. So we arrive in the same solution, we both want the same thing. So it’s, you need to mesh the two things together. And devolution can very much be a part of that, I think, I think it needs to be to go further at the moment. I mean, that local politicians need the powers to do interact with the strategic road network. There’s work in the pipeline, as we know about pavement, parking all of these things. But devolution can very much be a part of it. And I was in Newcastle a few months ago and had a look around. And I saw the work that had been done to stitch bits and pieces together to make a cohesive network and, and the desire that was there. But without that local desire. It doesn’t happen. And just to add on. I mean, that’s one of the reasons that I mentioned earlier. This is about choice. If there’s a local authority or an entire region that has no interest in increasing active travel, then good luck to them. And we will not be forcing anybody to work, but we won’t. We won’t do things badly. So we will learn to use the overused cliche, we will work with the willing and create examples at such a scale that they become on a global and that’s already happening.

Carlton Reid 19:58
And these examples that you have to create via local authorities will come mainly from Do you think existing officers being trained up? Or do you envisage councils maybe actually creating jobs that take this on board,

Chris Boardman 20:16
It should report our support is proportionate and targeted, and there’ll be more on this and then in the next few months, but a local authority who has no, no trained officers doesn’t know how to conduct consultations, but is rocket keen to do it, then we’ll help them with training, excuse me. And with schemes that they can win up from where they’re at, at the moment, and we’ll try to help them grow as fast as possible. For those that are already, excuse me, like Greater Manchester to Birmingham, and the West Midlands in particular, who are already on the journey and already have people in place, I have the capability to deliver and I’ve learned a lot of the lessons, we’ll both will just say, hey, crack on, you know, the standards will check you meeting those standards, but crack on, and tell us what you need. Because we have to do it. If we’re going to deliver government’s targets of 50% of all journeys, cycled, or walked by by 2030, then we’re going to have to work with those that are already capable intensively, and we’re going to have to work with concentrations of people are, but that doesn’t mean that other areas that are just turning to this will get left behind, they absolutely won’t.

Carlton Reid 21:35
Because in the press release, it says the fund could see up to 1300 new green jobs created across England. So where are those jobs coming from?

Chris Boardman 21:44
Well, you have to design, you have to design and you have to consult all of those, all of that capability, which is why it’s called Capability Fund is generally people, you know, you, you need people to be able to go and speak to local communities and run a really effective consultations that help the people that design the network that they want. So we have to have a network of networks and a machine to create that. And this is a very personal thing, changing how people travel in region and giving them real choices, the ones that they that will actually change behaviour. And all of that is people. So I think that’s an underestimation. And that’s, you know that that’s specifically to dob with this fund and how it can be used. And it says up to because again, it’s a choice. And it’s quite possible, that that’s where all of this, this, this particular fund will go on engaging people officers capable of conducting all those tasks.

Carlton Reid 22:52
So urban planning courses and schools and what have you 20 years ago, wouldn’t have had a great deal of active travel in there wouldn’t probably even much bus stuff either, it would have been pretty much predicated on cars, cars, cars, cars, that presumably has changed over the last 20 years. And then the throughput of trained people we’re gonna get out of these courses and be much, much more aware of, of mode other than the car. Is that something that you’re seeing that you’re seeing that the old guard are falling away, and you have a new thrusting bunch of millennials perhaps, who are now wanting to change the world in the way that they’re the people who before changed the world, but for cars, and now changing the world but not for cars?

Chris Boardman 23:43
I think we’re we’re, we’re actually we are and have been on the same side. You have to bear with me with this one. What we haven’t realised it. And I think that’s that’s a key difference that certainly the learning in Greater Manchester, if if you say do you want to ride a bicycle? People say no. But do you want a place that’s quiet and you’d like to sit? And you can you can let your kids walk around on their own and or go to school? Yeah, I’d like one of those things. Would you like to save money by having one less car in the household? Not not driving, but but one less car? Yes. That’d be great. What would you need for that to happen? Well, I’d have to be sure the kids were safe. Okay. What would that look like? Well, you know, there’s no real fast cars everywhere. So lower speed limits where you live? Yeah. Yeah. And they’d have to get across the main roads. So you mean like crossings or well lit underpasses? Yeah. Yeah, those things. Okay. So you mean this? So, so that’s the key, I think, for me, is that we start to talk about the outcomes of all of this, we start to talk about what does this actually give me that I value in a language that I choose so that it could be money saved? It could be time saved, it could be easier life, it could be a better place to live, it could be something for my kids. I mean, you probably saw the piece on Kesgrave High School that we did a few months ago, I was just can’t believe was embarrassed the fact that we didn’t know about this place, you know, nine, eight to 900 kids every day 61% ride to school and we went, that’s got to be a mistake and to go to see it. If you actually talk about kids getting to school and being able to avoid bullying, because they don’t have to be kettled, on a bus after school, all of the benefits that this can bring, if you speak to people about that, then suddenly you’ve got common ground. And I think that’s absolutely critical here that we actually want the same thing. And we know that by the fact that when we introduce high quality cycling, and walking facilities in an area, give it a couple of years, and people would fight you tooth and nail if you wanted to take it away. So we know the majority want the same thing, just not everybody has realised it and doesn’t see it in the same way. So it’s it’s the way that we’re going. And there’s examples all over the world, maybe you’ll be very familiar with Paris, you know, which is, which is one of my favourite examples, because it’s not the most people travelling actively, but it’s the one that’s changing fastest. And it’s a it’s a society that’s close to ours. And seeing what’s happening there. And they, they play to another part of human nature, which is, which is positive peer pressure, really, it’s just a case of here’s somebody doing something and I’m feeling a little bit uncomfortable not doing it well, the more of those examples that we can create in our country, the better.

Carlton Reid 26:46
Going back, I mean, absolutely, Paris’s is kind of poster child for that. But going back to Kesgrave, Ipswich, my theory on that and it is just a theory out you can’t can’t pin this down was the United States Air Force dropped 2000 bicycles on that community in in the Second World War. And as far as I can tell it, it was the only United States Air Force or any military base that that just dropped so many bicycles out at one time. That must have, I posit, created a community of people riding around the the air force base, they must have then gone to the local pubs, but and that must have created a community of cyclists. And that’s why in the 1960s, the local authority decided to put those those those cycleways in for that particular school when it was when it was expanded. So just putting bicycles getting getting people with bicycles, I mean, maybe that’s even why by Paris, you know, with the Velib scheme, you get more people on bicycles, you almost don’t need many of the other things is just get people on bicycles?

Chris Boardman 28:00
Well, that would be true if you could introduce 1930s to 1960s levels of traffic at the same time, because that that, that that theory has just missed the fact that that that they started with much quieter and safer space. And I think if you dropped 2000 bicycles, now, you wouldn’t have much of an impact because people still wouldn’t feel safe, and they still wouldn’t want to go on a road with cars that are travelling fast around. So I think that’s the difference. I mean, the story of Kesgrave is definitely you know, worth exploring and local farmers. And when they sold the land. They they one of the stipulations was now to keep the network in place and build around it, not over it. And I think I’d have you ever been there?

Carlton Reid 28:46
Yes.

Chris Boardman 28:48
I mean, you’ll see it’s not perfect by any means. And it’s not shy. And there’s lots of shared use and all the things are not supposed to work. But it works because the core of it is there. It’s joined up, and it deals

Carlton Reid 29:00
Yeah, it’s a network. I think the word you said there before was that was the key there. It wasn’t isn’t just two or three cycleways beside a road. It’s a quite a dense network of very, very different kinds of facilities.

Chris Boardman 29:13
Yeah, and the underpass to get to the school itself is just horrible. The I guess 1980s on the past that, you know, volumes of people have made it usable, you know, the safety numbers, natural security,

Carlton Reid 29:27
and that was that was built in something like 1964, 65. So it’s because very early. Yeah, for what they were doing. Yeah.

Chris Boardman 29:35
And it’s, it’s horrible, but it functions. And I think that’s key. I mean, there’s a lot of lessons to be learned from that area. I was almost relieved to find that when we spread out I went on a tour down there for a full day and we wrote miles around the whole area that move away from that. That probably what is it 10 square kilometres and it’s very normal. Still very car dominated. And it was almost a relief, to be honest. But they’ve inherited something and then built on it, and made it work for them. But it’s just a brilliant test case of what happens when you give people what they need. And it’s great to have an example that’s not in London.

Carlton Reid 30:19
Hmm. What have I was Ipswich? About 50 miles out 45 miles out from London? Yeah.

Chris Boardman 30:25
Pretty easy train journey.

Carlton Reid 30:27
Mm hmm. Yeah, very much. So. Right. So this this announcement on second of January, do you think it’s technicall press will pick up on this rather than mainstream? What do you think is gonna happen with the announcement?

Chris Boardman 30:46
I don’t expect and don’t require it to be to be hugely newsworthy. I mean, it’s, it’s the start is to get ready for a sustained big push that’s coming throughout the year. And I think there’s bigger stories in the pipeline. So this is just a case of, we’re letting people know that there’s 32 million pounds worth of funding now available for local councils and local authorities to start getting ready to deliver a network of networks.

Carlton Reid 31:16
So people, I’m talking about people here as in the general population, can expect to be consulted. And and taken on board by Brian Deegan clones and asked what they want, which was what you were saying before about, you know, do you want this and it turns out to be that’s what they actually want. So we can expect much more localised planning on the ground, in certain areas?

Chris Boardman 31:45
I’m not quite sure that where the question was there, I think consultation is a big part of it, and the capability to run and good consultation. And harping back to Greater Manchester again, the best thing that we did that was give the pen to the people who lived there and said, Okay, first of all, you don’t have to draw anything, when you don’t have to do anything. But if you did, where would you go? And what’s in your way? And what would you do about that, and we helped them to design something that worked for them around their shops and local communities in places where they knew that they, and that ownership was absolutely everything. And that’s, that’s been witnessed across the country has been really effective when you give people a choice. And I mean, a genuine choice, including the choice to do nothing, you end up getting to the same space. But the choice is really important when you’re talking about people’s homes and their communities. And this one will be heavily weighted towards making sure that capability is there. And the training to be able to do that consistently.

Carlton Reid 32:51
That you talked about people’s homes, their residential road. There’s bete noire, I’m sure you come across it all the time in media interviews, when you get asked about this, but LTN low traffic neighbourhoods is absolutely seems to be the the most hated thing from from from, from some commentators, you know, that’s taken some sort of freedom away from them. But LTNs have got this reputation of inequity, in that you’re in effect, giving facilities to middle class people. And if you’re forcing the traffic, the motorised traffic away from residential streets, and people’s houses go up in value, etc, etc. But then you’re actually forcing the motor traffic to go on the boundary roads, which then makes it people live on those boundary roads, and they tend to be poor people live on those boundary roads. So displacement, how do you get around the fact that any measures to make it nicer for people to walk and cycle can actually make it worse for other people? Because it increases traffic on their roads, much traffic on their roads.

Chris Boardman 34:06
There’s, there’s no, there’s no solution. And God knows we’d all love one. There is no solution that says we’re going to change how we use our streets that is pain-free. And that’s why it takes political will. And that’s why political will is one of the things that we require. We know as we mentioned earlier, and you’ll be well aware of with the likes of Waltham Forest, is that once you’ve pushed through that for two years, if it’s a well designed scheme, or well considered, then people prefer it. And we know that 70% of the stuff that was done during COVID and attracted a lot of those headlines has been made permanent because people wanted to keep it and that hasn’t made headlines, the fact that actuallt Low Traffic Neighbourhoods or whatever you actually want to call them, it’s just local traffic management really, and traffic being managed for the type of roads that it is where it had been allowed to be repurposed for moving traffic is actually it’s a very sensible and, and just a standard thing to do. I mean, there’s lots of lessons I think to be learned. I’m not sure packaging them up into one big thing that’s visible, and it’s change all at once is necessarily the way to go. I think it can be done in stages. Rambling a bit here, but I think LTNs are, if you actually describe the content I mentioned earlier, the outcomes there most people agree, yes, I want that. Then there’s going to have to be, there’s going to have to be some compromise, if you want to induce to introduce choice back into society. And I think when you talk about choice of kids travelling to school parents with prams, this disabled, don’t feel that they have to travel in a vehicle all the time, because actually, the pavements work for them, they’re clear, the crossings are all in the right places, then all of those things people want, we need to make sure that this is portrayed as the this is what it actually gives you. This isn’t taking away, it’s actually given people something back that they’ve lost.

Carlton Reid 36:23
Can society, can British society, create this, this nirvana of people walking, cycling, taking the bus, all these different modes? Doing that more? Can you create that and have elevated levels of car use? Or do you have to have a reduction in car use to get the former?

Chris Boardman 36:51
I think you’re almost talking about the same thing. If you if you make space for your kids to walk to school, or ride to school or scoot every day, then you don’t need to drive them there. And that’s that’s where the chicken or the egg and where the pain comes as your the discomfort is that change over period, because you make the space and then the behaviour changes to make the space, then there’s not enough of it the moment places where it’s saturated, particularly at rush hour. A match that’s the political hump that you have to get over time. And again, it’s show that that change happens. And I think I think that’s the juxtaposition that’s where the political will is required for that first step where people don’t necessarily they’re worried about change. And they don’t can’t see the alternative until they’ve experienced it; a lot of people won’t change until they can experience something. And so to create that takes courage. And I think, just to go slightly sideways, where we often get it wrong. And we’ve actually been alluding to it subconsciously all the way through there is by we pose the wrong question. If we pose what’s the place you live look like forget cycling and walking, what’s it look like? And what would you give up for that? Or what would you change for that? Would you like to have one less car? And I think we need to really think carefully about the questions that we’re asking. So a counter question to the one you’ve just asked me was, what happens if we don’t? What happens if we don’t? Can we afford it? Do you like it? And I think that’s, that’s probably the underlying the most important thing is that we need to start asking the right questions.

Carlton Reid 38:46
So do you think you can get the Daily Mails — and I write for the Daily Mail — but do you think you can get the Daily Mails of this world onside and how?

Chris Boardman 39:03
I don’t know, is the answer. I’m not sure I should care. Because I, I can’t we have to spend time creating a message that’s attractive and asking the right questions. So you know, if we don’t do this low traffic neighbourhood how are you going to tackle climate change? Do you like it? And there’s there’s lots of things and wouldn’t you like your kids to be able to get around under their own steam? I think the asked constantly asking the right questions. You know, what happens if you win? What have you won? It is there’s there’s a there’s a raft of really good questions that make the nice thing about questions. They cut through emotion and connected with the person and make them stop and think and you won’t win them all. This is not this is not a an easy journey change. Culture change never is, it’s always slow, and it’s always painful. So the best way we can do it to come back to the start, is to work with those that are prepared to go through that first bit of discomfort. And take people through that slightly scary bit of change, and then create examples. And to hark back to Greater Manchester, again, when we went when we put our draft network online, way back in 2018 and asked people for their opinion, just put it out there and said, tell us what you think the biggest complaints were ‘where’s ours? Where’s our bit? They’ve got it, we haven’t got it.’ And that’s, that’s the kind of battle that you want. So I’m not I don’t think we we can and we should try to persuade everybody. We should just speak to the evidence and the evidence of outcomes that have been seen elsewhere and crack on. Because what happens if we don’t?

Carlton Reid 41:00
Thanks to Chris Boardman there and thanks to you for listening to episode 318 of the Spokesmen podcast, brought to you in association with Tern Bicycles. Links about the Capability Fund can be found on the show notes at the-spokesmen.com. The next episode will be with a Critical Mass campaigner looking to change hearts and minds through song … that show will be out soon but meanwhile, in 2023, get out there and ride.

December 22, 2022 / / Blog

22nd December 2022

The Spokesmen Cycling Podcast

EPISODE 317: Masterplanning Milan: Real Estate Developer Reshaping the City With Active Travel

SPONSOR: Tern Bicycles

HOST: Carlton Reid

GUEST: Stefano Corbella, Sustainability Officer, COIMA, Milan

TOPICS: Parking Minimums, Forests In the Sky and Dutch-style cyclist roundabouts in Milan

LINKS:

COIMA REAL ESTATE, MILAN: https://www.coima.com/en/homepage

BOSCO VERTICALE: https://www.coima.com/en/media/press-releases/bosco-verticale-named-one-of-the-worlds-50-most-iconic-skyscrapers-of-the

DUTCH-STYLE ROUNDABOUT: https://bicycledutch.wordpress.com/2013/05/09/a-modern-amsterdam-roundabout/

CYCLOPS JUNCTION: https://cities-today.com/uks-first-cyclops-junction-opens-in-manchester-to-boost-bike-safety/

TRANSCRIPT:

Carlton Reid 0:13
Welcome to Episode 317 of the Spokesmen cycling podcast. The show was engineered on Thursday 22nd of December 2022.

David Bernstein 0:27
The Spokesmen cycling roundtable podcast is brought to you by Tern Bicycles. The good people at Tern are committed to building bikes that are useful enough to ride every day and dependable enough to carry the people you love. In other words, they make the kind of bikes that they want to ride. Tern has e bikes for every type of rider whether you’re commuting, taking your kids to school or even carrying another adult, visit www.ternbicycles.com That’s t e r n bicycles.com to learn more.

Carlton Reid 1.01
In the previous episode, I had a coffee and a cycle-related chat in the new Eroica cafe in downtown Milam. I’m Carlton Reid, and apologies for my croaky voice—I was at a Newcastle United match last night and may have shouted a wee bit. Anyway, the visit to Milan was a research trip to visit Porto Nueva, a formerly neglected part of the city, but which has been transformed by urban developers such as COIMA. The most famous part of this regeneration project is COIMA-commissioned Bosco Verticalle, or vertical forest, two high rise apartment buildings covered in trees and plants. I was part of a study group given a quick and inspirational tour of the tallest of these towers, and from near the top, I could see some of Milan’s new protected cycleways. I also spotted a Dutch-style roundabout and a Cyclops-style staggered road junction on a busy arterial. Later, I interviewed COIMA-sustainability officer Stefano Corbella at this junction, and then we walked through an urban park built over another arterial and chatted about the changing face of Milan and how private developers work with cities on increasing the number of active travel journeys.

Carlton Reid 2:16
Stefano, where are we are we are we in Milan right now overlooking this road? What is this road?

Stefano Corbella 2:43
This is Via Melchiorre Gioia, one of the main streets that connects the outskirts of Northern Milan, to the to the city centre going towards the Brera neighbourhood, one of the most historic and nice

neighbourhoods in Milan.

Carlton Reid 3:04
So, we’re on a pedestrian bridge over the road, yeah, flanked by each side by bike paths, how new are those bike paths here?

Stefano Corbella 3:13
Yeah, those bike lanes we developed as part of the Porta Nuova development.

There was nothing at all before we started working on the project. And we added approximately four kilometres of cycling path integrated with later other development that the city of Milan is done.

Carlton Reid 3:38
So this road was wider here. So there was more lanes for cars. And you’ve taken one lane away.

Given to the cyclists and the pedestrians?

Stefano Corbella 3:48
Exactly, exactly. And this was part of the bigger master plan that connected the four neighbourhoods and around because the Porta Nuova project stands for about one kilometres in length. And for a total of 190,000 square metre of total masterplan, which include the park and so on. So the it was important for us to create

a connection for pedestrian cycling, separated by, by design with from the vehicle or vehicle or roads.

Carlton Reid 4:25
So we’re not just walking past where you work. For COIMA. You’re the sustainability officer. Founded in 1974,

which is the developer of a number of plots, projects in Milan, but we are now walking through

into the park. So what’s this park?

Stefano Corbella 4:46
This is BAM, Biblioteca degli Alberi di Milano, is a park that we developed on behalf of the city of Milan and then now we manage to an agreement with the city and we take care about

Security, maintenance, but also and most important cultural activity and culture activation in in our neighbourhood.

Carlton Reid 5:10
And we are higher than road level here.

Stefano Corbella 5:14
Exactly.

Carlton Reid 5:14
So this is on stilts this is your this has been built up above the arterial road or the rest of the road.

Stefano Corbella 5:21
Yeah, on top of the road. Yeah, exactly one of the key issues of this master plan. And the challenges that we face when we started the design was the fact that the Melchiorre Gioia, and Via Della Liberazione were cutting in four corner it was to street just cut the, the entire site in the middle. So in order to make the public spaces more appealing, more quality to give quality spaces, we lift everything up about six metre. And we work with the landscaper to gently make the landscaper not even perceiving these six metre differences between ease or a neighbourhood that is down there with the Bosco Verticale. And the Piazza Gae Aulenti, that is here where we are walking at the moment.

Carlton Reid 6:16
So describe because this is the famous one that many people will have seen photographs of I’m sure what we can see now the as you said at the Bosco Verticale, so what is what is this?

Stefano Corbella 6:25
it’s

Bosco Verticale is a residential development, there are two towers, which we design with the I think the smart idea and interesting idea to implement trees, but I mean real trees, we have trees, about four metre high, five metre high in the balcony of the, of the,

design because it was nothing new in some ways because there are plenty of green spaces on balcony but this scale that we put into this project and the size of the trees that was the you know the the things that was pretty new.

Carlton Reid 7:28
Was it 2015 when it was finished?

Stefano Corbella 7:30
Yes, pretty much.

Carlton Reid 7:32
And then no well now what so we won’t be hearing the the car noise any more because it’s it’s as you say six metres below us. Yeah. So come into a very modern Deluxe office complexes are parked over that way but this is still a very vibrant space Yes 6pm at night.

But tell me what this was before before that obviously the road is here. But now what is this whole area what was it?

Stefano Corbella 8:02
It was a former railway yard. It was used in the beginning of the 19th century, then the train line was pushed back a little better. And but the area was left there for decades now with the abandoned railway with the you know nothing. They’re only you know, ground polluted by you know, the things that happen in in a railway and in the municipality of Milan and other developers try to develop the area for decades until a back in 2004, 2005 COIMA with the joint venture of investor started the development of Porta Nuova and with the with the entire site in one go, no and that was pretty amazing because finally, the project succeeded. We have been lucky that different mayor of Milan that pass through the time that we build everything

promoted the site promoted the development so we have been able to complete the project in fairly good time and at the end that we completed.

Carlton Reid 9:21
So your colleague Kelly in one of her talks of the day was talking about how when Isola when that was like reconnected yeah so you could you could then walk across from Yeah, in fact the park to go across you no longer had to go across the railway line or the busy road. That was a very joyous.

Stefano Corbella 9:39
Absolutely. Isola in the Italian word and in English is highlands and highlands because was surrounded by the former railway yard. And in order to get there from the city centre was a kind of a journey because you have to go through the railway. You have to

a tunnel within the train. So it was not an easy travel despite the distance from each other and Brera it few 100 metres but was completely blocked by the former railway yard. So when we open up the Piazza Gae Aulenti, and we have been able to connect it through that passage was was a kind of

joy moment for the residents of Isola.

Carlton Reid 10:32
And the bike infrastructure, the bike paths that are there now, were they planned originally or was this a later addition?

Stefano Corbella 10:39
No, no, it was all planned was all planned all the pathway. The design of the landscape was planned since the beginning. We build up in in phases, but there was a part of the plan that works, actually, after the project in the city of Milan also increased the connection further, because they

they find out that that was a good connection through Isola and the city centre.

Carlton Reid 11:11
So do you monitor as a developer do you monitor how many people are arriving by car, how many people arriving by metra, because we are surrounded by public transport here.

Stefano Corbella 11:22
Yeah, yeah.

Carlton Reid 11:23
And how people many by bicycle? Foot?

Stefano Corbella 11:25
Yeah, we we have a close monitoring of the pedestrian footfall, which has now reached more than 10 million people here in the Piazza Gae Aulenti. We are working to increase that footfall to 15 millions in the next few years by

addressing the cultural events here, the leisure

people enjoy to live in Porta Nuova and better it is because make the site more attractive and more livable and so on.

Carlton Reid 12:09
Now, COIMA is also involved in a Porto Ramona.

Ramona?

Stefano Corbella 12:17
Porta Romana.

Porta Romana

Carlton Reid 12:20
At least one of those is correct.

Which is going to be the site of in 2026, the Winter Olympic Village.

Stefano Corbella 12:30
Yeah.

Carlton Reid 12:31
That has obviously the the student accommodation on top. Yeah, that’s, that’s, that’s that’s kind of your part of the development. But underneath, there’s an awful lot of car parking space, which in today’s presentation was was very much you know, this is a very boring bit, we’re not going to talk about this very much we’re going to what the surface stuff, but then there’s an awful lot of space underneath — is it half? — is car parking.

Stefano Corbella 13:02
Exacty.

Carlton Reid 13:03
So, is that

And I kinda know the answer to this is that the municipality having a parking code. So, if you have a development you need x number of car parking spaces?

Stefano Corbella 13:16
Yeah, there is a national law which obliges new developments with certain end with a certain typology of building use to provide for parking space and that is a mandatory requirement.

Carlton Reid 13:31
So, there is no way you can avoid that?

Stefano Corbella 13:35
There are only few places where you can not apply that law and is in within historic centre like Rome, because obviously, there is no physical space to create or you know, technical difficulties to create any basement in such a historic centres. But for other for other parts of typically, all the development has to provide that amount of capacity even though in some cases, we as a developer, we know that we will probably not need such amount of parking.

Carlton Reid 14:12
This is student housing …

Stefano Corbella 14:13
Exactly

Carlton Reid 14:14
… you’re building and students famously probably do not have their own cars so you will not need all that space.

Stefano Corbella 14:20
What we have done, what we are doing, is that the first level of parking, we design and we will build with a slightly higher floor to ceiling height.

with in order to build up some flexibility to repurpose that area in the future if we will be able to change the use of that.

Carlton Reid 14:42
Do you think it will be used as parking during the Olympics for the month but you haven’t yet but then maybe afterwards is you so no, no, I’m gonna say look forward and do so far with this law?

Stefano Corbella 14:53
That is going to be a kappa there’s no way we can change. One day if this law

will be no, no longer applicable. And because the car parking we expect that will be used less and less, especially in well connected cities, we will have a lot of space that is unfit. No? And so the idea is let’s build a floor that would be able to accommodate other function. So to use the space, otherwise, we will have an empty space for nothing.

Carlton Reid 15:25
Yes. So many cities or many countries around the world are removing those or trying to remove those parking minimums, because this …

Stefano Corbella 15:34
France, London

if you’re closer to public transportation, you have a derogation on that.

Carlton Reid 15:41
So, do politicians in Italy recognise that other countries are removing the parking minimums be no matter what other countries are doing we should remove parking minimums because from a sustainability point of view, parking minimums now kind of crazy.

Stefano Corbella 15:57
Yeah, I don’t know.

I certainly hopw that with this will be taken into consideration by future legislation, because I think in some places make totally sense not to push for that amount of parking, because sometimes we believe is not needed. So it’s a waste of money. It’s

an impact on on the environment, because you build more space for for things, but we will see. Hopefully, they will at some point will be taken into consideration.

Carlton Reid 16:35
And going back to this development here. Again, something that I think it was Kelly, who mentioned this was that in the in the original master plan, the there was much more of the roads that are around here. were much, much worse, supposed to be much narrower. Yeah. cobbles, maybe. And it was the municipality who said no, leave it as a highway now. So do developers, such as yourselves? Try and do things and municipalities, for whatever reasons, push back? Are developers actually, further ahead of what we need in this world?

Stefano Corbella 17:21
Sometimes, yes. But it is as as you know, it’s it’s a negotiation, you know, we may not see something that the municipality see or they have in the plan, what we can do is to try to demonstrate our, you know, thesis with calculation, we are the, and we always have

all the all the things works, and we don’t want to necessarily narrow streets, because they look pretty, we want the street that works for the purpose of the function that have to do. So we have transport consultant. And if we believe that

street could be smaller is because there’s there’s a calculation that demonstrate a simulation that demonstrate that, but you know, is a negotiation with the municipality, and sometimes we win the discussion. Sometimes we lose the discussion. At the end of the day, I think the project is, is is is beautiful is a nice place. People love it.

Carlton Reid 18:37
So are he roads that are out, basically are outside of your development. So the exterior one, obviously the one that’s coming through here, you’re above it, you’re not you’re not interacting with it below, but the ones outside. So that’s the municipality who have put

the bike paths in? Or is there?

Stefano Corbella 18:58
No, no. As part of the in for this project, because it was so big. And in general for big, huge urban regeneration project.

There’s uban agreement between the developer and the public authority, and typically happens that the developer has to pay taxes for the building that they built, and for the urbanisation, and that is two way, you can pay by cash to the municipality or you can give back in equal value infrastructure works. So we take we we’ve been taking care about the design of everything, including the public spaces, all the infrastructure, and we built on behalf of the city. And then once we completed the ownership

was given back to the city so we did everything and we gave back to the city

Carlton Reid 20:00
Because outside when we’re when we’re very high up, and we’re looking down at everything you had some from from I’m a I’m a bike geek. Yeah. I kind of know the infrastructure that’s been built here. But there’s like a roundabout. Yeah. With it’s like Dutch style roundabout. Yeah, the priority to the cyclists go round it outside. And then at the junction where we started the UK, that’s that’s called a cyclops junction, where the red is for the pedestrians and the cyclists, it gets, you know, cyclists and pedestrians across these major, major junctions. So were they, you might have built them, did the municipality provide the designs for them?

Stefano Corbella 20:44
No, we did the also the design and we had to, you know, get their approval from the municipality. You know, everything has been designed and built by us. There are certain rules that we have to follow those design guidelines, specifically provided by the municipality, so we had to follow those guidelines. Once we completed the design, we gave back to the municipality for approval, we had to provide the bill of quantity than the cost because obviously, you have to match the equivalent of the taxes that you have to pay so and that has to be checked by a third party. And in order to match the equivalent amount of money that you have to give back through taxes. But the design is, is all by as, approved by the municipality.

Carlton Reid 21:36
At this point, let’s take a quick commercial interlude with my colleague, David.

David Bernstein 21:40
Hello, everyone. This is David from the Fredcast, and of course, the spokesmen. And I’m here once again to tell you that this podcast is brought to you by Tern Bicycles, the good people at Tern build bikes that make it easier for you to replace car trips with bike trips. Part of that is being committed to designing useful bikes that are also fun to ride. But an even greater priority for Tern is to make sure that your ride is safe, and worryfree. And that’s why Tern works with industry leading third party testing labs like EFBE, and builds it bikes around Bosch ebike systems which are UL certified for both electric and fire safety. So, before you even zip off on your Tern, fully loaded and perhaps with the loved ones behind, you can be sure that the bike has been tested to handle the extra stresses on the frame and the rigours of the road. For more information, visit www.ternbicycles.com to learn more. And now back to the spokesmen.

Carlton Reid 22:50
Thanks, David. And we’re back with COIMA’s Stefan Corbella as we continue our amble through BAM.

Rather than looking at this this particular project where we are now going just in general across maybe any number of projects that COIMA is involved now are going to be involved with

do you see the pedestrianisation that you have here and the bike paths? Do you see that as something that that’s only going to get bigger and bigger and bigger in the future?

Stefano Corbella 23:23
I totally agree. In fact in Porta Romana, we are actually doing the same exactly the same things. Porta Romana has two lines of train cutting in the middle of the master plan. We are rising the landscape to get across with the park get across the railway. And we are building up like a bridge the

the forester spacer the suspended forest in this case, that cover with a pedestrian path, all the two train lines. So in the landscape will be way better. The train will pass without any any interruption. And most important pedestrian and cycling paths will pass without any trouble and problem without crossing any cars.

Carlton Reid 24:19
And so in the London Olympics, and I’m many of the Olympics, I guess there were the roads because London’s a very congested city they had VIP Olympic lanes. So only a Olympic officials, athletes could drive in these lanes. Is that something that?

Stefano Corbella 24:39
Yeah,

Well, the, the I’m not sure. What I know is that within the Olympic village or the there are there will be a protection around it. And certain parts of the street will be restricted for security purposes. But I’m not I’m not

aware about the street that is being given the VIP path? That I don’t know.

Carlton Reid 25:06
Okay. And do you envisage athletes and people who are connected to the Olympics to use bikes to get around?

Stefano Corbella 25:15
I don’t know.

I don’t know. I don’t know.

Carlton Reid 25:19
Because that isn’t part of the sustainability plan. No, we need X amount of people to be not in cars?

Stefano Corbella 25:26
No, there is no requirement. Although all the Olympic village and the building that we are built, building, there is quite a huge cycling storage for the future student because we will build the Olympic village but then the buildings will be converted straight afterwards into the student housing. And the idea is to make it very design and the properly the building in order to make these changes very quickly. Because the academic year starts in September. So we want to be sure that we have the students that can use the buildings straight after the Olympic

Olympic season.

Carlton Reid 26:14
And every chain is only as strong as its weakest link.

Stefano Corbella 26:19
Yeah.

Carlton Reid 26:19
So as a developer, you may provide very, very good bike paths through Olympic village and through through here, etc. But then when people get outside of the perimeter there, then just the municipality, yeah, is what they provide. Now, do you lobby Do you ask the municipality look, if we’re going to build all these fantastic bike lanes here, can you please make sure that this extends to the Duomo, extends to here, extends to the station?

Stefano Corbella 26:52
Yeah, it’s, yeah, when we when, as I mentioned, we have traffic consultants in our projects. And obviously, we we check the continuity of the bike lane, and you know, not to build a bike lane that is 100 metre long and then start and stop in the middle of nothing. No, because that will be

will be okay, but a waste of money.

Carlton Reid 27:22
So I know this is Isola as an island. But yeah, so you’re not looking at a development as an island and you provide great stuff. You know that for the plan for it to work it has to be an area.

Stefano Corbella 27:35
Yeah, yeah. And to be honest, at the beginning, I remember that the beginning of the project.

to tell you on other things is the city of Milan has changed the the mindset, in bike lane, in green areas, and so on. I remember 15 years ago, 20 years ago, the municipality or in general the city was sceptic about planting trees. Now the city of Milan has a plan to plant 3 million trees, now is completely change their mindset fortunately.

Carlton Reid 28:35
I was in a brand new cafe that opened this afternoon on Via Tunisia. Eroica.

So that’s a famous race in Italy. And this is the third cafe. And the manager who I was speaking to there, had had just been speaking to in fact, they left as as I came in, with the mayor

with about five or six people from the, from the municipality, yeah, talking to the manager and looking at this new cafe. Now, the managers said, and I know politicians will say anything, but the mayor said that they are very serious, very serious about getting rid of cars.

Stefano Corbella 29:21
Yeah, I know.

Carlton Reid 29:22
And is this something you’ve heard before?

No, no, no.

Stefano Corbella 29:40
it’s a much more pleasant city with less cars, way more pleasant. And

Carlton Reid 29:48
But is it feasible though?

Stefano Corbella 29:52
Yeah, yeah. I think I believe in certain in certain areas, with well connected public transportation

it should it could be feasible.

But, you know, we will see how we develop certainly is an improvement of quality of the city. That’s for sure.

Carlton Reid 30:11
I should do my research here. But how long is the mayor being the mayor for? How long has he got left? And if if a city mayor went to the city’s resident and said, I’m going to be taking lots of cars

out of the city, would that mayor be voted in again?

Stefano Corbella 30:31
He just started his second mandate? So he has other almost four full years. He’s just started the second mandate. So has a long way.

Carlton Reid 30:44
Would he be voted in again? And this is a hard question, but would he be voted in again if he had a plan to remove many cars? Is that something that you think Milan people would be?

Stefano Corbella 30:53
Well, that would be I think, Milan has several things. That will be one of the many. I’m not sure they will, these aspects will be key to

Carlton Reid 31:09
being voted in again?

Stefano Corbella 31:11
I think there are many other reasons. I think he’s done a very good job. And, you know, there’s four years to, in front of us.

Carlton Reid 31:21
So it’s a good sign that he’s he’s going into a bike cafe.

Stefano Corbella 31:24
Exactly. That’s definitely a good sign.

Thanks to Stefano Corbella and thanks to you for listening to Episode 317 of the Spokesmen podcast. Links to COIMA’ developments, including Bosco Verticale, can be found on the show notes at the-spokesmen.com. The next episode will be on the role of data in getting more people on bikes, but meanwhile have a Merry Christmas and here’s to a green and happy New Year and, as always, get out there and ride …

December 13, 2022 / / Blog

13th December 2022

The Spokesmen Cycling Podcast

EPISODE 316: Milan to banish cars, Mayor promises manager of Eroica Caffe

SPONSOR: Tern Bicycles

HOST: Carlton Reid

GUEST: Andrea Benesso

TOPICS: Eroica cycling cafe in Milan.

TRANSCRIPT:

Carlton Reid 0:13
Welcome to Episode 316 of the Spokesmen cycling podcast. This show was engineered on Tuesday, the 13th of December 2022.

David Bernstein 0:27
The spokesmen cycling roundtable podcast is brought to you by Tern Bicycles. The good people at Tern are committed to building bikes that are useful enough to ride every day and dependable enough to carry the people you love. In other words, they make the kind of bikes that they want to ride. Tern has e bikes for every type of rider whether you’re commuting, taking your kids to school or even carrying another adult, visit www.ternbicycles.com That’s t e r n bicycles.com to learn more.

Carlton Reid 1:02
I was in Milan the other week and popped into the brand new Eroica cafe in the city centre. The mayor and his entourage were there also. And after they left I asked cafe manager Andrea Benesso whether Mayor Sala really aims to reduce the dominance of cars in this most motor fixated of cities. I’m Carlton Reid, and I enjoyed cycling along Milan’s new cycleways, including the one that got me to the Eroica cafe. This cycling themed cafe — owned by the 25-year-old-this-year Eroica ride has taken over a former car accessories shop. So maybe that’s a sign of things to come. Here’s my chat with Andrea …

Andrea Benesso 1:55
So, henre we are sorry for.

Carlton Reid 1:57
That’s okay. You have important guests.

So good to meet you. Thank you for

Andrea Benesso 2:04
thanks to you for being here.

Carlton Reid 2:05
Oh, that’s okay. So this is really new, like a week.

Andrea Benesso 2:09
Actually is the first day because we opened 15 days ago, but then COVID

There was a COVID problem with the staff. Okay, so

today is the second day yesterday was the first one.

Carlton Reid 2:25
So you are quite busy for being very, very new.

Andrea Benesso 2:28
Yeah, it is very good too. Yesterday it was also the first event with a bike traveller, and we had 300 people here. It was super cool evening. Very nice.

Carlton Reid 2:39
Who was the bike traveller?

Andrea Benesso 2:40
Is Lorenzo Barona. He travelled from South Africa to Siberia.

This year, and then three years ago, he pedalled the inci barrier during the winter is a super tough and super nice guy, but he’s very young. He’s 26 years old, but he has already a lot of stories to tell and also is an inspiration.

Carlton Reid 3:03
Like my son, my son, he’s 25. And he is in Morocco right now?

Andrea Benesso 3:07
Really? Great. Yeah, great.

Carlton Reid 3:10
So this is the fourth third cafe?

Andrea Benesso 3:14
Actually is the second one because the first one is in Padova.

This there is another one but I very small in in Tuscany …

The second one is in Tuscany, but it’s very small. It’s more like it’s more like a shop than a cafe. And then there is another one in Barcelona, which actually is the first one but it’s not.

The

the ownership is not from by Eroica. It’s something is a little bit different. I can say that this is the second one.

Carlton Reid 3:56
Is it a

name a brand name or owned by one company?

Andrea Benesso 4:02
Yeah, one company, one company, one company. Yeah. And half of this company is Eroica and the other half is

an entrepreneur of

food and beverage

entertainment.

Carlton Reid 4:19
Who’s that? Who’s the who’s the partner?

Andrea Benesso 4:22
Is Totaro.

The name of the family is Totaro.

Carlton Reid 4:26
Okay. And

with the event,

so you kind of make money on the event only at certain times. This makes money throughout the year. Is that the reason for cafes or what there is a cultural reason.

Andrea Benesso 4:42
First of all, it’s a very nice story to tell because, you know, the founder of Eroica is Giancarlo Brocci is a journalist. Yeah, he’s an extraordinary man with a lot of stories. It’s very interesting person. And he always is he has a nicer about it because he says that we

When he was a really little kid, I mean, three years ago, four or three years old, four years old, old, he was already able to read. And he did Tuscany of 60 years ago. And most of the people was unable to read. And so they old man, T two came on the cafe over the, you know, the old Cafe Italian Cafe era, to read the Gazzetta dello Sport about cycling. Because, you know, 60 years ago cycling in Italy was was everything more than football more than politics more than everything. So Brocci grew up reading Gazzetta dello Sport to the farmers and very humble people unable to read reading about Coppi and Bartali and Tour de France and everything else. So great.

So when Giancarlo grew up and become a man, he invented Eroica and the roots of Eroica was in a cafe. Because his first experience about cycling was reading newspapers about Coppi and Bartali in a cafe in in Tuscany. So the idea of taking back right corner on a cafe was there since the beginning. Okay, and so the idea behind that Eroica Cafe is to take this spirit, these emotions, you know, it’s very traditional of the values of historical cycling the values of historical cyclists back here and in Milan is very interesting, because you know, Milan is like London, you know, everything is very fast about business.

But the idea is to take here, also the idea to take time for your passions, for values to meet people to enjoy food to enjoy a coffee, and wine. It’s not all about cycling is, is especially about one viva, you know, it’s while leaving.

Carlton Reid 7:08
Yes. So that moved on my next question. I guess you’re not just attracting cyclists here. These are people who are probably not cyclists.

Andrea Benesso 7:15
Yeah, exactly. Exactly.

Carlton Reid 7:18
It’s a way of branding it and

setting that

is an aesthetic to attract a general.

Andrea Benesso 7:31
Exactly. You said. You said that perfectly. I mean, that cycling, is this a starting point?

To speak about everything about life, you know that the claim of Eroica is?

Common with me because I don’t remember exactly in English is.

Yeah, exactly. You know,

moving to the cafe

is the beauty. Exactly, and the trailer with a common question, and this is about cycling. But is this about life, you know, it’s not only cycling. So what we like to do is to take people here, and to enjoy this value, even if you’re another cyclist. But a cycling is a starting point, because it’s fascinating.

Carlton Reid 8:18
But in Italy, do you think the general population and I’m talking to like a UK perspective? Yeah, where a cycling cafe would not be terribly exciting to a general population. But do you think in Italy, because maybe cycling and the sport of cycling is more recognised? This is more mainstream that it would be an analyst difficult question, but it’s more mainstream in Italy than perhaps it would be in another country?

Andrea Benesso 8:43
I have to say that in Italy, we have a stronger you have a stronger roots on cycling

on a cultural point of view, because of you know, Giro d’Italia is something that when I was a kid a little too, a little kid, I saw that every day on on TV, because for my father, it was a tradition, you know,

Carlton Reid 9:04
You’re a cyclist?

Andrea Benesso 9:05
yeah, sure.

And, and for every men of my age, and or even older or younger, to see Giro d’Italia is a tradition that you can’t avoid.

And so it’s it’s true that in Italy, cycling is for everyone. If you’re even if you’re another cyclists, you know what we are talking about. But I think that now, everywhere in the world, I also in England, in England, I was there a month ago. I think that more and more cycling is, is becoming global because it’s

isn’t not more about racing. It’s about enjoying life, enjoy moments,

being good and

Doing good moments with friends so or even alone, but you know when when you’re alone and you feel good on a bike, you’re living good.

Carlton Reid 10:08
So dolce vita?

Andrea Benesso 10:10
Yeah.

Carlton Reid 10:11
So what was this building before?

Andrea Benesso 10:14
Yes, very fun.

Carlton Reid 10:17
There’s an auto on the …

Andrea Benesso 10:19
Yeah, exactly. It was a traditional shop of

motor and bike pieces.

motorbike or motorbike. Motorbike a PC is very can be in Italian in English. Exactly. You know when you small parts.

Carlton Reid 10:37
Okay, accessory.

Andrea Benesso 10:39
Yeah, accessory. Exactly. So it’s very fun because we decided to take the

brand outside to leave it here because it’s fun to to read from cars to bike. You know, it’s a it’s a nice and fun evolution. Yes, yes, absolutely.

Carlton Reid 10:59
Swords to Ploughshares.

Andrea Benesso 11:01
Yeah. And also the details that you can see inside this one. And this one is old. It’s the old elements of the of the traditional shop.

Carlton Reid 11:13
Okay. And then you have bikes hanging on the wall, some some new bikes, the Canyon.

Andrea Benesso 11:19
Yeah, yeah, sure.

Carlton Reid 11:19
That’s obviously a new gravel bike.

Andrea Benesso 11:22
Yeah, because Eroica is not only classical bikes, but it’s also gravel bikes. It’s also modern cycling, but it’s also with

traditional style. I mean that even if you bike, if you buy a carbon gravel bike from a Canyon, or from Colnago, that’s okay. But we ask you to pedal it with Eroica style. I mean, enjoy your moment. Enjoy your life. And after the ride, have a beer with your friends, meet people.

Carlton Reid 11:56
It’s more than 25 years old now. It’s been a surprising amount of time.

Andrea Benesso 12:01
Yeah, it’s 25. This is the 25th year of Eroica is very good.

Celebration is it was this year.

There were 9500 people taking part to Eroica in Gaiole. And we are talking about one one of the greatest nonprofit cycling event in the world. With people coming from everywhere in the world, more than half of the people was from abroad. And that means that your that you had the possibility to meet their people from Japan that took one week to come there to find an historical bike to pedal and it’s you know, it’s a very stronger

Carlton Reid 12:54
The strade bianche, you can you can there’s a on the website, you can ride the route, even when it’s not the event.

Sure, you can the event it the route is mapped.

Andrea Benesso 13:01
And yeah, because this is the this is very important because it is not only an event, it’s a community movement, if I can say that. So it’s important to say to everyone that

Eroica one, first of all to promote

an area which is Tuscany, and style. And you can do that every time in during the year not only during the event.

Gaiole in Chianti, which is the main stage, I can say that to have the Eroica is a very small community and town. But now it’s an international, small town about cycling. Everyone in the world knows. Everyone in the world knows that Gaiole in Chianti thanks to Eroica.

Carlton Reid 13:49
And so this is a gravel bike. So strade bianche, gravel roads.

Andrea Benesso 13:54
Yeah.

Carlton Reid 13:54
So this was this is many, many years before gravel cycling.

Andrea Benesso 13:59
Yeah, sure.

Carlton Reid 14:00
Gravel cycling is way ahead of the trend. But you’re also you’re in other countries. So on the placemat here. You’re talking about other countries you’ve expanded to. Yes, South Africa …

Andrea Benesso 14:14
Yeah, a lot of countries.

I don’t know remember exactly the number I think more than 15 countries in the world, California, Japan, South Africa,

Carlton Reid 14:25
UK,

Andrea Benesso 14:27
Eroica Britannia and

yeah, that is

you know, a symbol in some way of how these values are international are not Italian are for everyone. Every cyclists can enjoy this kind of

way to pedal and to enjoy moments.

Carlton Reid 14:53
Where do you come from so we know where the buildings come from, but where have you come from?

Andrea Benesso 14:58
I’m ….

Ah,

Ciao. Ciao ciao. I’m from Padova

Carlton Reid 15:05
Workwise What were you doing before this?

Andrea Benesso 15:08
Before?

I, I work for Eroica.

Carlton Reid 15:15
Okay.

Andrea Benesso 15:15
I work organisation already.

No Eroica I, the first,

the founders of Eroica are from Tuscany. Giancarlo Brocci is the first one is the real founder. There are now many people that work for for Eroica, right the family is so big family now.

Carlton Reid 15:37
How many people?

Andrea Benesso 15:41
I don’t know exactly the name the number. But

in only in Italy, I can say more than 10.

And if you consider also Eroica caffe, I can say more than 30 people.

So it’s like a

big family. And what I can say about that is that you can feel that to every people that work in Eroical family is very passionate about the Eroica, even if you’re some people inside the Eroica family is not a cyclist, but it’s not, it doesn’t matter.

Carlton Reid 16:18
And then the model is your first days loads last night was an event. So this is what you plan to do your hang ups.

Andrea Benesso 16:29
Yes. You can imagine right a cafe as something with the two souls and one is on our cafe and restaurant, where you, you can come here and enjoy the food or Ryan or a cafe. And the other one is cultural space, cultural space where you can enjoy events, or bike rides, or

many moments

that we build for every

kind of cyclist, road cyclists, gravel cyclists or bike travellers,

urban cyclists, we have to, we want to we want to be the house of every kind of cyclists, every kind of people that use bikes. You’re during his day, and your race is life.

Carlton Reid 17:21
Are there plans for, say, Rome, other cities.

Andrea Benesso 17:25
Yeah, we plan to expand to everywhere in Europe, and also

the States. Eroica Caffe is a big, really big project. Wow. Yeah, there’s a while.

Carlton Reid 17:37
And then you mentioned the urban cyclists. So tell me about, like cycling in Milan, and maybe how it’s, you tell me if it’s changed?

How is cycling here in the city? Is it improving?

for urban cyclists?

Andrea Benesso 17:54
Yeah, it’s improving a lot is not

Carlton Reid 17:59
Such any roads. I was on a bike lane all the way here.

Andrea Benesso 18:01
Yeah. Yeah.

It changed a lot during the last five years. Also, thanks to the last

mayor that was here some minutes ago. And the cycling community is really important, and only in Milan. More and more people

here are using bike bikes to move in the city. So we have a community, a big community, made by different people, I mean, you can find the urban commuters and then

people that use cargo bikes to deliveries, and then

classical road cyclists, and then gravel bikers, every kind of cyclists, the community is getting bigger. And I think that after COVID bike is now our concrete option to move in the city is something that I saw in London for example, I noticed that more and more people are

so that and realise that bike is

often the best solution to move in the city.

Carlton Reid 19:20
Well, I

I am 20 minutes away by by walking. So I was looking on my app should I cycle here should I walk, you know, get my bike out, my bike at the exact all these things I’m thinking about but then there’s the will I can see within about five minutes if I cycle so that’s just for me a no brainer. I got many things to do today. So I will cycle to get here and then I was wonderfully surprised by how many nice bike lanes that were. So So I got like a the breeze, but it is cold right now. Anybody who thinks that you know I’m in Milan and I’m sunningg myself I’m not it is cold here as in the UK, yet there are still

So lots of people cycling. Yeah, they’ve wrapped up incredibly warming at Woodlands. And just as you would be in, in northern Europe, you know, way Northern Europe.

So that’s been surprising that people are cycling. Clearly year round. It’s not a summer thing.

Andrea Benesso 20:15
Yeah, yeah. Cycle all the time. Yeah, yeah, this is

an evolution that I saw during the last three or four years

here need to do we realise that biking is possible also during the winter, I, in my opinion, I can say that it’s better in the winter, if you have to go gloating, then in the summer, when, you know, when it’s very hot, it’s hot. You can have you can escape, you can’t escape.

Carlton Reid 20:45
So what can the municipality do to improve things for cyclists? What because they there’s some bike lanes, I’m guessing they’re not everywhere. So there are some major ones on the major routes, they put bike lanes in, but what else could the municipality do?

Andrea Benesso 21:00
some very complicated matter matter, because, you know, it’s about safety, it’s about culture, it’s about offering people inter modality, if I can say that showed the possibility to take the biker on the underground on the train on the buses. So, I think that you can, you have to work on the bike lanes, build the spaces, where you can cycling safe, but you have to work also on the cultural side,

saying by saying to people that biker is

useful, is some is faster, is cheaper, that is, is almost always the better solution. And it’s not simple to do that because if you speak with a cyclist, you know, you seem immediately it can understand that. But if you if you think if you speak with a peep with a man of 50 years old,

who always used car is not easy to to convince him to switch to a tall bike younger people you think that the younger people is easier in my opinion, because they they are growing up with

a cultural

there they are aware about, you know, the climate issues, and they are not so for them, it’s not important to have a car as a status symbol.

In my opinion, young people

under already understood that we have to convince adults about switching they are about changing their lifestyle.

Carlton Reid 22:51
At this point, I’d like to get across my colleague David for a short ad break.

David Bernstein 22:56
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Carlton Reid 24:05
Thanks David. And we are back in the Eroica cafe in Milan with Andrea Benesso. And if there were no cars here in such a dream world, would it be very easy to cycle everywhere in Milan Anyway Is it a good city for getting around on a bike?

Andrea Benesso 24:23
Yes, perfect. It is completely flat is more is really small because if you compare Milan to London for example, I don’t know exactly but I think that is

very very small. By in half an hour you can cross Milan.

Everything is very close.

And also a nice thing to say that it is that you feel go outside to Milan in 20 minutes you are in the countryside. So why not?

Carlton Reid 24:55
You will have road groups leaving from the shop?

Andrea Benesso 24:58
Yeah, we’re going out

you plan to do normally it’s probably not know yet, but we are working to do that every week there are there are also other bikes in Milan that are already doing that because it’s nice, you know, to, to enjoy cycling with our friends and to go on the countryside also even in the mountains, going into the mountains from here is not too far it’s something more than an hour by bike.

Carlton Reid 25:26
And where exactly are we? Maybe such that’s a strange question to ask this this for it, but where are we in Milan?

Andrea Benesso 25:34
We are close to the train main train station. So it’s a very one of the most important point of the cities and we are five minutes by bike from the Duomo 10 minutes, you know,

Carlton Reid 25:47
that’s what I’m doing afterwards. I’m gonna

Andrea Benesso 25:48
Yeah, exactly is everything is very close. Yet. This is also

up now, Mara with the city that is becoming more and more cool.

So it’s interesting to be here, it’s a good point for for a bike cafe.

Carlton Reid 26:06
And then I mentioned there that if you remove the cars that other cities are doing that in Paris is doing this and removing parking places and living cars. Is Milan, does Milan have that meant to the municipality? Do they not only want to encourage cycling and encourage walking but also have in their mind that we must actually reduce the number of cars? Do you see that as a concept?

Andrea Benesso 26:33
Yeah, yeah, yeah, we were talking about that with the mayor of the city just yeah, half an hour ago. And it’s

this is the point. Because you have to

push people to use the bike. But you have also to

Carlton Reid 26:51
the carrot and the stick.

Andrea Benesso 26:52
Yeah, exactly. The carrot and the stick is perfectly.

Carlton Reid 26:56
But when you talk to the mayor, that is something that you can talk to the mayor about. And the mayor will say yes, this is what we want to do.

Andrea Benesso 27:05
Yeah, sure. The mayor told told us that he wants to reduce the number of cars in Milan.

And if if you want to if you want to do that, if you are have this goal, you have to do many things.

Carlton Reid 27:22
But when in other cities, other mayors

even breath such a concept, they may not get voted in this next time. So this is very political.

Andrea Benesso 27:36
Yeah, it’s very political.

Carlton Reid 27:37
See, he doesn’t envisage any. He thinks this is a vote winner?

Andrea Benesso 27:43
I don’t know. I don’t know. But you have to be. I think that a good politician has to be brave now, right now, not only about cycling, but also about the environment,

about the quality of life. You have to be brave and to change things, even if maybe a lot of a lot of people won’t be happy about that.

Carlton Reid 28:07
Then many people wouldn’t be happy about that. But maybe the older people

don’t know. We’re all older.

Andrea Benesso 28:14
Yeah, I suppose. Because I hope you know, for me, I have two kids. And I hope that for them that we as generation

of adults will be able to change something. We can’t leave to our children this world like that.

More coffee shops, less cars.

Carlton Reid 28:40
Bicycle themed coffee shops, less cars.

Andrea Benesso 28:43
Yeah.

Carlton Reid 28:45
Thanks to Andrea Banesso there and thanks to you for listening to Episode 316 of the spokesmen podcast.Details about Eroica cafes can be found on the show notes at the -spokesmrn.com. The next episode will also be Milan shaped. But meanwhile, get out there and ride.